Ethics for advisers

If the success of the Code of Ethics is marked by an industry that can self-regulate and hold itself to account then we are a way off, Paul Moran, a self-licensed practice owner describes alongside UNSW’s Tracy Wilcox. Moran raises the possibility that a transition to this future state could be aided by a two-tiered approach to regulation.

In this stage of the industry’s progression, documentation will play an important role in advisers’ ethical practices, Jon Scukovic from Park Lane Advice Group in Melbourne and Western Sydney University’s Michelle Cull discuss in a conversation that traverses some of the principles and practicalities of implementing ethical practices.

Gordon Young brings his broader ethical lens to the conversation with practice owner and principal adviser Alysia Laird who both agree the early stages of the evolution of the profession has begun, something that’s particularly evident in the sharing of ideas and building of community that’s advanced quickly in recent years and is a hallmark of a thriving profession.

Industry stalwart adviser Tony Gilett talks about his passion for financial planning and why he decided to take on the challenge of new education standards and exams after decades of giving advice alongside AFCA’s June Smith who funnels her law background, ethics research and dispute resolution experience into the conversation.   

Tick-a-box approaches to compliance may not only be expensive and time consuming but they could also be holding advisers back from taking the next step in putting ethics into practice and advancing towards broader community trust and professional recognition, JB Were’s Kym Bailey and McMahon Clarke’s Selina Nutley discuss.  

Advisers might have full plates, not to mention challenges managing their businesses ongoing during lockdowns and a global pandemic, but they’ve still come a long way getting their heads around the Code and ethical thinking, Griffith University’s Katherine Hunt and Prosperity Financial Services’ Nidal Danoun discuss, while highlighting that the practical implementation of ethics into every day practices might still be lagging. 

For the advice industry to graduate to professional status in the eyes of lawmakers, clients and the broader community, it needs to move on from its tick-a-box approach to compliance and take on a higher-level principals approach to considering ethical situations. Richard Jackson points out the broader industry has a responsibility to support advisers to meet their obligations. Participants: Dr Michelle Cull, Richard Jackson Facilitator: Matthew Smith Length: 39 mins, 2 seconds

Reading the Code of Ethics will require another level of thinking from advisers if practitioners are still getting hung up on being prescriptive about certain aspects of the Code of Ethics, Dr Simon Longstaff explains. David Graham empathises with advisers in more corporatised structures than his own but suggests all advisers need to stand up for what they believe is right. Participants: Dr Simon Longstaff, David Graham Facilitator: Matthew Smith Length: 48 mins, 52 seconds

Reading the Code of Ethics through the eyes of a lawyer won’t work. Dr Katherine Hunt gives insight into how advisers can use the principals of the Code to guide and strengthen their decision-making. Felicity Cooper describes how her independently-owned business model enables a better ethical outcome than brokerage models she’s worked in previously. Participants: Dr Katherine Hunt, Felicity Cooper Facilitator: Matthew Smith Length: 48 mins, 52 seconds

Advisers have been pushed towards professionalism, something Dr Deen Sanders argues will work against the industry; Sanders says we have not yet seen a collective voice representing clients, participants and broader stakeholders. Michael Carmody believes there is still time for advisers to come together. Participants: Dr Deen Sanders, Michael Carmody Facilitator: Matthew Smith Length: 45 mins, 44 seconds