Start Right Here! Podcast

We wrap up our three-part series on Shifting the Natural Hair Narrative. I'm thrilled to be joined by three incredible guests at the forefront of a revolutionary movement in the world of hair—Erin Maybin, Natasha Gaspard, and Debra Hare-Bey, founding members of the NHBC.

In this episode, we dive deep into natural hair advocacy, design, and the cultural significance of textured hair.

Our first guest is Erin Maybin, a creative force who not only possesses an artistic flair but also brings a wealth of expertise in graphic design to the forefront.

As a key contributor to the NHBC, Erin has been instrumental in crafting visual narratives that redefine the conversation around textured hair. You can find her at rdbwellness on Instagram, where her passion for design and commitment to inclusivity shine through.

Her ability to merge creativity with purpose is truly inspiring, making her a vital voice in the natural hair movement.

Next up is Natasha Gaspard, a media professional and founder of Mane Move Media. Natasha's journey is a testament to the transformative power of authenticity. Her media company is a testament to her commitment to filling the gaps in understanding about natural hair, its cultural significance, and the broader impact on health and identity.

On Instagram, you can connect with her at @manemove, where her platform is a celebration of natural beauty, a space to challenge preconceived notions, and a testament to the importance of self-love.

And finally, we have Debra Hare-Bey, a true maestro in the art of braiding and founder of Oh My Heavenly Hair. Debra's journey in hair care has transcended mere styling; it's a celebration of culture, history, and identity.

Under her brand, she provides expert hair care and spearheads International I Love Braids Day. This powerful initiative transcends visual aesthetics to encapsulate braids' rich history and cultural significance.

You can follow her journey and expertise at @ohmyheavenlyhair on Instagram.

Buckle up for an engaging conversation with Erin, Natasha, and Debra as we explore the intersections of culture, advocacy, and design in the dynamic world of textured hair.

Key Takeaways

1. Power of Advocacy: The transformative power of advocacy in reshaping perceptions and policies related to natural hair. The NHBC, led by Erin, Natasha, and Debra, actively advocates to challenge stereotypes and promote inclusivity.

2. Cultural Connection: Natasha emphasizes the deep cultural connection in natural hair. Beyond being a physical attribute, it represents a profound aspect of identity, culture, and legacy. The NHBC works diligently to bridge gaps in understanding between natural hair, health, economics, and culture.

3. Economic Empowerment: Debra sheds light on the economic empowerment aspect of the natural hair industry, particularly in licensing for hairstylists. The NHBC was pivotal in advocating for licenses to empower natural hair stylists, providing economic opportunities and stability.

4. International I Love Braids Day: The significance of International I Love Braids Day as a celebration of history, culture, design, and beauty associated with braids. The visual impact of this event serves as a powerful tool to educate and create awareness.

5. The Crown Act: Erin delves into the importance of The Crown Act, which addresses discrimination based on natural hairstyles in workplaces and educational institutions. The NHBC actively engages with legislators to bring about necessary changes in laws and policies, ensuring a more respectful and inclusive world for natural hair.

6. Overhaul of Education: The urgent need for an overhaul in cosmetology education, which has not been updated for over 50 years. The NHBC is at the forefront of efforts to revamp education systems, ensuring that future stylists are equipped to cater to the diverse range of hair textures and types.

7. Holistic Approach to Hair Care: Erin emphasizes the interconnectedness of hair and overall health. The condition of one's hair often reflects broader aspects such as stress, diet, and health.

8. The Power of Visuals: Debra underscores the importance of visuals in advocacy, using International I Love Braids Day as a prime example. Striking, memorable images serve as a gateway to meaningful conversations, helping to change perspectives and inspire action.

9. Individual Impact: Natasha encourages individuals to become advocates in their own spaces. Whether through one-on-one conversations, hosting discussions, or even creating workshops, everyone can contribute to changing perceptions and spreading awareness about the beauty and significance of natural hair.

Advocacy starts at home, in the community, and in personal interactions.

Timestamps

[00:02:15] Erin provides insights into the founding of NHBC, its mission, and the broader goals

of advocating for natural hair rights and representation.

