Curse Of The Marketer

The Yankees were everything when I was a kid, even though they weren’t winning much. This is a story about the power of sports and a chance meeting with a broadcast legend.

I’ve had a chance to record a few of my older relatives telling stories and I’m realizing how much it means to have captured this. Hug your friends and family and ask them to tell you a story. Be present, but hit record on your phone too! 😀

Why record an audiobook? On this episode I share my motivation for doing the audiobook, some of the previous experiences I had dabbling in audio that inspired me and you'll hear an excerpt that features one of my favorite examples of a B2B collaboration. Special thanks to Kenny at Elephant Audiobooks for producing this part of the project. I highly recommend working with him if you decide to record an audiobook or know someone who is. You can find links to my full audiobook here: CollaborationIsKing.com

In this episode we talk about the Collaboration is King show and book launch party and the importance of tracking 'your' metrics. https://collaborationisking.com

It's release day for Collaboration is King and it was almost perfect.... 📖👑

It's release day for Collaboration is King and it was almost perfect.... 📖👑

Launching my book, Collaboration is King, tomorrow and I've got all the feels 😁🙄🙃

I've found it really helps to keep one book close, and to refer back to it often, when working through a creative endeavour. Currently mine is The Icarus Deception by Seth Godin.

My thoughts on Chef Christina Tosi and the power of a seemingly unconnected ingredient.

As traditional advertising slows, brand partnerships that enhance brand experiences will speed up.