#ThisWeekWithSabir - eCommerce Mastery with Sabir Semerkant

Meet Neil Patel. Neil is a New York Times Bestselling author. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

Visit Neil on the Web at neilpatel.com.

Chapters

00:00 Sabir Welcomes Neil Patel

05:01 How Neil Patel Began His Career in SEO

09:27 Using SEO to Drive E-Commerce Traffic

13:57 What Does the Google Algorithm Mean for Your Business?

17:32 What are Backlinks and Why do They Matter?

19:23 How to Get Backlinks

21:53 40,000+ Backlinks from One Simple Hack

24:46 How to Master Programs like Google Analytics

36:34 SEO for Shopify and WooCommerce

38:08 The Best SEO Plugins for WordPress and Shopify

39:45 How Long Should SEO Content Be?

44:53 SEO Optimization for Amazon Products

49:29 How to Get an Article to the Top of the Rankings

51:00 Learning a Lesson from About.com

54:18 How to Convert Articles into Paid Revenue

59:51 Generate 6-Figures in Revenue with this SEO Tip

Meet Patrick Givens. Patrick brings a "user-led, tech-enabled" approach to building transformative products, brands, and businesses for clients ranging from Fortune 500’s to new-to-world startups. For the past four years, he led VaynerSmart, VaynerMedia's Innovations & Emerging Technologies division which he founded in 2016. There he spearheaded the extension of VaynerMedia’s pioneering social media and digital marketing into emerging channels such as Voice-first conversational A.I., connected retail and interactive packaging. He’s also had the opportunity to speak to audiences around the world about topics such as Conversational Marketing, Sonic Branding, and Ethical Innovation.  For business inquiries, connect with Patrick on LinkedIn: https://www.linkedin.com/in/patrickgivens/

Chapters

00:00 Sabir welcomes Patrick Givens

16:31 Voice Commerce; It’s More Complicated Than You Think

19:42 How to Leverage Smart Voice Technology

22:55 Is Paid Voice Search Beneficial for your Business?

25:01 Optimize the Shopping Experience Using Voice Tech

27:47 Why Marketers Have the Wrong Approach to Voice Technology

37:59 Context is Everything for Voice Technology

34:00 Should You Invest Time and Effort into Voice Commerce?

39:14 The Complexities of Smart Voice Technology

42:41 Is Voice Tech the Future?

44:50 Industries that Will Benefit the Most from Voice Technology

46:23 The Ways You Can Use Voice Tech for Your Business

51:12 How Voice Tech Can Make Life Easier 

Premier Episode of #ThisWeekWithSabir. Our first guest is Isaac Rudansky. Isaac is a master of Google Ads. His online courses have been taken by more than 950,000 students. He runs a media agency that focuses on Google Ads. This 60-minute interview is a master class in Google Ads from a Google Ads guru that's worth more than $100k. Take notes.

Chapters

00:00 Sabir welcomes Isaac Rudansky

09:34 Why Google is Just a Giant Ads Platform

11:24 The Most Powerful Google Ads for Your Business

17:25 Why Your Small and Localized Business Needs Google Ads

21:16 Why You May Need to Choose Amazon Over Shopify

24:22 How Nonprofits Can Get Up To $40,000 for Free Advertising

26:52 The Key to Fundraising for Nonprofits

43:07 Why Your Lifetime Value is so Important

51:23 How to Use CPC Advertising on Google Ads

53:27 Why Your Google Ad Campaigns Need Sitelink Extensions 

57:29 The Mistakes You’re Making When Writing Google Ads Headlines

59:25 How to Write Winning Headlines on Google Ads

Isaac Rudansky,  CEO of AdVenture Media Group, is widely considered to be an industry-leading expert on all matters related to pay per click advertising, online traffic acquisition and conversion rate, optimization. As an educator, Isaac has over 225,000 paying students enrolled in his full-length online courses, and his beginner's guide to Google Ads has been watched by over  950,000 students. Isaac founded AdVenture Media, a digital advertising agency based in Long Island, NY, in 2013. Since then, Isaac and his team have consulted with over 450 companies around the world,  ranging in size from small mom and pop e-commerce boutiques, to multiple,  publicly traded companies. Isaac and his team manage the digital advertising campaigns for well-known companies like Forbes, AMC Networks, Hanes, The International Culinary  Center, and many more.

About #ThisWeekWithSabir

Sabir Semerkant is the host of #ThisWeekWithSabir. The show live streams on Wednesdays 10-11am ET weekly. The goal of the show is to bring masters in various aspects of social, digital, e-commerce, business fields. Sabir requires the guest to share at least $100k from their knowledge and expertise to the audience and listeners of the show.