[00:06:12] Natasha shares the cultural significance of natural hair, emphasizing its deep ties to identity, heritage, and the broader narrative of beauty.

[00:11:08] Debra sheds light on the economic empowerment aspect of the natural hair industry, discussing licensing for hairstylists and the NHBC's role in promoting economic opportunities.

[00:17:40] Erin delves into The Crown Act, explaining its significance in combating discrimination based on natural hairstyles and the NHBC's efforts in advocating for its adoption.

[00:23:55] Debra introduces International I Love Braids Day, highlighting its celebration of history, culture, and the artistic beauty of braided hairstyles as a tool for education and awareness.

[00:29:20] Erin discusses the urgent need for an overhaul in cosmetology education, advocating for a more inclusive curriculum that addresses the diverse needs of natural hair.

[00:33:45] The interconnectedness of hair and overall health is emphasized by Erin, advocating for a holistic approach to hair care that goes beyond styling.

[00:38:10] Debra underscores the power of visuals in advocacy, using International I Love Braids Day as an example of how striking images can initiate meaningful conversations and change perspectives.

[00:42:30] Natasha encourages individuals to become advocates in their communities, fostering conversations and workshops to raise awareness about the beauty and significance of natural hair.

[00:47:15] Closing thoughts on the collective impact of advocacy, the progress made, and the ongoing work needed to create a more inclusive and respectful world for natural hair.

Quotes

1. "Our hair is an extension of our identity, and embracing it authentically is an act of empowerment." - Erin

2. "Advocacy isn't just a mission; it's a collective movement. Your voice matters in shaping a more inclusive future for natural hair." - Erin

3. "Every curl, kink, and coil tells a story—a story of resilience, beauty, and the celebration of our roots." - Natasha

4. "The power to redefine beauty standards is in our hands, or rather, in the unique textures of our hair. Own it, and let it inspire change." - Natasha

5. "Economic empowerment begins with recognizing the value of our skills and the artistry in natural hair styling." - Debra

6. "Braids are not just a hairstyle; they're a canvas of culture. Let's use them to paint a world where diversity is celebrated." - Debra

We continue our discussion on Changing the Natural Hair Narrative with the second of our three-part series. This episode features Diane C. Bailey, a pioneering figure in the world of textured hair care, with a career spanning decades and an unwavering commitment to education, advocacy, and community empowerment. She is the CEO and Founder of EMERGE NBIA: Natural Beauty Industry Alliance and Co_President of the Natural Hairstyle and Braid Coalition.

Born and raised in New York, Diane has emerged as a prominent figure, shaping the landscape of natural hair care not only as a stylist and author as well as a dedicated advocate for the recognition of textured hair as a science, art form, and cultural expression.

With over 40 years of experience in the industry, Diane is renowned for her expertise in working with diverse hair textures, challenging conventional norms, and promoting a holistic approach to hair care. She was the president and art director of Tendrils Hair Spa, one of the first salons in New York City to feature chemically free services for textured hair.

Diane's journey includes getting the first natural hair licensure issues in New York State 30 years ago. Her efforts have been instrumental in establishing a framework for recognizing the intricate care and skill required for working with textured hair. Through the NHBC, she continues to champion the cause of textured hair education through advocacy and legislative engagement, empowering beauty professionals and engaging with the community.

Beyond the salon, Diane is a published author, having penned insightful works that delve into the science and artistry of textured hair. Her commitment to education extends to teaching and mentoring the next generation of stylists, ensuring that the legacy of understanding and embracing textured hair continues.

As a sought-after consultant, Diane lends her expertise to those grappling with hair loss, particularly issues affecting the black community.

Through platforms like Instagram, where she can be found at dianecbailey and Emerge Nbia, she provides consultations and fosters a sense of community for those seeking guidance on their hair care journeys.

Diane C. Bailey stands as a beacon in the textured hair revolution, reminding us that hair is not just strands but a reflection of identity, culture, and resilience.

