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I Love Marketing
by The Marketing ProfessorTopical podcast about all things marketing, with an academic bent.
Copyright: The Marketing Professor
Episodes
Consumer Behavior
10m · PublishedUnderstanding consumers is key to being able to provide them something of value. This brief episode is an introduction to the concept of consumer behavior.
Segmentation and Targeting
9m · PublishedAn introduction into segmentation and targeting as tools to help create strategic focus.
Brand Positioning
12m · PublishedAn introduction into brand positioning as a marketing strategy.
Delivering Value: Distribution Strategy
11m · PublishedDelivering value in marketing through distribution strategy.
Capturing Value: Pricing Strategy
18m · PublishedCapturing value in marketing through pricing strategy.
Communicating Value: Communication Strategy
13m · PublishedCommunicating value in marketing though communication strategy.
I Love Marketing has 13 episodes in total of non- explicit content. Total playtime is 3:04:03. The language of the podcast is English. This podcast has been added on August 30th 2022. It might contain more episodes than the ones shown here. It was last updated on March 27th, 2023 00:48.