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From the Bridge
by Rick JonesWelcome to FROM THE BRIDGE, a place for you to learn more about sports and entertainment marketing, sponsorships, sales, event management, fan engagement along with a variety of information and insights to help you better do your job or pursue your passions.
Episodes
Episode 9: The Importance Of Mentors with Gene Hallman
0s · PublishedCaptain Rick Jones is back to talk why having a mentor and being a mentor is so crucial to personal growth. He is joined by Special Guest Gene Hallman, President and CEO of The Bruno Event Team to discuss why every detail matters when it comes to the fan experience. Have no fear there’s another mouthwatering segment of On The Road With Rick to finish the show.
Episode 8: Sponsorship Solved with Jack Birch: Part 2
0s · PublishedCaptain Rick Jones talks “targeting” on todays show and Guest Angler Jack Birch returns for Part 2 on Sponsorship Solved. And as always we end with another great installment of On The Road With Rick.
Episode 7: Sponsorship Solved with Jack Birch
0s · PublishedCaptain Rick Jones continues the discussion on FIT and how it begins to answer the four main marketing questions. He explains his personal sales system, which he dubs the “ 5-5-5 System “ and is joined by Guest Angler: Jack Birch, President of “Sponsorship Solved”. And we can’t forget “On The Road with Rick” this week The Captain shares not only his favorite restaurant of all time, but his favorite Chef as well.
Episode 6: Architecture As A Means To Engage Fans with Rusty Reed
0s · PublishedOn today’s show Captain Rick Jones continues the discussion on “Event Architecture”. He explores two examples of how the architecture of an event can determine it’s success and invites Rusty Reed of ESPN to talk strategy in Collegiate events.
Episode 5: The Architecture Of An Event with Jenny Haag
0s · PublishedCaptain Rick Jones is back to discuss the “Architecture” of an event and how it can benefit both the sponsor and the fan. Jenny Haag of Rise joins Rick and explains how to create unique fan engagements areas in stadiums and arenas. And as always we close with a brand new edition if “On The Road With Rick”.
Episode 4: FIT: A Foundational Element of Sponsorship with Mike Millay
0s · PublishedCaptain Rick Jones examines several examples of both good and bad “FITs” in sponsorship and shares a Memorial Day “Tuesday Tip”. Plus, Guest Angler Mike Millay of Engagement Partners joins Rick to discuss how Colleges could do an even better job of engaging fans and more on today’ show.
Episode 3: How To Effectively Use PR with Colleen Troy
0s · PublishedCaptain Rick Jones returns to continue the discussion on ‘Sponsorship Fit’ and Guest Angler Colleen Troy of Touch Point Marketing explains how to effectively use Public Relations as a sponsorship tool. Plus, another delectable installation of ‘On The Road with Rick” that you won’t want to miss.
Episode 2: The Critical Role Of FIT with Special Guest Rick Ford.
0s · PublishedCaptain Rick Jones dives into the critical role of FIT in sponsorship. Special guest angler Rick Ford (President and CEO of BrainBox Marketing) is in the studio to talk the Great American Rivalry Series. And last but not least the Captain shares another great spot to eat on our segment “On The Road With Rick”
Episode 1: Fan Engagement with Special Guest David Millay
0s · PublishedOn the inaugural launch of the U.S.S. Fishbait, Captain Rick Jones discusses fan engagement and interviews special guest David Millay of EngageMint Partners. Finally, we introduce or segment “On the Road with Rick”, telling you where to dine when you’re on the road.
From the Bridge with Captain Rick Jones - A Teaser
0s · PublishedJoin the Captain of FishBait Marketing, Rick Jones, as he sails the high seas of sponsorship, consulting, and small business marketing. Hook a line and sink in.
From the Bridge has 90 episodes in total of non- explicit content. Total playtime is 0:00. The language of the podcast is English. This podcast has been added on August 26th 2022. It might contain more episodes than the ones shown here. It was last updated on February 27th, 2024 13:42.