As she looks toward her next chapter, which includes retirement from behind the chair, Diane remains committed to paving the way for the next generation of hair enthusiasts, educators, and advocates.

Key Takeaways

1. Lack of Education on Textured Hair: Diane addresses the critical issue of the lack of education around textured hair. She emphasizes that many stylists are not adequately trained to handle diverse hair textures, leading to challenges in proper care and styling.

2. Need for Change in Education: There is a pressing need for a paradigm shift in hair care education. Diane advocates for changes in curriculum and training to ensure that stylists are well-equipped to understand and work with the intricacies of textured hair.

3. The Coalition's Mission: Diane co-founded the Natural Hairstyle and Braid Coalition, an organization dedicated to advocating for licensure in New York State. The coalition aims to bring recognition to the unique skill set required for textured hair care and has been actively involved in shaping policies around it.

4. Hair Loss and Alopecia: The increasing prevalence of hair loss, especially among younger individuals; alongside the importance of early detection and intervention for various types of alopecia.

5. The Psychological Impact of Hair Discrimination: Diane discusses the psychological impact of hair discrimination, noting instances of racial bias in professional settings. She acknowledges the importance of initiatives like the Crown Act, which highlight and address discrimination based on hair types.

6. Community Support and Connection: Beyond her role as a stylist, Diane actively engages in community support. She offers consultations for those experiencing hair loss, fostering a sense of community through online platforms.

7. Legacy and Future Endeavors: Diane looks toward the future, expressing her desire to create a platform for beauty retail and continue her involvement in education and community outreach. She sees mentorship as a crucial aspect, passing the baton to the next generation of individuals passionate about the safety and cultural significance of textured hair.

Timestamps

[00:02:15] Diane shares insights into the lack of education on textured hair within the beauty industry and the challenges faced by stylists in understanding diverse hair textures.

[00:07:40] The co-founding of the Natural Hairstyle and Braid Coalition. Highlighting its mission to advocate for licensure in New York State and bring recognition to the unique skills needed for textured hair care.

[00:11:55] Diane addresses the issue of hair loss, emphasizing the need for early detection of alopecia and the psychological impact of normalized hair loss within the community.

[00:15:20] The importance of initiatives like the Crown Act in addressing discrimination based on hair types, particularly in professional settings.

[00:18:30] Diane's active role in community support, including her consultations for those experiencing hair loss and her engagement with the Natural Hair Care Coalition.

[00:21:05] Future endeavors are discussed, with Diane expressing her desire to create a platform for beauty retail, support education, and pass the baton to the next generation of textured hair enthusiasts.

[25:04] Diane discusses the inception of the Natural Hair Care Coalition in 2001, its engagement with legislators, and the impact it made in slowing down regulatory changes to ensure the voices of textured hair care professionals were heard.

[28:11] The evolving landscape of hair loss is addressed, Diane shares personal experiences and emphasizes the importance of early detection and intervention for various types of alopecia.

[31:22] Diane emphasizes the significance of normalizing conversations around hair loss and creating awareness to encourage individuals to seek support and join relevant groups for shared experiences.

[36:00] Diane highlights her involvement in teaching at Magic Fingers Institute, supporting natural hair schools, and the coalition's commitment to providing assistance to those interested in entering the industry.

[38:32] The interview concludes with reflections on the ongoing journey and the certainty that textured hair is an integral part of the cultural identity that will persist and flourish.

Quotes

1. "Once we normalize the conversation around hair loss, so it's not a secret, people can come out of the closet and say, me too. I have been suffering, and I'm tired of suffering alone."

2. "The science of dermatology is amazing, but it is very expensive. If your insurance doesn't cover it, catching hair loss early is crucial. It's an investment in yourself."

3. "The Crown Act fortifies us because it talks to the community saying, this is what racial discrimination looks like based on hair types. That language wasn't there before."

