Talking with Branders
by Branders MagazineProvocative conversations with business titans talking about the role branding, strategy, innovation & design play in shaping culture and society Facebook: https://www.facebook.com/Brandersmag Instagram: @brandersmagazine Linkedin: https://www.linkedin.com/company/branders-magazine/ Twitter: @Brandersmag
Copyright: © 2024 Branders Magazine
Episodes
S02.EP2 - A Dude's Talk with Sean Riley
40m · Published
Sean Riley is the Chief Dude at Dude Wipes. A flushible (butt) wipe brand looking to take on toilet paper head to head (Elon v Zuck anyone?) and own the category of buttoral hygene. 🚽 During our chat, we hit upon topics such as: - The Dude’s start-up story from the dorm room to the incubator. - Shark Tank and Mark Cuban’s guidance through the years - How COVID and the great TP shortage were great for their brand - Breaking the $100M mark - And what’s in store for this dynamic and almost cult-like brand
S02.EP1 - Laura Thomas: Women in Advertising
32m · Published
In today's episode, we had a provocative conversation with Laura Thomas, SVP/Head of Strategy at Petermayer about the role of women in advertising! Follow Us 👉Facebook: https://bit.ly/BrandersFacebook 👉Instagram: https://bit.ly/BrandersInstagram 👉Linkedin: https://bit.ly/BrandersLinkedIn
S02.EP0 - This is Talking with Branders
4m · Published
Provocative conversations with business titans talking about the role branding, strategy, innovation & design play in shaping culture and society.
Talking with Branders EP 7 | La importancia del diseño estratégico en el branding
28m · Published
Crear una marca es un proceso complejo en el cual se require tener muchos conocimientos y habilidades.
El Diseño es una de estas habilidades y por eso es importante entender qué es y cómo se usa para conectar con los usuarios.
En este nuevo episodio de Talking with Branders hablamos con David Freyre Socio fundador y director de diseño de Grupo IMasD, una de las agencias de branding más destacadas en Colombia.
Talking with Branders EP 6 | Culture Transformation & Branding
39m · Published
Brand culture is an intrinsic part of every organization. Quite often when a company has a great Brand Culture it usually means that they also have great market success!
And having an excellent Brand Culture is a key element of any branding effort!
In this new episode of Talking with Branders, we are going to be exploring what is Culture Transformation and the importance of this for your brand.
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Talking with Branders EP 5 (Spanish) | Marcas con Conciencia
35m · Published
Los consumidores eligen marcas con conciencia porque son marcas que piensan diferente que tienen un propósito superior que crea valor para todos, tienen capacidad de amar y cuidar, promueven un liderazgo auténtico y encarnan una forma de ser más humana.
Lo Ăşltimo que quiere tener es una marca sin alma, ese no es el tipo de empresa con la que los consumidores quieren comprometerse.
En este primer capitulo de talking with branders en español entenderemos major que es y cómo crear una marca con conciencia.
Talking with Branders EP 4 | The Importance of Brand Communications
17m · Published
Brands need to be able to communicate very clearly who they are and what they do!
Brand communication plays a crucial role when it comes to building a powerful connection with an audience! And having an effective brand communications strategy is a key element of any branding effort!
Talking with Branders EP 3 | Branding and Storytelling
15m · Published
The challenge for brands is to separate the ideas from the stories we want to share. Brands need to be sure that they are telling powerful stories for the customer and not just what we want to say to the customer.
#Branding #Storytelling #ThisisBranders
Talking with Branders EP 2 | Understanding Rebranding
21m · Published
Rebranding is one of the most difficult decisions a brand can make and not always go well. rebranding is about changing what does not work or what works but could work better. It is important to understand what rebranding really is to avoid future mistakes.
Talking with Branders EP 1 | Exploring the concept of Branding
21m · Published
Branding is a concept that has been growing in the last years.
A lot of people use it in their day to day but not everybody knows what branding really is or how to implement a good branding process.
In this first episode, we explored the concept of branding talking with Steven Picanza, a Global Branding consultant and educator, he is the co-founder and chief brand strategist of Latin & Code, a consulting agency focus in branding and marketing.
Talking with Branders has 30 episodes in total of non- explicit content. Total playtime is 17:05:18. The language of the podcast is English. This podcast has been added on October 28th 2022. It might contain more episodes than the ones shown here. It was last updated on May 21st, 2024 22:41.
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