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40:56

BE the Sought-After Entrepreneur Podcast

by Kathryn Thompson

Did you know that 93% of communication is non-verbal? Yet, the marketing industry is saturated with teaching entrepreneurs brain-based content marketing strategies–logical, psychological, and analytical. However, when your energy is magnetic, it’s the most irresistible force in any crowd without you saying a word.Listen in as Kathryn Thompson, a creative rulebreaker, award-winning marketing and communications expert, and the Founder of Creatively Owned, goes against the grain and shows you how to finally BE seen, heard, and a sought-after entrepreneur without having to spend endless hours marketing your business and chasing clients.BE the Sought-After Entrepreneur podcast is here to help you ditch the cookie-cutter, one-size-fits-all approach to marketing and use your unique energy to effortlessly attract the most aligned clients. When you do this, you can spend less time marketing your business and more time doing your soul work and enjoying the richness of your life.If you’re ready to tap into a more powerful way of BEing to attract more clients and create instant appeal for what you’re selling, tune in weekly to BE the Sought-After Entrepreneur podcast. Like what you hear? Subscribe to the show!

Copyright: © 2024 BE the Sought-After Entrepreneur Podcast

Episodes

My 2024 Marketing and Sales Strategy Predictions That I Believe Are No Longer Working As Well Anymore

28m · Published 26 Dec 11:00

If you keep hearing “things aren’t working like they used to” in the online coaching space then you’ll want to tune into this episode because I’m sharing my predictions for 2024 of what will work really well.

BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

  • What is needed for people to make decisions now and what they are looking for in your marketing and sales.
  • How the industry has shifted and why what used to work, isn’t working like it used to.
  • Why they industry has shifted and how to stay ahead of the curve.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible:
Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>>
https://www.creativelyowned.co/watchnow

To find out how to own your unique edge,
amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

My Unique Process for Articulating the Value of Your Work Without Making Grandiose Promises

38m · Published 19 Dec 11:00

Struggling to articulate the value of your coaching services without making grandiose promises?

Join me in this enlightening discussion where I share my unique approach of using "enrollment igniters" to highlight the micro-problems that you solve for your clients.

Listen in as we explore how nuance can be a niche, and how enrollment igniters can not only help you stand out in a saturated market but also attract a variety of clients. Through my experiences, you'll learn about supporting clients holistically, bringing in various coaches and practitioners to address different facets of their business.

BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

  • What are enrollment igniters and why they are vital for articulating the value of you do.
  • Why grandiose promises don’t often capture the uniqueness of your work and how they keep you blending in instead of standing out online.
  • How I created enrollment igniters for my two businesses and how they work to help me stand out in a saturated market.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible:
Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>>
https://www.creativelyowned.co/watchnow

To find out how to own your unique edge,
amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

How to Get the Best Results From Your Marketing Content and Copywriting

37m · Published 12 Dec 11:00

Picture this: your beautifully crafted marketing content, streamlined sales strategies, and intuitive business sense don’t yield the desired results.

You're stuck on the hamster wheel of perfectionism, losing energy and not knowing why. We've all been there, and in this week's episode, we're addressing the elephant in the room – optimization and why it’s vital IF you want to get the best results.

BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

  • What optimization of marketing and sales content really means and why it’s vital for achieving epic results.
  • How to balance between intuition and data, highlighting the importance of efficiently achieving results.
  • The role of perspective and identity in how we perceive our results and the performance of our team members.
  • How to refine your customer buying journey and know what to do first.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible: Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>> https://www.creativelyowned.co/watchnow

To find out how to own your unique edge, amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

Three Big Reasons Your Copywriting Isn't Creating Instant Appeal

29m · Published 05 Dec 11:00

After supporting 100s of entrepreneurs across various industries, there are three things I’ve observed that impact business owners’ copywriting and its performance.

Listen to this episode to hear what they are and how to avoid making these mistakes.

BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

  • The crucial role of content and copywriting in successfully selling the invisible and how to use them to attract clients and sell your products or services.
  • The differences between content and copywriting and how to use them to drive business success.
  • The three big mistakes most business owners make when writing content and copy and why they negatively impact performance.
  • Why the different stages of the buying journey are vital for writing high-converting content and copy and how to communicate it effectively at each stage.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible:
Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>>
https://www.creativelyowned.co/watchnow

To find out how to own your unique edge
, amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

The 4 Myths About High Ticket Offers and Sales

32m · Published 28 Nov 11:00

If you’re a coach or consultant struggling to decide how to price your products or services, you’ll want to listen to this episode to hear the four big myths about high ticket offers and sales.

BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

  • How high ticket pricing is being used to position offers to say it attracts better more empowered clients and why that isn’t true.
  • The four myths about high ticket offers and how to decide for yourself how you want to price your offers.
  • The key to pricing anything and why it actually doesn’t matter if you aren’t doing this one thing.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible:
Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>>
https://www.creativelyowned.co/watchnow

To find out how to own your unique edge
, amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

What’s the Difference Between a Marketing Funnel and Sales Funnel

31m · Published 21 Nov 11:00

If you’re new in business or getting ready to launch a new offer and you’re spending a lot of time marketing your business but you’re not experiencing sales, you must listen to this episode.

BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

  • What the difference is between a marketing and sales funnel and the time and place to use a marketing funnel and when to use a sale funnel.
  • The mistake a lot of new business owners make that is slowing sales down in their business and creating havoc.
  • The key to validating an offer quickly so that you know what is working and what isn’t working.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible:
Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>>
https://www.creativelyowned.co/watchnow

To find out how to own your unique edge
, amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

Why I Decided Now Was the Right Time to Launch Two Offers

34m · Published 14 Nov 11:00

If you’re contemplating selling a bunch of different things, but you’re struggling to generate sales, this episode will reveal my decision-making process on when is the right time to launch new offers.

BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

  • How I decided when was a good time to launch two new offers and what I considered before I did it.
  • Why I don’t believe in just selling one thing but I do believe in timing when to launch more offers.
  • The key thing to consider when launching multiple offers to make sure they all fit together.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible:
Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>>
https://www.creativelyowned.co/watchnow

To find out how to own your unique edge
, amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

The Magic Needed to Navigate Sales Conversations that Attract Empowered Buyers

42m · Published 07 Nov 11:00

If you find yourself taking it personally when people don’t buy, I want you to know, that you’re not alone. But I invite you to tune into this episode to hear how I navigated this, too.

BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN:

  • How sales are like dating and navigating it with conviction, not desperation.
  • Why people typically choose not to buy, and it rarely has anything to do with you.
  • The key to selling has nothing to do with how well you articulate the value of your products and services.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible:
Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>>
https://www.creativelyowned.co/watchnow

To find out how to own your unique edge
, amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

How to Be You 100% of the Time without Guilt or Shame with Rachel Freemon Sowers

48m · Published 31 Oct 10:00

We all hide from time to time in our business and life but if we truly want to experience freedom we must show up in the fullest expression of who we truly are. Easier said than done for a few reasons, and this weeks guest Rachel Freemon Sowers shares why.

Rachel Freemon Sowers is a sought-after Liberation &Visibility Coach, Podcast Creator & Host, LMFT, and the founder of the 100% U Experience. Her passion is empowering LGBTQ+ & female entrepreneurs and professionals to be 100% themselves, 100% of the time. (No shame or guilt needed!).

BY THE TIME YOU FINISH LISTENING TO TODAY’S EPISODE, YOU’LL LEARN:

  • Why it’s easier said than done to show up 100% ourselves and how this impacts everyone differently.
  • How feeling unsafe to live authentically holds most people back from expressing themselves.
  • The scary truths that some people experience and how to navigate it to get visible without the shame or guilt.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible:
Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>>
https://www.creativelyowned.co/watchnow

To find out how to own your unique edge
, amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

Reach out to Rachel at:

FB: https://www.facebook.com/rachel.freemon.3
IG:
https://www.instagram.com/rachelfreemonsowers/
YT:
https://www.youtube.com/c/RachelFreemonSowers
TikTok
www.tiktok.com/@rachelfreemonsowers
LinkedIn:
https://www.linkedin.com/rachelfreemonsowers/

The Superpower Needed to Excel as an Entrepreneur

39m · Published 24 Oct 10:00

If it’s hard to have faith before you have proof that things are working in your business like landing clients or selling out your offers, I recommend listening to this episode.

I’m sharing how to sit with the discomfort of doubt and not fully trusting yet.

BY THE TIME YOU FINISH LISTENING TO TODAY’S EPISODE, YOU’LL LEARN:

  • The superpower needed IF you want to navigate the uncertainty of entrepreneurship.
  • Why it’s hard to believe when we have proof or evidence of things working…yet.
  • How I coach my clients through this so they don’t inadvertently self-sabotage something that has the potential of being amazing.

If this episode inspires you somehow, leave us a review on Apple Podcasts and let us know your biggest takeaway– whether it’s created those aha moments or given you food for thought on achieving greater success.

And while you’re here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned.

Selling the Invisible:
Exactly how to articulate the value of your cosmic genius even if your message transcends the typical “10k months” & “Make 6-figures” types of promises.

Free on-demand training >>>
https://www.creativelyowned.co/watchnow

To find out how to own your unique edge,
amplify who you truly are (& get paid for it), take your business to cosmic proportions, and have fun doing it, grab it here!!

https://www.creativelyowned.com/quiz

BE the Sought-After Entrepreneur Podcast has 272 episodes in total of non- explicit content. Total playtime is 185:36:06. The language of the podcast is English. This podcast has been added on August 20th 2022. It might contain more episodes than the ones shown here. It was last updated on May 17th, 2024 05:42.

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