Connect with Diane

Book - https://www.amazon.com/dp/1133693687?ref_=cm_sw_r_apin_dp_BN22245M6A0EWX8J7PNQ

Website - https://www.emergenbia.com/ |

Dr. Osei Tutu (Dermatlogy and Hair Loss specialist) https://www.osei22derm.com/in-clinic-salon

X - https://twitter.com/DianeCBailey

Author, advocator, educator and entrepreneur, Diane Da Costa is a trailblazing figure in the beauty and wellness industry. She is the CEO and Founder of SimpleeBEAUTIFUL Brands, Co-President of the Natural Hairstyle & Braid Coalition and wrote the book, Textured Tresses. With over three decades of experience in the beauty industry, Diane has honed her craft to become a master hairstylist, specializing in natural and textured hair. Diane is known for her exceptional skills as a hairstylist, her passion for holistic wellness, and her dedication to advocating for the natural hair community.

Her journey began as a young entrepreneur, styling hair for clients from the age of 13, which eventually led her to make a career-defining choice to transition from a corporate job to follow her true calling in hairstyling.

Throughout her illustrious career, Diane has not only showcased her expertise as a stylist but has also become an educator and mentor in the field. She is a strong advocate for formal education and training in natural hair care, aiming to bridge the gap in hairstyling education and access for stylists in this specialized field.

Diane's commitment to the natural hair community extends beyond her salon. She is one of the driving forces behind the National Hairstyle & Braid Coalition, an organization dedicated to raising awareness, advocating for legislative changes, and providing much-needed support for the natural hair industry.

Diane has also partnered with Tresemme to help beauty professionals get education on textured hair and how to better service customers with it through education modules she has created and taught.

Diane's holistic approach to wellness has also led her to explore the benefits of CBD products, and she has become a licensed retailer of CBD, offering a range of wellness products at her boutique, SimpleeBEAUTIFUL.

Follow Diane Da Costa on her mission to transform the beauty industry, empower stylists, and celebrate natural beauty on Instagram @diane_da_costa and through the NHBC at nhbcoalition.org

Key Takeaways

1. Holistic Wellness and Natural Living: Diane Da Costa's journey into wellness and CBD retailing underscores the importance of holistic wellness. Prioritizing natural living, including healthy eating and regular exercise, can lead to overall well-being.

2. Pain Management with CBD: Diane's experience with CBD products highlights their potential for pain relief, especially for individuals dealing with chronic pain conditions.

3. Evolving Industry: The natural hair industry is constantly evolving, and there's a need for standardization, education, and advocacy. Many hairstylists are self-taught, which has led to gaps in knowledge and practice.

4. The Importance of Education: Formal education in natural hair care is crucial. Advocacy efforts, like the National HairstylE and Braid Coalition (NHBC), are aimed at improving access to education and training for natural hair stylists.

5. Empowering the Natural Hair Community: Diane and the NHBC are focused on empowering natural hair stylists and consumers.

7. Focus on Safety and Health: The natural hair industry must prioritize the health and safety of clients. This includes understanding different hair conditions, practicing proper sanitation, and addressing issues like alopecia and hair loss with care.

Timestamps

1. [00:05:30] The evolution of the natural hair industry and the need for formal education and standardization for hairstylists.

2. [00:10:50] The role of the National Hairstyling and Braiding Coalition (NHBC) in advocating for natural hair stylists and consumers, and the importance of data collection for the community.

3. [00:14:40] Diane’s start at Knapps, a salon where she began her journey in the beauty and hair industry. She shares insights into how she turned heads and made a significant impact during her time there.

4. [00:19:45] The significance of empowering the natural hair community and ensuring safety and health in the industry.

5. [00:27:45] The importance of proper education in the natural hair industry and addressing issues related to hair loss and scalp disorders.

6. [00:34:02] The significance of safety and hygiene in hairstyling, including identifying scalp disorders and providing appropriate guidance to clients.

7. [00:38:50] Diane talks about the work she's doing with TRESemmé, providing insights into her current projects and collaborations with the brand.

8. [00:50:10] The role of passion and creativity in driving success in the beauty and hair industry, along with the importance of leaving a lasting legacy.

9. [00:54:40] The significance of understanding the intricacies of hair care, including identifying and addressing issues like alopecia and scalp disorders, to provide holistic client care.

