Digital Transformation Academy Podcast

In this new episode, let's discuss customer service automation tools for your eCommerce Business

Today, I am discussing the common pain points of an eCommerce Business and the common problems that they encounter.

https://dennismhilario.com

Online and Offline Marketing Strategies for Retail Business In this new podcast episode, our guest Ms. Mikee Morado - CMO of Aerophone answers some of the most effective online and offline marketing strategies for a retail business in the Philippines today.   

Please LIKE or SUBSCRIBE for more!  

Aerophone: https://www.aerophone.com.ph/

In this episode, I am sharing the eCommerce Launch Checklist That New Online Merchants Should Know

Are you looking for digital marketing trends and strategies that work in the Philippines? In this new podcast episode, our guest Mr. JB dela Cruz answers some of the most effective digital marketing techniques that are being used to reach your target audience in the Philippines today. If you're looking to stay ahead of the curve, then this is a must-listen!  

Please LIKE or SUBSCRIBE for more!  

JB Dela Cruz links: 

https://www.jbdelacruzdigital.com 

https://www.smidigital.marketing

Dennis Hilario's links:

Simplified digital marketing course -http://ecommercecourseph.com 

Accounting course online -http://accountingcourseph.com/ 

Free accounting software - http://freeaccountingsoftware.online/ 

Free payroll software - http://freepayrollsoftware.online 

A Small business guide to digital transformation ebook - http://dennismhilario.com/dxebook 

Business Process Automation. Workshop - http://oneboxcloud.com/bpacourse/

Social Media: 

Facebook - https://facebook.com/hilsoftceo 

Instagram - https://instagram.com/dennismhilario 

Twitter - https://twitter.com/hilsoftceo 

LinkedIn - https://www.linkedin.com/in/dennis-m-hilario-314744190/

In this podcast episode, we're going to tell you some of the best digital marketing strategies that you can use right now in order to generate leads and grow your B2B business. These are tried-and-tested methods that will allow you to leave behind traditional marketing practices like cold calling or brochures by mail and take advantage of a more modern approach with powerful results.  Please LIKE or SUBSCRIBE for more!

Simplified Digital Marketing course - http://ecommercecourseph.com

Accounting course online -http://accountingcourseph.com/

Free accounting software - 

http://freeaccountingsoftware.online/

Free payroll software - http://freepayrollsoftware.online

A Small business guide to digital transformation ebook - http://dennismhilario.com/dxebook

Business Process Automation. Workshop - http://oneboxcloud.com/bpacourse/

Social Media: Facebook - https://facebook.com/hilsoftceo

Instagram - https://instagram.com/dennismhilario

Twitter - https://twitter.com/hilsoftceo

LinkedIn - https://www.linkedin.com/in/dennis-m-hilario-314744190/

Timestamps: 

00:00 Intro  

00:58 Catchup  

02:31 B2B Examples  

03:48 B2B Digital Marketing Strategy 1 - Build your online brand  

07:49 B2B Digital Marketing Strategy 2 - SEO or search engine optimization  

09:59 B2B Digital Marketing Strategy 3 - Facebook ads strategy  

13:39 LinkedIn vs. Facebook in B2B  

15:15 B2B Digital Marketing Strategy 4 - LinkedIn strategy  

16:21 B2B Digital Marketing Strategy 5 - Email newsletter strategy  

17:22 B2B Digital Marketing Strategy 6 - Affiliate and referral strategy  

21:25 Final thoughts  

22:06 - B2B Digital Marketing Prioritization  

23:48 - Outro

In this new episode, we talk about personal branding tips to make money online this 2022.  

Please LIKE or SUBSCRIBE for more!

