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30:32

The Multifamily Podcast

by Ronn Ruiz & Martin Canchola of ApartmentSEO.com

Welcome to The Multifamily Podcast Hosted by Ronn Ruiz and Martin Canchola, Co-Founders of ApartmentSEO.com. Join us for insights into apartment marketing, multifamily real estate, trends and news.

Copyright: Copyright 2022 . All rights reserved.

Episodes

MFP Ep. 29 - A Founder's Story: Creating a Centralized Virtual Leasing Experience, Amulya Parmar, Founder/CEO of LeaseMagnets

36m · Published 26 Mar 15:52

We have a true entrepreneurial tech founder joining us today. We met 3 years ago for the first time at Multifamily Social Media in Napa, CA. I knew from our first conversation, he was going to do big things in the multifamily industry. It’s my great pleasure to introduce Amulya Parmar, Founder/CEO of LeaseMagnets.com. Welcome to The Multifamily Podcast, Amulya! Subscribe today!

The Cookieless World of Digital Marketing and Generative AI Update, Robert Watson, Digital Marketing Manager of iZone Marketing/Apartment SEO

29m · Published 16 Feb 20:51

Welcome to The Multifamily Podcast with Ronn and Martin. We are excited to have back on the one and only Robert Watson, Digital Marketing Manager for iZone Marketing/Apartment SEO. In today’s episode we will be covering a hot topic around the new cookieless world upon us and what that means for us as digital marketers. We will also get into some other Generative AI updates, so buckle up and let’s dive right in.

Remember to subscribe!

MFP Ep. 27 - Apartment SEO Wrapping Up 2023 - Year in Review and Search Trends, Apartment Marketers Don’t Want to Miss!

22m · Published 26 Dec 17:35

Join Ronn Ruiz and Martin Canchola as they close out 2023 with a bang. We talk about 2023 highlights and what 2024 has in store for the new age of search! Happy New Year everyone!

MFP Ep. 26 - AI Powered Google Ads: The Next Frontier for Apartment Marketing w/ Riva Akolawala, Account Manager at Google

38m · Published 29 Nov 17:37

Get ready for an AI infused episode of The Multifamily Podcast with Ronn and Martin. Join us as we talk to our very own Google Account Manager to demystify the top questions we had around AI Powered Google Ads for our audience.

Not only has she been working closely with ApartmentSEO and our clients, but really providing that next level support for us as an agency. She’s a wealth of knowledge on all things Google Ads and we can’t wait to dive right into the show today!

It’s my great pleasure to introduce Riva Akolawala, our dedicated Account Manager at Google.

Welcome to The Multifamily Podcast, Riva!

Subscribe today!

MFP: Ep. 25 - The Story of Willow Bridge Property Company Formerly Lincoln Property Company with Sheri Killingsworth

39m · Published 26 Oct 19:10

All right, so today is going to be an off the Charts episode of the multifamily podcast with Ronn and Martin. We are so lucky to have on the one and only Sheri Killingsworth, Vice President of Marketing and Communications at Willow Bridge Property Company.

You probably know them formally as Lincoln Property Companies Residential Division.

We're going to be talking about her early days in multifamily, pivotal moments in her career. Learn more about "The Story of Willow Bridge" and how it actually all came to be, and also dive in the process of rebranding from Lincoln to Willow Bridge.

It is our pleasure to introduce Sheri Killingsworth, VP of Marketing and Communications, for the Willow Bridge Property Company.

Welcome to The Multifamily Podcast, Sheri.

Subscribe today!

MFP Ep. 24 - Multifamily Revenue Management & Competition with Dom Beveridge, Principal at 20for20

55m · Published 19 Sep 20:38

Welcome to The Multifamily Podcast with Ronn and Martin. In today’s episode we are going to be talking all about Revenue Management.

Get ready to dive into the world of revenue management 101, revenue management software, how marketing can create demand and really put to bed if there’s actually cartel price fixing in the multifamily industry.

Also stay tuned towards the end of the show to see how you can get your own copy of this brand new paper just released by Dom and his team!

It’s my pleasure to welcome Dom Beveridge, Principal, 20for20.

Welcome to The Multifamily Podcast.

Don't forget to subscribe!

MFP Ep. 23: The Innovator’s Mindset - Interview with Tony Sousa, VP of RPM Living

52m · Published 25 Aug 15:33

Get ready for a deep conversation withTony Sousa, VP, RPM Living.

JoinRonn Ruiz,Paris GrangerandMartin Canchola, CPACCas we discuss topics around: How he got into multifamily, Being and finding a mentor, Brand evangelizing, Work/life balance and How to be a change agent for your company.

Join The Multifamily Podcast, Powered byApartment SEOand make sure to Subscribe today on all major podcast platforms!

MFP EP. 22 - Interview w/ Revyse Founders, a Multifamily Software and Product Review Platform with Ben Steward and Bobbi Steward

37m · Published 28 Jul 19:19

Welcome to The Multifamily Podcast with Ronn and Martin. Today’s episode is going to be a little different because we have discovered a brand new multifamily start-up Revyse and wanted to bring these new founders to the forefront in today’s episode.

Join us as we interview Ben Steward and Bobbi Steward, 2 of the 3 amazing founders of Revyse.com, a multifamily software and product review platform. Enjoy and don't forget to subscribe!

 

 

MFP E. 21: All About Emotional Intelligence with Valerie M. Sargent, Inc.

48m · Published 30 Jun 13:55

Welcome to The Multifamily Podcast with Ronn and Martin. In today’s episode we are bringing someone very special onto the show today. She has also worked with the entire Apartment SEO team teaching us all about Emotional Intelligence - otherwise known as EQ or EI - and worked with many of our team members as a Team Strategist and Coach.

Join us as we talk all about Emotional Intelligence with Valerie M. Sargent, Inc. and how Valerie worked with the Apartment SEO team. We also dive into other EQ topics and how her work in mental health and EQ Coaching intertwine. Learn how you or your company can utilize her valuable Emotional Intelligence Coaching as well! 

MFP E. 20: Big Google Updates: Performance Max, Google’s Fresh Content Update and Google Maps

41m · Published 15 May 16:30

Get ready to dive into major Google Updates you can't afford to miss! Learn more about Google Ad's latest campaign type "Performance Max" taking advantage of all of Google's assets. We will also cover Google's latest algorithm update "Google's Fresh Content Update" so you can make sure your content strategy stays evergreen and then we will look at the latest Google Business Profile/Google Maps enhancements like "Neighborhood Vibes", where users can get an instant understanding of a specific neighborhood right in their Google Maps App.

  • Learn How Google Ads Performance Max Campaigns Can Get You More Supplemental Traffic
  • Utilize EAT: Expertise, Authoritativeness and Trustworthiness to Rank Higher in Google
  • Google Maps Latest Updates and Newest Upcoming Feature "Neighborhood Vibes"

Enjoy this episode of The Multifamily with Ronn and Martin!

The Multifamily Podcast has 40 episodes in total of non- explicit content. Total playtime is 20:21:56. The language of the podcast is English. This podcast has been added on November 22nd 2022. It might contain more episodes than the ones shown here. It was last updated on April 23rd, 2024 02:40.

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