10. [01:06:49] Diane's final thoughts on the importance of education, licensing, and safe practices in the beauty and hair industry for both professionals and consumers.

Quotes

1. "In this business, you have to love lwhat you do because it's not an easy business, but everything you love will turn into and flourish always."

2. "You have to know all of these intricacies to prevent and have consumer care and safety at the end of the day to prosper and to have abundance."

3. "We have a multitude of the younger generation who are hungry to make their money and they're moving so fast that they don't take into consideration of the education that they need."

Marsha Haygood, CEO of Stepwise Associates says finding success starts with three essential questions; What do you want? Why do you want it? And what are you willing to sacrifice to make it happen?

Marsha Haygood is a renowned leadership expert, captivating speaker, and accomplished author with a remarkable career dedicated to empowering individuals, especially women, to unlock their full potential and achieve success.

With over three decades of professional experience, Marsha has become a leading voice in leadership development, career advancement, and personal growth.

As the co-author of "The Little Black Book of Success" and its companion workbook, Marsha offers invaluable insights and strategies to help individuals navigate the complexities of the corporate world and achieve their career aspirations.

Her guidance is particularly empowering for women of color, who often face unique challenges in their professional journeys.

Marsha's wisdom is grounded in her extensive background in human resources, where she honed her skills in talent acquisition, leadership development, and organizational management.

She draws from her rich career experience to provide practical advice and actionable steps for her audience, emphasizing the importance of self-awareness, effective networking, and strategic thinking.

With a mission to foster happiness and success, Marsha Haygood is a trusted mentor and guide, dedicated to empowering individuals to live their best lives.

Her words of wisdom, practical advice, and unwavering support have transformed the lives of countless individuals, making her a revered figure in the world of leadership and personal development.

Connect with Marsha Haygood on LinkedIn, or follow her on Instagram @AskMarciaH, where she maintains an active online presence, sharing valuable tips and strategies for her followers.

Key Takeaways

1. Self-Reflection and Goal Setting: Marsha emphasizes the importance of self-reflection and setting clear goals. To achieve success, it's crucial to know what you want and why you want it.

2. Networking and Building Relationships: Building a strong network is essential. Marsha advises nurturing authentic relationships with people who genuinely support your goals.

3. The Power of Mentorship: Seek mentors who can guide you and provide valuable insights. Marsha suggests approaching potential mentors with a clear understanding of what you need and how they can assist you.

4. Taking Prudent Risks: Success often requires stepping out of your comfort zone and taking calculated risks. Be willing to explore new opportunities and don't be afraid of failure.

5. Self-Care and Happiness: Prioritize self-care and happiness. Success should not come at the expense of your well-being.

6. Delegation and Focus: Recognize your strengths and weaknesses. Delegate tasks that are outside your zone of competence and concentrate on what you do best.

7. Continuous Learning and Adaptation: Embrace continuous learning and adaptability. Be proactive in updating your skills and knowledge to stay relevant and open to new opportunities.

Timestamps

1. [00:08:05] Marsha talks about the challenges she faced when transitioning to entrepreneurship, including letting go of her corporate perks and learning to delegate.

2. [00:14:00] Exploring the concept of living your best life and how to redefine success by finding happiness and joy in your pursuits.

3. [00:22:30] Marsha shares practical tips for approaching a job shift or career pivot, emphasizing the importance of research and proactive networking.

4. [00:32:18] Marsha introduces the concept of "do it, dump it, or delegate it" as a decision-making framework for career and life choices.

5. [00:36:18] Marsha provides practical advice on approaching a job shift, including researching and applying to companies you want to work for before job openings become available.

6. [00:38:05] Discussion on the importance of taking risks and being willing to make sacrifices to achieve your goals and desired career path.

7. [00:41:11] Marsha emphasizes the importance of happiness and self-care as essential components of success and living your best life.