Links:

Accounting course online -http://accountingcourseph.com/ 

Free accounting software - http://freeaccountingsoftware.online/ 

Free payroll software - http://freepayrollsoftware.online 

A Small business guide to digital transformation ebook - http://dennismhilario.com/dxebook 

Business Process Automation. Workshop - http://oneboxcloud.com/bpacourse/

Social Media: 

Facebook - https://facebook.com/hilsoftceo 

Instagram - https://instagram.com/dennismhilario 

Twitter - https://twitter.com/hilsoftceo 

LinkedIn - https://www.linkedin.com/in/dennis-m-hilario-314744190/

00:00 Intro 

01:38 Catch Up 

03:20 Dennis’ personal branding back story 

04:40 What is branding? - Fiona 

06:28 What is branding? - Dennis 

09:39 How do you build your personal brand?  - Fiona 

13:50 How do you build your personal brand? What is marketing? -Dennis 

17:13 Defining your brand message and copywriting? - Fiona 

20:00 Copywriting tips -Dennis 

21:43 Brand storytelling from Donald Miller 

23:47 Social media channels 

24:07 Encouragement to write content/posts consistently  

25:27 Channels to get organic reach 

27:35 Social media content examples 

29:32 Email marketing 

32:00 Last words about personal branding 

33:30 How much effort you should spend between personal brand and company brand? 

35:31 Outro

In this episode, we talk about Facebook and Google Advertising for your small business marketing.  Please LIKE or SUBSCRIBE for more!

In this episode, we talk about Facebook and Google Advertising for your small business marketing.  

Please LIKE or SUBSCRIBE for more!  

Accounting course online -http://accountingcourseph.com/

Free accounting software - http://freeaccountingsoftware.online/

Free payroll software - http://freepayrollsoftware.online

A Small business guide to digital transformation ebook - http://dennismhilario.com/dxebook

Business Process Automation. Workshop - http://oneboxcloud.com/bpacourse/ 

Social Media: 

Facebook - https://facebook.com/hilsoftceo

Instagram - https://instagram.com/dennismhilario

Twitter - https://twitter.com/hilsoftceo

LinkedIn - https://www.linkedin.com/in/dennis-m-...  

00:00 Intro 

05:18 What is Pay-per-Click or PPC advertising? 

06:37 Facebook Ads vs. Google Ads 

09:42 Facebook ad basic structure and tactics  

11:46 Facebook ad 3-level structure 

12:07 Facebook ad 3 campaign types 

14:07 Facebook budget strategy 

17:03 Facebook ad set or Google ad group 

18:30 Custom audiences 

19:08 Facebook pixels and Google tag 

20:27 Lookalike audience 

22:57 Google keyword ads 

24:12 Google keyword inspector 

24:57 Facebook Ad level  

27:26 Facebook Ad library 

28:53 Sample use cases (digital products and retail)  

32:08 How to build a marketing team for online advertising 

35:17 As a small business, how much effort should you allocate in online advertising? 

37:17 Branding is king 

39:07 Outro

dIn this episode, we talk about why is eCommerce important, what are the benefits of eCommerce, a checklist of items you need to launch your eCommerce and 5 eCommerce trends this year 2022.  

Please LIKE and SUBSCRIBE for more!

Resources: 

Accounting Course Online - http://accountingcourseph.com

A Small Business Guide to Digital Transformation (eBook) - https://dennismhilario.com/dxebook

Free Accounting Software - http://freeaccountingsoftware.online/

Free Payroll Software - http://freepayrollsoftware.online

Business Process Automation. Workshop - http://oneboxcloud.com/bpacourse/

In this episode, we talk about the reason why you need a website for your small business, entrepreneurs or freelancers.  It comes with a quick guide on how to launch your first-ever website.

Resources: Accounting Course Online - http://accountingcourseph.com

A Small Business Guide to Digital Transformation (eBook) - https://dennismhilario.com/dxebook

Free Accounting Software - http://freeaccountingsoftware.online/

Free Payroll Software - http://freepayrollsoftware.onlineBusiness Process Automation. Workshop - http://oneboxcloud.com/bpacourse/

Social Media: Facebook - https://facebook.com/hilsoftceo

Instagram - https://instagram.com/dennismhilario

Twitter - https://twitter.com/hilsoftceo

LinkedIn - https://www.linkedin.com/in/dennis-m-hilario-314744190/

Timestamps: 00:00 Intro 01:52 

Catch Up 05:07 

Fiona’s take on having a website for business 06:37 

Why do you need a website? 12:17 

3 important things to have in your website 13:07 

Hosting platforms for website 17:05 

Copywriting tools 18:51 

Stock photo platforms 20:42 

Quick guide on designing your website 24:24 

How do you personalize your website? 25:30 Website vs. Social Media