Marketing with Purpose

I had the pleasure of chatting with the incredible Kimber Zatkovich on my latest podcast episode. We dived deep into the world of business coaching, what it is, what to expect…who needs it

Ever felt like you're spinning your wheels, trying to balance work, life, and the unexpected challenges that pop up? 

Yeah, been there too. 

(And a big thank you to the lovely consultants, coaches and trainers who have helped me out of those situations!)

Kimber shares some golden nuggets on how a business coach can be the secret sauce to make everything click.

Join Kimber and I as we break it all down!

Get the full transcript and eposide summary on our website:
https://mayecreate.com/blog/business-coaching-what-is-it-and-why-you-need-it-with-guest-kimber-zatkovich/

Full disclaimer...it's fantastic, but not without its challenges.

MayeCreate made the shift to an experimental four day work week this summer. 

Spoiler alert - we love it! 

A four day work week is fantastic, but it's not without its challenges. 

We all feel a renewed sense of energy and creativity, which is good because we have to enhance efficiency in a whole new way now. Evaluating even our oldest processes because we don’t have the bandwidth to do them the same way anymore. 

We have been pushed outside of our comfort zone during this transition in ways we needed to be pushed a long time ago. Now we have the motivation to get uncomfortable to get comfortable and make this transition work!

In this episode you can hear alllll about it and maybe learn a thing or two along the way .

Ok back to work I go!

P.S. If you’re wondering why we did this little experiment we also documented our reasoning for the decision in another blog/podcast.

Unravel the importance of 'knowing your own worth’ and hear the stories of how Monica and Jon found theirs. Walk away with actionable insights for overcoming imposter syndrome in this transformative episode.

Knowing your own worth is a game-changer in business and marketing. It allows you to:

• Confidently charge what you deserve for your services
• Discuss money without flinching
• Hold firm when people question your competitive advantages
• Take risks that will help you rise to your full potential

And that’s what this episode is all about.

Join Jon Micheal Perry and I as we get candid about the challenges, the triumphs, and how understanding your worth can be the key to unlocking your full potential.

Get the episode outline and full transcript on our website: https://mayecreate.com/blog/knowing-your-own-worth-with-guest-jon-michael-perry/

Discover the challenges and rewards of Monica’s one-month work and travel holiday in Costa Rica. Gain insights into balancing work and life, the power of adaptability, and the valuable lessons learned during this unique journey.

Stand out in small business marketing with guerrilla tactics! Join Monica Pitts and guest Jay Smith to gather unique ideas to boost your brand's visibility through guerrilla marketing strategies and more in this exciting episode.

In this guerilla marketing brainstorming session Jay and I considered using everything from sidewalk chalk, to powerwashing, even BAD REVIEWS turned upside down to stand out in a crowded industry. The ideas were zooming, I’m sure you’ll take away a few!

Here are a few highlights from our conversation:

• Guerrilla marketing techniques brainstorm sess
• The importance of authenticity and creativity in standing out in marketing.
• Leveraging existing resources for marketing opportunities.
• The power of timing when capturing customer reviews.

Come be a fly on the wall of two creatives doing what they do…being creative

I wanted to drop you a quick note about our latest podcast episode featuring none other than James Goalder from Bloomerang. 

Oh yeah, you heard me right. I got an actual, real, live, human guest from Bloomerang!

And he’s not just a human, he’s a nonprofit loving geek, like me!

Here's a sneak peek of what you can expect from my interview with James:

Data Credibility Matters: Learn why data credibility is the secret sauce to winning your donors' trust and support.

Transparency Tips and Tricks: We share practical strategies to enhance nonprofit transparency, including clear communication, credible statistics, and more.

Practical Ideas for Messaging and Fundraising: Discover how to leverage transparency in your messaging and fundraising, especially for year-end giving campaigns.

Personalized Donor Engagement: Explore why personalized touches can make a world of difference.

Donor Management Systems Unraveled: James simplifies the world of donor management systems, making it easier for you to choose the right fit for your organization.

[Listen to the episode here]

Thank you for your dedication to making the world a better place through your nonprofit work. James and I can't wait to help you shine even brighter!

How do you engage younger donors?

How do you get donors involved and raise funds on your behalf?

If you find yourself scratching your head (or maybe banging it against a wall) over those quarreling quandaries, I want to introduce you to Mike Myers.

Mike mulled those questions over too and found just the right tune to keep the music playing for the long haul for his nonprofit, Band of Angels.

In this podcast, he’ll:

• Dive into how they've rocked and rolled for 13 years, even through the wild ride of COVID-19. 
• How they've turned fundraising on its head and made it fun and engaging.
• Offer up tricks for getting the younger crowd involved.
• Share the secret success of his long term donor engagement strategy through emails.

Buckle up for a lively chat about peer-to-peer fundraising, the importance of treating everyone like a rockstar, and how to speak to donors in a way that hits all the right notes. 

Tune in for a dose of inspiration from this success story of Band of Angels!

Unlock the secrets to social media success - Strategies for finding joy and growing your business while maintaining digital wellness. Learn to prioritize your efforts, harness AI, and stay in control of your digital life!

Do you ever find yourself stuck in the never-ending spiral of non-decision-making? ‍♂️ Then you, my friend, might be dealing with what we at the MayeCreate office affectionately call "paralysis by analysis" – and trust me, you're not alone!

One of my favorite examples is my brother and his fence; he looked at so many options to build a fence around his yard that he got overwhelmed and he ended up with no fence at all!

I pride myself on being a decision maker but I haven't always had the guts to pull the plug when I needed to either.

When I first started my business, my #1 goal was to everyone happy, so when I had to make decisions that I thought might make people mad I'd procrastinate BIG TIME and end up with an even bigger mess on my hands.

Over time, I realized that being a good leader meant making those decisions confidently with everyone's best interests at heart.

So in this episode, I'll share:

• Self-talk techniques and strategies that help me navigate decision-making without feeling rushed or overwhelmed. ️
• My mom's #1 decision making hack.
• Why taking action is often the best action to take.

Tune in, and let's conquer paralysis by analysis together so you can take those baby steps and make decisions more effectively in your own life and business! ️

Get the full transcript and more: https://mayecreate.com/blog/paralysis-by-analysis/

SEO

WTF

Ok no really, you know what SEO is, right? It stands for search engine optimization. Which really means showing up on Google when people search for you.

And it’s a fickle, illusive, mythical creature that everyone wants to tame but have no idea where to find in the dark forest.

Until you meet the amazing Rachel Lindteigen, founder of etched marketing and etched Marketing Academy. (Rachel teaches small business owners how to get more organic traffic to their websites and blogs by working with Google.)

She just waves her magic smart lady wand and brings it all into perspective for us muggles.

In this episode Rachel shares her:

• Expert tips on how to select the right keywords, 
• Common SEO mistakes to avoid, 
• Tools to find your keywords, and… 
• Her process for creating SEO-worthy content.

Rachel brings SEO down to earth for us in this episode plus we had so much fun geeking out over SEO, you'd think we were swapping beach vacation stories. (Ya we’re dorks but hey the world needs peoples like us too!) Give it a listen.

P.S. A big part of SEO is having a great website (which is my specialty, BTW ). Hit me up if you need one - I’ll get you started off on the right foot to SEO magic!