Quotes

1. "You cannot give from an empty cup. You can't, you don't have it. So you wanna think about those things that bring you joy." - Marsha Haygood

2. "If you really have the desire, you know that's your why, then I say go for it. Try it. And guess what? Even if you fail, you'll learn something from it." - Marsha Haygood

3. "Take prudent risk to be successful." - Marsha Haygood

Kerry Abner is the visionary founder behind Manhattan Grey, a revolutionary haircare line specifically designed for people with grey hair.

As a military brat born in the Bronx, New York, Kerry's upbringing took him on a diverse journey across different cultures, including living in England, Japan, and Florida. This broad exposure nurtured his passion for creativity and a desire to explore unique paths.

With a strong background in marketing, Kerry honed his skills in the music industry, working on global marketing campaigns for music genres like hip hop and R&B. However, it was his personal experience with grey hair that sparked a new entrepreneurial pursuit.

Starting to notice his grey hair at a young age, Kerry initially struggled with feelings of insecurity, which led him to explore various hair products in the market.

Finding a void in the marketplace for products that catered specifically to grey hair's unique needs, Kerry had an "aha" moment. Inspired by the iconic hair grease brand, Murrays, he envisioned a clean, upscale formula that would empower individuals to embrace their grey hair confidently.

As the CEO and founder of Manhattan Grey, Kerry has taken on the challenge of building a brand that challenges the norms and empowers people to embrace their individuality.

With a passionate spirit and an eye for innovative marketing strategies, Kerry is on a mission to make Manhattan Grey a symbol of empowerment and self-expression for generations to come.

In my interview with him, he discusses the challenges he faces, including cash flow and the importance of seeking investment to take his brand to the next level.

Kerry also shares valuable insights into the product development process, including how he utilized essential oils and clean formulations to cater to the needs of individuals with grey hair.

His approach to marketing through influencers and digital platforms provides a valuable lesson in reaching and resonating with a diverse audience.

Additionally, Kerry's determination to challenge societal norms and redefine the narrative around grey hair will inspire entrepreneurs to pursue meaningful ventures that create positive impacts on society.

Listen in to learn more.

Key Takeaways

1. Embrace the long-term game of building a brand, knowing that success takes dedication and perseverance.

2. Challenge cultural perceptions with products and narratives that promote inclusivity and confidence; like Manhattan Grey's impact on attitudes towards grey hair.

3. Conduct in-depth market research to shape your product and address real customer needs, using surveys and feedback to inform development.

4. Leverage digital marketing and influencers to reach a wider audience and build brand awareness effectively.

5. Pursue strategic partnerships and investments to scale your business and expand your product line.

6. Stay authentic and true to your purpose throughout your entrepreneurial journey, knowing that your unique perspective can create a meaningful impact.

Timestamps

[00:01:52] Kerry Abner introduces himself as the founder of Manhattan Grey, a haircare line specifically designed for people with grey hair.

[00:10:34] The shifting cultural perceptions around grey hair; while men are often celebrated for their distinguished grey hair, women may face ageism and insecurity due to societal beauty standards.

[00:14:17] Kerry shares his journey of product development and finding the right formula for Manhattan Grey.

[00:17:16] Kerry’s intentional marketing approach; using surveys to gather feedback from potential customers, leveraging influencers to promote his product, and focusing on a clean, vegan, and upscale image for the brand.

[00:23:11] The importance of being prepared for the long-term commitment of running a product-based business.

[00:24:41] Future plans for Manhattan Grey. Kerry’s plan to seek investment, expand the product line, and potentially entering the retail space by partnering with larger retailers.

Quotes

1. "This is a long-term game. This is not something that you're gonna jump into in the first, second, third year and cash out. Approach entrepreneurship with the mindset that you're going to dedicate a few years of your life into it. This is not a quick fix."

2. "I think men get a little bit more celebrated for a distinguished grey hair, salt and pepper look versus women. And I think that's kind of the catch 22 when it comes to embracing the grey conversation."

3. "I felt like all the stars aligned with my idea and I got very excited and motivated to pursue my entrepreneurship dream."

