Legal Marketing 2.0 Podcast

In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Gina Carriuolo to discuss the importance of remembering the basics and making time for team coordination. Gina is the Chief Marketing Officer at Robinson and Cole, an Am Law 200 firm. Robinson and Cole is also a Mansfield Rule certified firm, established over 175 years ago with 230 attorneys and is a deeply rooted culture of collaboration, civility, and inclusion. Gina has over 30 years of legal marketing experience, having served as the director of marketing of Locke Lord and its predecessor firms for 14 years. She now leads the firm's overall business development, marketing and communication strategies.

In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Michael Janovici to discuss how attorneys can raise their profiles through industry associations and events. ​​Michael is the Client Relations Director in the Los Angeles office of Kimball, Tirey & St. John – a California based real estate law firm with a concentration on landlord-tenant law. Michael has close to 15 years experience in professional services marketing and business development.  During his time at Kimball, Tirey & St. John, he’s helped attorneys (as well as himself) raise their profiles through association involvement.

In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Amanda Schneider to discuss the benefits of including clients in your digital marketing efforts. Amanda is the CMO of Epstein Becker Green where she oversees a team of business development, communications, and marketing operations professionals. She also staffs the Firm’s Board of Directors and has been with Epstein Becker Green for 14 years.

In this episode of the Legal Marketing 2.0 podcast, Guy is joined by Marsha Redmon to discuss how to master virtual presenting. Marsha is the CEO of Marsha Redmon Communications. For over 20 years Marsha has helped lawyers and executives communicate more effectively in order to get more business through presentations, public speaking workshops, business development and law firm video marketing coaching. She is also a former Gibson Dunn attorney and a TV news reporter.

In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Lisa Vicine to discuss how the pandemic has impacted legal marketing. Lisa is the Chief Marketing Officer at Arnall Golden Gregory where she spearheads the firm’s business development, communications, branding and marketing technology initiatives. She works with her team to facilitate collaboration across the firm’s industry teams and practices. Lisa has nearly 30 years of experience in marketing and business development in the professional services industry, including 20 years in legal marketing.

In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Kate Stoddard. Kate is the Chief Marketing Officer at Kelley Drye & Warren where she leads their business development strategy. Kate is responsible for the creation of branded marketing and the communications program at the firm. Lastly, she is also a member of the firm’s client service and innovation committee and sits on its Steering Committee. In today’s episode of the Legal Marketing 2.0 Podcast, Kate joins us to discuss how she promotes a client centric philosophy at her law firm.