Fair Game with Robert Smith

I hosted this round table session at the 2018 Florida Federation of Fairs convention. We discussed the importance of under-priced attention on Facebook, utilizing Facebook's ads manager, how to hack Instagram culture and Snapchat geofilters. Originally published May 27, 2018.

This week I welcome Tony Brent. Tony's "Outta Control Magic Show" is consistently ranked as one of Orlando's top attractions. The man is a creative genius. Originally published May 12, 2018.

Today's episode is a brief look at why I think the #DeleteFacebook movement is a complete waste of time. (Originally published April 9, 2018)

On today's episode, I'm joined by Aaron Alejandro, the Executive Director of the Texas FFA Foundation. Aaron recently drove through Albuquerque and had time to meet up for breakfast. I had planned to interview him but it turned out we had such a genuine conversation that I think it stands on its own. We talk about global access to food and nutrition, the block chain and how we share our stories in the fair and ag industry. PLUS, my wife, Sara joins us and shares her insights as an educator and school administrator here in Albuquerque. Enjoy! Originally published April 7, 2018.

It was late fall of 2003. The Democratic primary for the 2004 election was about to get underway. The camera crews were in place. The reporters ready. The stage was set.

In January, Sara and I had time to catch up with Bob & Kathy Duck of the Great American Duck Race. I took a minute to sit down and interview Bob and found out how he built a post-military career around duck racing. Yes. Duck racing. Originally published March 23, 2018.

In February I spoke at my alma mater, Eastern New Mexico University. During the Q&A I had an exchange with a university staff member. I told him exactly why I, as an alumnus, had never given a penny in support of the university and how they could take that information and multiply their alumni and endowment support by 3x or more over the next 5-10 years. In context, this was directed toward universities. Realistically it can absolutely apply to your business or brand as well. Enjoy! Originally published March 20, 2018.

On today's episode, I'm in Mobile, Alabama. I sit down at the historic fort for a discussion with Scott Tindle, former fair manager of the Greater Gulf State Fair and current CEO of Gulf Coast Ducks. We talk hospitality & tourism, the fair industry and duck boat tours. PLUS - the advice Dallas Mavericks owner Mark Cuban gave him during an appearance on Shark Tank. Originally published May 19, 2018

it's foolish for people to have an opinion around social media marketing when they've never deployed advertising in that space. If you're not a practitioner, please, skip having an opinion and instead download these apps and begin testing them out. Originally published March 18, 2018

Originally published February 19, 2018. Taking your audience for granted can be a fatal mistake in event marketing. Engaging with them in a meaningful way will pay dividends.