Connect with Kerry

Website - https://manhattangrey.com/

Instagram - https://www.instagram.com/manhattangrey/

Facebook - https://www.facebook.com/manhattangreyorganic/

Email - [email protected]

In this episode, we explore honing in on your niche as a beauty entrepreneur. Yasmin Zeinab is the visionary founder and driving force behind Abi Amé, a trailblazing body care brand that seeks to revolutionize the beauty industry. 

With cultural influences from her Jordanian and Palestinian heritage and an upbringing in Australia, Yasmin brings a fresh and innovative perspective to the world of skincare, drawing on her experiences and passion for addressing unmet needs in the market. 

Her journey into the beauty industry was not conventional, as she began her career as a lawyer. However, her deep-rooted interest in solving problems and making a positive impact on people's lives led her to transition into the skincare space.

Fueled by her belief in creating products with a purpose, Yasmin set out to disrupt the body care category by offering solutions that genuinely address the needs of her community. Abi Amé's brand is driven by a commitment to transparency, sustainability, and empowerment. 

Inspired by her community's insights and feedback, Yasmin and her team strive to create innovative formulations that bridge the gap between skincare for the face and body. 

Through her intimate dialogue with customers, Yasmin's passion for educating consumers and offering body care solutions that elevate their overall well-being shines through. 

In this insightful interview, join us as we delve into the core philosophy behind Abi Amé, emphasizing the brand's commitment to customer-centricity, transparency, and innovation. 

Tune in to walk away with a deeper understanding of the body care category, the significance of active ingredients, and the transformative impact of putting customers' needs at the heart of product development. 

Yasmin's journey is an inspiring example of using passion, innovation, and customer insights to create impactful products that resonate with consumers on a deeper level, highlighting the power of entrepreneurship to bring positive change to the beauty industry.

Key Takeaways

1. Embrace your passion and turn it into a purpose-driven business by addressing unmet needs in the market.

2. Engage in intimate dialogues with potential customers to understand their pain points and create products that genuinely solve their problems. 

3. Persevere and seek opportunities even in unexpected places to overcome obstacles and challenges faced as an entrepreneur.

4. Standing out in the beauty and skincare industry by conducting thorough market research and providing products that bridge the gap between skincare for the face and body. 

5. Identify and address unmet needs in the market, showcasing innovation and transparency in your brand to set it apart in a saturated industry, resonating with consumers on a deeper level and creating meaningful impacts.

Timestamps

[00:06:29] Yasmin Zeinab shares her journey from being a lawyer to becoming a beauty entrepreneur with her brand 

[00:14:42] The brand's focus on creating innovative products to solve specific needs in the body care category. 

[00:21:53] The conversation shifts to the unique formulation of "Summer Skin," designed to address the common problem of sticky and heavy lotions during the summer. 

[00:27:20] As a beauty entrepreneur, Yasmin shares the obstacles she faced, particularly in finding the right lab partner and suitable packaging. 

[00:31:36] Yasmin expresses her joy in connecting with the brand's community and customers, shaping the products based on their feedback and needs. 

[00:35:17]Valuable tips for aspiring beauty entrepreneurs. 

Quotes:

1. "I'm a really big believer in not creating products just to put another option on the shelf. It's really about creating products to solve the needs that haven't been addressed yet."

2. "If you believe that you are truly solving a problem that this solution doesn't exist for today, I think that's the key test because if you can truly do that, you'll cut through all the noise that exists."

3. "Don't be shy to talk to people about your business idea when it gets to a point where it's evolved enough because you just truly never know who you might cross on a day-to-day basis that may be able to help you."

Connect with Yasmin

Instagram - https://www.instagram.com/abiame/ 

TikTok -   https://www.tiktok.com/@yasminzeinab 

Website - https://abi-ame.com/ 

In this bonus episode, we are talking about how working with a recruiter can help when you are looking for a job in the beauty industry. My guest is Brianna Blackwood-Mallory, a compassionate recruiter and inclusivity advocate who runs Königin Consulting & Recruiting. She shares the circuiritous path she took to her current role which included studying Chinese Language and Literature at Vassar College, to working as an editor in Berlin following graduation. Brianna found her calling in recruiting by first working on the marketing side of the industry but decided that she would rather get more involved in the sales side of business. 

