Real Estate Marketing Minute

Hey, guys. Welcome back to The Real Estate Marketing Minute.

As you can see, I'm in front of our booth here at Louisville, at the Kentucky Realtor Association Conference and Expo and you can hear the party way over there. Realtors are having a really good time.

They walked by our booth here earlier tonight and we got to meet a lot of them. Lot of fun there.

So, here in this moment, you're going to get a bunch of tips on how to grow your business from all the other vendors at the conference. So, enjoy watching that, and we'll see you soon.

All right. Awesome. My name's David Earnest. I'm actually a customer success manager over in the Cincinnati office of [inaudible 00:00:39].

So, what advice I can give you for real estate? Real estate, it's always been relationship based. So as long as you're building you relationship up with your buyers, your sellers, they buy into you, they sell into you. That's gonna take you a long way. Always, always, always act customer first. Just build that relationship.

Use different tools to build that relationship, whether it's technology, whether it's just person to person interaction. Just build the relationship up.

Hi. Casey McDonald from BoxBrownie.com.

So what do you talk about in your listing presentations? In order to showcase how well you can market the properties for your vendors, so have you chatted about virtual staging and how that can actually improve the way in which it's showcased online.

I encourage you to do so. It'll improve your listings.

All right. Hi. My name is Emily Kato and I'm the Regional Manager for Oxford Houses. It is a national, non-profit in the United States and one of the tips that I have for you guys would be what a great way to expand your network of people and to help others by working with a non-profit that will not only bring in commission for you guys, but will help people that are in recovery from alcohol and drugs. Thanks.

Hi. I'm April Phillips with Wrubel Home Inspections. Our tip for growing your business is educate your clients on the whole process of the home buying process to make sure that they're picking the right mortgage company. The right home inspector. Making sure it's the right fit for them. This is the biggest purchase of their life and you're the person.

I'm Joe Young. I'm with the Miller Company. We are one stop shop for all your IT needs.

One piece of advice I can give for real estate agents and anyone in that industry is data security. Make sure that yours and your client's information is safe, secure, backed up.

Today's IT environment you can have a multitude of attacks, a multitude of leaks, accidental loss of data, so making sure that information is kept safe and secure is highly important.

Hey. I'm Chris Hardcastle with Home Warranty of America.

One tip that I would have for anybody is the re-key program. It leaves a lasting impression. Gives your clients peace of mind and get the whole house re-keyed. You don't know how many keys are out there floating around for 20 years.

That's all I got for you.

Thank you guys. That's it for the vendor tips. Thanks for watching the video. Thanks for watching The Real Estate Marketing Minute. We'll see you next time.

Hi guys. Welcome back to the Real Estate Market Minute. Sorry it's been a few weeks since we've done this. Been a little busy. Went to Toronto, did the whole Conex (content experience conference). Did a couple of podcasts up there. Got those out last week and now just trying to jump back into the swing of things.

This is a real estate marketing minute weekly roundup, and this is for the week of September 9 through 15. We've got two wacky holidays going on this week. One's on the 10th and that is National Share an Idea Day and then on the 12th we have National Video Games Day. A little bit of something for everybody there...

https://realestatemarketingminute.com/idea-share-and-follow-up-processes/

Great conversation with Lindsay Tjepkema and Doug Karr about ethics in marketing.

What we learned about Account Based Marketing at Uberflip's Conex.

Hello, and welcome to the Real Estate Marketing Minute. This is the weekly roundup for the week of August 19 through 25th. This week we've got on our calendar two wacky holidays: one being National Senior Citizen day, and that is on the 21st of August, and the other one is National Waffle Day on the 24th of August. So, you know, go ahead, put some memes out there, find something appropriate there, maybe tag some of your friends that are senior citizens, or love waffles, for that matter, and get those out on your social media to drive some social interactions, some engagement there.

Then, we are coming toward the end of summer now, and about six months ago or so the season started to pick up. Chances are good that you have a bunch of leads that you followed up with then that weren't quite ready to commit to either buying or selling, so now would actually be a great time to go back through all the leads that you generated, identify those that you followed up with then but haven't talked to since then, and just give them a call and see if they need help. See if they did actually buy or sell and, if not, what you can do to kind of help them along the way.

So, that's been our weekly roundup for the Real Estate Marketing Minute. Thanks for watching, and have a great day.

We decided it'd be a good idea to do a podcast on reviews and recommendations, and how that can impact your being found online.

An enlightening interview with Johna Cripe and Nicky Corder on the services that Harmony Moves offers in Senior Relocation. A must listen for any real estate agent.

Hello, and welcome to The Real Estate Marketing Minute. This week is a local expertise week, so I thought what I'd do is show you some pictures and stuff from a trip that my son, and I took last weekend. We decided that we were gonna find some Indiana waterfalls in the area, and go out and just take some pictures of those. That's what you're looking at right now is those pictures. The whole point of this is to show you that you can go out, and you can find something somewhat regional, doesn't have to be in your backyard, doesn't even have to be in the neighborhood that you're wanting to work in. All you have to do is find something somewhat regional that people that were gonna move into that neighborhood could look at and see and go, "Oh, you know what? This is within driving distance. It's a great little day adventure." That sort of thing. It's a great way to showcase your expertise beyond just that neighborhood you want to work in, while still tying it in to that neighborhood so that people know that living there is a great thing to do.

Now, we picked some waterfalls in Indiana. It doesn't have to be an outdoorsy thing. It could be a recreational park. It could be an amusement park. It could be a museum. It could be culture. It could be pretty much anything and everything that somebody might want to go do in driving distance of where your neighborhood that you want to work in is. That's your task for this week. Go out and find something to do with somebody. Some activity that's in the area not necessarily in the neighborhood, but regionally speaking, that would be fun that a lot of different types of people could participate in. Have fun with that. Make sure you put some great pictures up. Share it on your social, all that good stuff, and thanks for watching The Real Estate Marketing Minute. We'll see ya next time.

Hello, and welcome to the Real Estate Marketing Minute.

This is our weekly round-up for the week of August 5th through August 11th. This week, we've got two wacky holidays for you guys. On the 8th, it's National Happiness Happens Day, so you can have some fun with that and put a smiley face or some sort of happiness symbol out on your social channels, and then on the 9th is National Book Lovers Day. This is one where you could go and go to a site like Amazon where they sell books and copy a link and paste that into your social channel, and then add your own comment about why you love this book and share that with your followers and your friends on your social channels.

So, those are our wacky holidays for this week, and then this is actually the first of August. It's been a long, hot summer, and it's been really busy for most of our agents out there. They've been working with buyers and sellers non-stop, it seems like. So it's an excellent time for you to go out and ask for testimonials. Collect as many testimonials as you can, copy them down, create a library out of them, and get them up on your website and then share them on your social channels as well.

This has been our weekly round-up for the Real Estate Marketing Minute. Thanks for watching, and we'll see you next time.

The whole world is about to be connected in ways that we never imagined. We talk about how this is going to impact the real estate marketing world in this episode.