Data drives research, drives design, drives data
31m
·
AI Zen with Andrew and Jen
·
Keith Vertrees, Director of User Research with a background in data science, talks data driven design, the data skills designers need, the business skills data scientists need, why we should spend 90% of our time identifying the problem, how data and design should function together, and Jen has the Earth shattering realization that Andrew is a data scientist, not an AI scientist.
0:30 - Intro to user research
2:00 - What a user does vs what they want
6:20 - Being data driven
8:45 - Adapting user research for AI
11:25 - Data aware vs data informed vs data driven
18:00 - A real life example of user research saving the day
23:45 - Skills we need to support data projects
References
Keith Vertrees, Director of User Research for IBM Cloud
Designing with Data: Improving the User Experience with A/B Testing
How to Win Friends & Influence People
The episode Data drives research, drives design, drives data from the podcast AI Zen with Andrew and Jen has a duration of
31:56. It was first published
More episodes from AI Zen with Andrew and Jen
Privacy by Design
In this episode we get to talk with Nishant Bhajaria, author of Privacy by Design and leader of data privacy teams at Google, Uber, Netflix and Nike about designing and developing ways to protect your users and their data.
Privacy by Design available on Manning Publications
35% off code: podaizen21
Nishant Bhajaria on LinkedIn
IBM Trust Center for security and privacy
The need to know what we don't know
We all have implicit biases and assumptions that come into play whenever we're designing and building shtuff. Jen and Andrew share the sad, the horrifying and the sometimes amusing stories of what happens when we don't ask what we don't know and just keep on going without identifying our blindspots.
Jen's Medium article on what the heck is Kubernetes >
*Jen and Andrew would like to make a boulder sized apology to Sisyphus for mistaking him for Atlas.
The future of designing the future
Andrew and Jen bounce ideas around with futurist Clayton Bunyard, Ph.D., about biological design thinking, weird skills we'll need in the future, STEM vs STEAM, and how video conferencing tools are going to get much, much better.
The Future of Organizational Creativity by Clayton Bunyard, Ph,D.
Microsoft Holoporter
PeTal
Magic Leap
University of Houston, Master of Science in Foresight
Designing valuable, feasible AI use cases
Andrew asks Jen about her methods for helping teams vet and prioritize all the ways AI could be designed into their products.
AI under the hood
Jen and Andrew get into the inner workings of a few simple AI applications and exactly HOW those magic-like experiences are built.