Brianna began by recruiting for multiple roles for Google before transitioning to work with a creative firm where she got a chance to find candidates for various beauty roles working with companies ranging from Estée Lauder, to Supergoop and Milk Makeup, among others. And decided that it would be one of her concentrations.

Brianna shares her candid thoughts on why she decided to approach recruiting holistically instead of checking a box and why it is important to create relationships with both the candidate and the companies she works with. The top things you need to do before you are ready to work with someone like herself (hint: work on that LinkedIn profile). And why the beauty industry is selling itself short by not being open to candidate that lack direct experience. 

Plus, we talk about how many interviews you should expect, why ghosting is a bad reflection on brands, and why networking matters. 

Funlayo Alabi, CEO and Co-Founder of Shea Radiance, wants to see women win. The founder, who was born in Manchester, England, and raised in Nigeria, moved to the United States at 17 to attend college. But she brought with her a strong sense of beauty implanted in her growing up in Nigeria, which included gleaming skin. 

After realizing that following in her father's footsteps by studying accounting, she settled on international business. And ended up with a career in coding and software by happenstance. Funlayo and her husband knew they wanted to create a business that allowed them to access resources on the African continent but little did they know that their search for a solution to treat their son's eczema and find an effective body moisturizer led them to explore shea. 

After mixing up products in their kitchen, their local Farmer's Market became their testing ground, and they refined their formulas from there. The duo also traveled to Nigeria to connect with the women who were harvesting shea, eventually traveling to and supporting women in several countries and banding with a few others as founding members of the Global Shea Alliance. 

Funlayo shares her thoughts on ashiness, why shea has gotten a bad rap, and how she got her brand into Whole Foods and took it from a local to a global offering with the retailer. In addition, she shares how the brand's first foray into a big box retailer didn't work out and what she learned from it. 

Are you thinking about making a move with your career? Whether you want to break into beauty, are seeking another position, or are exploring entrepreneurship, this bonus episode is for you. Because before you embark on this next step, it is critical to get your mind right. That means developing the proper mindset, setting intentions, and setting expectations. This week, I chat with Ananda Leeke, a Thriving Mindfully Coach, Artist, Author, and Human Design Doula, about how to approach change.

Ananda shares how working in law and finance led her to experience panic attacks and how it ultimately led her to use tools like meditation, yoga, and other healing modalities to help her manage her anxiety. Art, too, helped her open up new avenues of expression and career opportunities. And she shares how all of these experiences work synergistically in her work at her consulting company and leading the Thriving Mindfully Academy. 

Ananda shares how our bodies give us clues, how to use our breath in challenging situations, setting intentions and the many ways to affirm your path. 

Follow her on IG and Twitter @anandaleeke, and check out her podcast,

Melissa Hibbért, founder and CEO of SHYFT Beauty knew that she was destined for a career in beauty since she borrowed her mother's red lipstick to wear in high school. She earned her cosmetology license while still in high school. Then, while a student at Fisk University, she found an abandoned hair salon in her dorm, reopened it, and with a few of her high school friends operated the salon on the weekends while she took classes and held down two part-time jobs.   

But while Melissa, loved beauty, she suppressed her passion for more than a decade. She had an impressive career in brand licensing, marketing, and advertising with The Olsen Twins, The Jordan brand at Nike, UniWorld Group, BET, and the Los Angeles Times. However, when she decided it was time to pivot to the beauty industry, she couldn't land a job with a beauty brand, even with her stellar resume. So, she decided to make herself a client and created a marketing plan that fueled her pivot. First, she became a makeup artist for film and television, starting with BBWLA and more than 30 other reality series. Next, she opened a creative booking agency. She again pivoted to combine her marketing skills and beauty acumen to help beauty entrepreneurs succeed.

Melissa shares the keys to a successful pivot, which include identifying your strengths, making sacrifices, having a playbook, developing the right mindset, and paying attention to what your heart says. She also explains why she has no time for Imposter Syndrome.

Learn this and so much more on this episode.