Saturday Fly Brand Strategy Group

This is pretty much a case study and I use the famous Spark "Happy Fathers Day" ad campaign as an example. Remember: Just as in human relationships, brands cannot and should not try to create emotional ties with everyone.

This is a start up brand tip for our small business fam. This tip can be difficult to execute, especially if you're a start up brand. You know how people say "personalize your brand, show your face" That's true! In fact it's important to have a face to the brand...but there's a fine line. We discussed all of this in this podcast. Enjoy and send through any questions.

Podcast episode with Tina. Tina is a social media manager and the founder of Studio T. Studio T is a social media agency and offers value to business brands!

Tina's social media journey started off in the Youtube world where she created content around beauty and lifestyle. Now Tina is working towards helping other business owners with their social media marketing and content creation.

Tina talks to us a bit about her work and shares tips on social media.

We hope this is the first of many podcast episodes with Tina!! If you need to contact Tina, you can reach her on social media: @studio.t.nz on Instagram and her website: www.studiotnz.com

Thanks Tina for joining the podcast!!

Brand Benefits is key in the brand building process. Here's why....

Brand Benefits is key in the brand building process. Here's why....

On the podcast this week, we have Jodie who is the boss lady and founder of Seven Studios.

Jodie talks to us about her creative career, what you can expect when working with her and also shares a bit about her story.

If you need any creative design work for your business, feel free to contact Jodie on:

@jodiejohnss on Instagram

@sevenstudiosnz on Instagram.

Thanks Jodie for joining the podcast!

A podcast episode with Hanna, owner and founder of Socials by Hanna. Hanna joins me on the podcast from the beautiful Kapiti!

Hanna has an impressive resume in digital and social media marketing and this led to her starting her own business. Hanna works with businesses across NZ and if you think she can help you with yours, check out her social media: @socials_by_hanna on Instagram 

Thank you Hanna for sharing your knowledge and advice.

Last week a potential client - that didn't end up being a client asked me a question and it got me thinking... I put all my thoughts about this question in this episode and I definitely want to invite business owners and marketing professionals to this conversation to explore this question - so there are definitely more episodes to come. 

Also have updates on services and why it'll be great if you're business talked to us before making marketing decisions.

Connect with us on social media or on our website: www.saturdayfly.co.nz

Enjoy!

We got a chance to sit down with our friend Canaan who in our opinion is one of the best film makers and creatives in the business. It was really awesome to listen to Canaan's story. Canaan has had a passion for film making and media since he was a young kid. From documenting special moments on the family video camera, spending his lunch hours producing music and working his first videographer gig at age 16, it's really no surprise that he is working on some incredible projects right now.

Canaan also shares his top tips for entrepreneurs and creatives.

As you listen to this podcast, you will hear the passion in Canaan's voice when he speaks about his craft. It was inspiring to listen to and it was great to have him on our platform. 

Here is Canaan's social media, give him a follow: 

IG: @canaanene

Youtube: https://www.youtube.com/c/CanaanEne/videos

Enjoy the podcast and let us know what you think! 

A fun podcast with JC Lu who is a young, creative, graphic designer based in AKL, NZ.

JC talks to us about how she got in to design and gives us her top brand design tips. We are so grateful for her and it was an amazing chat. Love your work JC!

Also, this episode is brought to you by GIAS GRAB&GO. Gias Grab&Go are a catering/meal prep business based in Onehunga, Auckland. To learn more about Gias Grab&Go and their healthy meals check out:

www.giasgrabgo.com or on IG: @giasgrabgo

Hope you enjoy this weeks podcast!