BEworks Conversations

This rapid-fire interview features Prof. Dan Ariely as he discusses healthcare's biggest burning topics with BEworks' VP, Strategy, Dr. Ada Le. 

A number of topics are discussed, including how physicians overcome barriers to adopting new treatments, how to improve patient-physician trust, and what they can do to improve patient compliance with medication.

Check out our podcasts on Spotify & Apple to stay up to date with some of the interesting topics we cover.

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The last episode of BEworks Conversations Season 2 is on lessons from a decade of applied Behavioral Economics with Dave DiFelice, Vice President of Customer Service and Operations at Canadian Tire Financial Services and one of BEworks’ first clients. ​

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Dave has used behavioral economics to tackle organizational challenges for 10 years – from improving call-center performance, employee outcomes, and empathetic collections.

Listen as he and Kelly Peters, reflect on what it means to lead a business embedded with the science of human behavior and the broad impact it can have on team dynamic.​

In this conversation, Dave and Kelly discuss:​

• What it’s like to apply BE within an organization​
• The ripple effects of scientific thinking​
• Advice for leaders interested in BE

Why does adapting to Industry 4.0 require a “people first” perspective?

In our latest BEworks Conversations, Kelly Peters, CEO & Co-Founder, BEworks and Bruce Ainsworth, Vice President of Automation Innovation at Georgia Pacific, discuss why Georgia Pacific is integrating a behavioral science approach with artificial intelligence to address issues in worker safety and why they think that is critical for their future success.

Bruce is widely recognized for his leadership skills in process innovation, operational effectiveness, workplace safety and environmental stewardship. He is a champion for utilizing technology to enhance workforce effectiveness in an Industry 4.0 world.

#BehavioralEconomics #BehavioralScience #WorkerSafety #ArtificialIntelligence

How can technology that’s designed with behavior change in mind help empower workers to build a safer workplace?​

Studies show that behavior-based interventions can reduce unsafe behaviors by as much as 20%. Understanding the risk profile of individuals, worksites and the entire organization can help create real-time behavior-based safety programs.

In this BEworks Conversation, Kelly Peters, CEO & Co-Founder BEworks and Joe O-Brien, Founder & Chairman, Corvex Connected Safety, discuss ways to transform worker safety and the importance of operational excellence. Joe is an entrepreneur; he has founded and managed numerous successful ventures in the medical device, safety, entertainment, and real estate industries. ​

Corvex Connected Safety, partnered with BEworks, to increase safety accountability in the workplace. This partnership was to strengthen their digital platform using principles of Behavioral Science by developing a Risk Index Score for their client facing dashboard.

More details here: https://www.corvexconnect.com/beworks-partnership.html 

#BehavioralEconomics #BehavioralInsights #BEworksConversations #WorkerSafety #Operations ​

Understanding that customers' relationship to money is not entirely rational has the potential to truly turbocharge markets and transform how the banking industry works. ​​

Listen to BEworks CEO and Co-Founder, Kelly Peters and Alex Sion, Head of D10X, Global Consumer Bank, Citi Ventures explore the implications of behavioral finance in our latest BEworks Conversation.

Alex Sion is the Global Consumer Banking lead for the D10X program, which incubates new products and businesses designed to generate organic growth for Citi. He is a pioneer in fintech, having co-founded Moven the world’s first mobile neobank.  

In this conversation, Alex and Kelly discuss:

- How behavioral science and experimentation are changing the world of money.

- The counter-intuitive strategies to help people manage their spending emerge with a BE lens

- The difference between behavioral design and traditional approaches

- The impact of theory driven testing

#BEworks #BehavioralEconomics #BehavioralInsights #BEworksConversations #podcast #behavioralsciences #BehavioralDesigns #Experimentation #BehavioralFinance

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Follow us on social media to stay tuned to our events, news and thought-provoking case studies from the front lines of Behavioral Science:​

LinkedIn ,Twitter, Facebook and Instagram 

 

Business innovation starts with curiosity. How can you foster a learning culture that encourages curiosity and removes the actual barriers to learning for your staff and business?  

