Marketing Strategies Playbook

In this episode I address two of the most frequently asked questions concerning how to create an online course...

1. What qualifications are required to create and teach an online course?
2. Are online courses profitable?

I’ll walk you through the customer desire pyramid to help you understand why online courses are profitable when implemented correctly. 

The e-learning industry is growing at a rapid rate, and it's been doing so since 2020.

Since 2020, people have been predicting anywhere from 9% up to almost, 20% growth in the e-learning industry, and that's a compounding annual growth rate.

So almost 20% growth... Look, if you made 20% in stock market, would you be excited?

Listen to this Pinterest Social Media Marketing podcast episode so you can increase your audience in less time, which means you will get a better marketing ROI.

Here's what you will discover in 10 minutes

• The best business industries for using Pinterest to market their product and services
• When to pin
• How often to pin
• What to pin

Resource Links

• Pinterest Social Media Marketing Video
  

Analytical Tools

• Pinterest Analytics
  
• BuzzSumo
  

Questions & Answers

Do you have a marketing question you want answered on our next podcast or in private?

Select one of the following:

• Marketing Strategies Playbook Podcast Voicemail
  
• Facebook
  
• Twitter
  
• 24/7 Online Marketing
  

In this episode of Marketing Strategies Playbook, Claude answers three common questions when it comes to social medial marketing with twitter. 

1. When to post
2. How often to post
3. What to post

Resource Links

• Social Media Marketing with Twitter Video

Analytical Tools

• followerwonk 
• Twitter Analytics
• BuzzSumo

Questions & Answers

Do you have a marketing questions you want answered on our next podcast or in private? 

Select one of the following:

• Marketing Strategies Playbook Podcast Voicemail 
• Facebook
• Twitter
• 24/7 Online Marketing

In Marketing Strategies Playbook episode 17, Claude shares his social media content post schedule for Facebook. 

You'll discover how to determine the best times of the day to publish your post. 

Also, you'll learn that posting more than twice a day can hurt your post reach. 

You can watch the corresponding video and download the social media scheduling template at www.247onlinemarketing.com/social-media-schedule

You can also watch the video on the 24/7 Online Marketing Youtube Channel. 

Please use the comment section if you have any questions or you can direct message Claude at one of the following social media channels.  

Facebook @247OnlineMarketing

Twitter: @oMarketinghelp

P.S. In the next podcast episode Claude will cover content post scheduling for Twitter. It's not as easy as Facebook, because Facebook has better analytics data. 

In episode 16 of Marketing Strategies Playbook, Claude shares... 

The 7 steps every business owner should know about improving their search engine ranking!

It’s a profitable marketing strategy which continues to provide highly qualified leads for his private consulting clients. 

To watch the corresponding video and download the seven step checklist, visit 7StepSEO.com

We have come to the end of this marketing strategy mini-series. Where I share with you the six steps to having a profitable Black Friday sale event. Keep in mind this marketing strategy will work for any discount sale you decide to have. You can use the same strategy for July 4th or your birthday, or any holiday. 

In this episode, you’ll discover the necessary content required for your discounted product or service webpage, which we call in the marketing world a landing page.  You’ll also find out the key ingredient to a profitable up-sell offer. 

To access the videos recorded for this series, go to ProfitableBlackFriday.com

Email Marketing is not dead for businesses. Especially during the holiday season. Your customer is looking for a great bargain. So they are checking their email and opening up emails that have a great promise in the headline. 

In this episode you’ll discover the correct sequencing of emails that are required to have a profitable Black Friday event. Actually for any discount sale event  you have. 

Download the mind map mentioned in this episode with this hyperlink, Automated Email Campaign Mindmap

If you have any questions, please leave a voice mail message at MarketingStrategiesPlaybook.com

In this episode, you’ll discover how to write great email copy, so you can get your emails opened and people clicking to your sale landing page.

The holiday season is here. It’s the beginning of November and Thanksgiving is only a couple of weeks away. Your customers are planning for Thanksgiving and the day after Thanksgiving. I don’t know if people are more excited about Thanksgiving or Black Friday, the day after Thanksgiving. I’m going to assume both. 

In this Marketing Strategies Playbook episode, you’ll learn the six ingredients that are key to having a profitable Black Friday sale. 

The ingredients are:

1. A Reason-why
2. Main Offer
3. Email Copy
4. Automated Email Campaign
5. Webpage
6. Upsell Offer

To ask a question and have it answered during this podcast you can leave a voice mail message on our podcast website, MarketingStrategiesPlaybook.com

Please share this episode if you know of someone that can benefit. 

In this episode of Marketing Strategies Playbook, you’ll hear about the 8 steps to online marketing success, which will allow you to create a business that doesn’t need you. 

To ask a question and have it answered during this podcast you can leave a voice mail message on our podcast website, MarketingStrategiesPlaybook.com