This episode of the BEworks Conversations series features a discussion with Molly Nager, Chief Learning Officer of PepsiCo. Molly is responsible for a learning strategy that equips PepsiCo’s workforce to delight consumers around the world.   

In this conversation, Molly and Kelly discuss: 

• Removing learning barriers within an organization 
• Helping people find time for learning 
• Inspiring and fostering curiosity 

#BEworks #BehavioralEconomics #BehavioralInsights #BEworksConversations #BehavioralScience #BehavioralScienceForGood  #Strategy  

This episode of the BEworks Conversation series features a discussion with Robert Beiser.

In our latest BEworks Conversations episode, we explore how behavioral science is being applied to the challenge of human trafficking.​

Robert Beiser, Director of the Strategic Initiative on Sex Trafficking at Polaris. The team turned to BEworks to help them uncover the psychological factors that might drive indviduals to human trafficking. ​

In this conversation, Robert and Kelly go deep into the nuances of human behavior and how it relates to decision making in the context of sex trafficking. We look to understand both the victim and the perpetrator to uncover the patterns in motivation from both sides. His goal?  To become better interventionists by discovering the tell-tale signs of sex trafficking.​

This podcast episode covers:​​

• How behavioral science can inform our understanding of human trafficking​
• How structural inequalities create predictable risks​
• How knowledge of hot and cold states changes how we think about behavior​

​#BEworks #BehavioralEconomics #BehavioralInsights #BEworksConvrsations #BehaviouralScience​

Business decisions can be significantly improved with the intersection of behavioral science and data science.

 

Hear more on this topic in the next edition of our BEworks Conversations with Kelly Peters, this time featuring our guest Bryan Pearson. Bryan is a long-time friend of the firm, foundational client, and the former President and CEO of LoyaltyOne.

With more than two decades of experience developing meaningful customer relationships for some of the world’s leading companies, Bryan Pearson is an internationally recognized expert, author, and speaker on customer #loyalty and #marketing.

In this conversation, Kelly and Bryan discuss what it’s like to be an early adopter of scientific thinking and taking a data-driven approach to business decisions. They discuss why it's so critical for organizations to think like a scientist and challenge entrenched organizational thinking with experimentation and evidence.

Do you agree that business leaders ought to think more like scientists?

If you are interested in the intersection of business and science, then we hope you will join us for the BEworks Summit – Shaping the Future using the Science of Behavior. Register today and join us on Tuesday, 5th October from 11 AM – 3 PM EST. Register for the BEworks Summit here > https://lnkd.in/eFJSxUYJ

Leading with Purpose: How Hellmann’s is reducing food waste with behavioral science

 

This episode of the BEworks Conversation series features a discussion with Christina Bauer-Plank, Global Brand Vice President, Hellmann’s.

After earning her PhD in Chemistry and later, her MBA, Christina has served multiple roles across Unilever’s Foods business. In her current role, Global Brand VP at Hellman’s, she applies her expertise to both the science and communications of sustainability and purposeful brands. She is an advocate for sustainability and has championed making food waste reduction a priority both within Hellmann’s and across Unilever.​

Kelly and Christina talk about what it means to be a purpose-led company, and how and why Hellmann’s has found its purpose in helping people around the world to become more resourceful with their food.

 

Topics Discussed:

• Why Unilever believes in being a purpose-led company
• What is ‘brand say’ versus ‘brand do’, and why they both matter
• Why Hellmann’s is measuring the impact of their food waste reduction initiative

BEworks Conversations with Cass Sunstein: Risk, Liberty, and Scientific Thinking in the Time of COVID-19 For more information about this episode, including the full transcript, visit our blog at https://blog.beworks.com/becurious/beworks-conversations-with-cass-sunstein-public-health-the-role-of-scientific-thinking-in-democracy-how-peoples-risk-perceptions-are-shaped-in-response-1596649020114 This episode of the BEworks Conversation series features a discussion with Cass Sunstein. Cass Sunstein is the Robert Walmsley University Professor and the Founder and Director of the Program on Behavioral Economics and Public Policy at Harvard University. ----more----In this conversation, Cass and Kelly discuss:

• Liberty and public health
• Scientific thinking and democracy
• Risk perception in a pandemic and fear of mortality