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Shifties Podcast
by Alex HughesWelcome to the Shifties Podcast with Alex Hughes, Entrepreneur and Founder of Shifties. The Shifties Growth Platform supports business owners with the growth of their businesses and it is our mission to contribute to a world where Entrepreneurial projects drive good people, building incredible businesses together. You will find inspiration for your business, ideas and opportunities to implement in your entrepreneurial journey. Hearing from some of the members of the platform and exceptional external guests who add value to business owners. Want to join the platform? https://shifties.co.uk
Copyright: Alex Hughes
Episodes
How we can show young people the way forward
28m · PublishedThe challenges associated with young people today are tremendous and if we relate it to the UK statistics, nearly 500,000 young people approached the NHS with regard to their mental health challenges.
Anne Bailey from Form The Future CIC joins us to discuss this and her outlook on how we can all take responsibility to get involved with supporting those young people that need it.
Connect with Anne and Form The Future via their Instagram page today - https://www.instagram.com/formthefuturecic/
Find out more about our campaign to champion mental fitness for Business Owners in Cambridgeshire and if you can support our fundraising for CPSL Mind that would be amazing - https://www.justgiving.com/fundraising/shifties-speakup
Check out 33 other fascinating guests on this subject over on our channel and if you enjoy it, please do hit the 'review' and Subscribe for more ❤
http://linktr.ee/shifties if you are looking for a growth platform for your business in 2022 🚀
Show notes:
(01:00) - Don't let the stressing affect your blessings
(02:00) - Intro to the problem Form The Future CIC are here to solve
(06:20) - The importance of work experience
(09:00) - How you show a young person they matter
(13:00) - Relating to the challenge at hand
(18:00) - Inspiration drives the change
(20:00) - The importance of feeling like I am doing what I am doing
(22:00) - What are you excited about in 2022?
(25:00) - How to get involved?
Using the pain of my son's death to make others lives better
22m · PublishedResilience - The Ultimate Superpower!
Steve Whitney, joined Alex on #SpeakUp2022 where they talked about how he sadly lost his son in 2020 to suicide. Steve's story is extremely powerful and he shows us that it is possible to find strength in adversity.
Connect with Steve Whitney - https://www.linkedin.com/in/steve-whitney-137b38b9/
Find out more about our campaign to champion mental fitness for Business Owners in Cambridgeshire and if you can support our fundraising for CPSL Mind that would be amazing - https://www.justgiving.com/fundraising/shifties-speakup
Check out 33 other fascinating guests on this subject over on our channel and if you enjoy it, please do hit the 'review' and Subscribe for more ❤
http://linktr.ee/shifties if you are looking for a growth platform for your business in 2022 🚀
Show notes:
(01:55) - Steve's story
(04:00) - Finding strength through adversity
(08:20) - Finding your support network
(11:05) - The year of Steve Whitney - How do you add value?
(12:45) - Collaborative growth through community #CoGrow
(18:30) - The 3 grades of stress and what to do about them
The Great Resignation - Starting your own business is self-development on steroids!
24m · PublishedThe Great Resignation is here! Or should it be the great re-think?
Are you considering starting your own business?
Dan Jones, the Side Hustle King, joined Alex on #SpeakUp2022 where they talked about what it really takes to start your own business and how it is the ultimate tool for self-development.
Connect with Dan Jones - https://www.linkedin.com/in/danieljones83/
Find out more about our campaign to champion mental fitness for Business Owners in Cambridgeshire and if you can support our fundraising for CPSL Mind that would be amazing - https://www.justgiving.com/fundraising/shifties-speakup
Check out 33 other fascinating guests on this subject over on our channel and if you enjoy it, please do hit the 'review' and Subscribe for more ❤
http://linktr.ee/shifties if you are looking for a growth platform for your business in 2022 🚀
Show notes:
(03:40) - The definition of a serial entrepreneur
(04:35) - The side hustle King
(11:10) - The Shifties Rap
(12:00) - The real value of your time as a business owner
(13:00) - Entrepreneur vs Employee
(14:20) - The 2020 vision
(19:55) - The great resignation
(22:40) - Teaching your kids the value of money and the power of sales
Hustle Culture - Do we really need it to win the game of growth?
27m · PublishedAre you a hustle addict?
How do you protect your mental fitness when chasing growth?
Kenda Macdonald joined Alex on #SpeakUp2022 where they talked about this among many other things such as the biases involved with building mental fitness, Stoicism, how our brains are born in urgency and why the term 'Normal' is stupid.
Connect with Kenda MacDonald - https://www.linkedin.com/in/the-marketing-automation-expert/
Find out more about our campaign to champion mental fitness for Business Owners in Cambridgeshire and if you can support our fundraising for CPSL Mind that would be amazing - https://www.justgiving.com/fundraising/shifties-speakup
Check out 33 other fascinating guests on this subject over on our channel and if you enjoy it, please do hit the 'review' and Subscribe for more ❤
http://linktr.ee/shifties if you are looking for a growth platform for your business in 2022 🚀
Show notes: (02:05) - Intro
(06:25) - The biases involved with building mental fitness
(10:00) - Stoicism
(11:40) - Hustle vs Balance in approach to business
(21:00) - Our brains are born in urgency
(24:00) - Normal is stupid
The role of music when engaging with young people
53m · PublishedConnect with Romsey Mill - https://www.romseymill.org/
Connect with Concrete Rose CIC - https://concreterose.co.uk/
Find out more about our campaign to champion mental fitness for Business Owners in Cambridgeshire and if you can support our fundraising for CPSL Mind that would be amazing - https://www.justgiving.com/fundraising/shifties-speakup
Check out 33 other fascinating guests on this subject over on our channel and if you enjoy it, please do hit the 'review' and Subscribe for more ❤
http://linktr.ee/shifties if you are looking for a growth platform for your business in 2022 🚀
Show notes:
(06:30) Concrete Rose CIC & Mike Farrington intro
(13:30) The real statistics of care leavers
(15:00) How do you protect your mental health?
(16:30) The Power of your support network?
(19:00) What are you excited about in 2022
(20:48) KD & Romsey Mill intro
(23:40) What is the album out?
(24:40) What is drill music?
(28:30) Why music is the voice of a generation?
(33:15) The difference between outlet and "inlet"
(37:00) Indigenous leadership
(38:15) Key figures in society
(41:20) Small steps to get started
(44:10) Seek to understand, not to be understood
(46:10) It is your responsibility
(51:44) Fuck you Blue Monday
(53:10) We need to focus!
F*ck off Linda - How do you talk to your Imposter Syndrome?
24m · PublishedImposter Syndrome is something all of us experience, the way we process and approach it shapes us. Janine Hornsby is someone who knows too well and as part of the #SpeakUp2022 campaign, shared her journey getting to understand her Linda.
Connect with Janine - https://www.linkedin.com/in/janine-hornsby-mba-ma-pgce-ba-hons-she-her-61522955/
Find out more about our campaign to champion mental fitness for Business Owners in Cambridgeshire and if you can support our fundraising for CPSL Mind that would be amazing - https://www.justgiving.com/fundraising/shifties-speakup
Check out 33 other fascinating guests on this subject over on our channel and if you enjoy it, please do hit the 'review' and Subscribe for more ❤
http://linktr.ee/shifties if you are looking for a growth platform for your business in 2022 🚀
Show notes:
Intro (02:00)
How I attained 4 degrees (05:25)
What drove my self harm (09:40)
My doctor called me a freak, I believed him (11:50)
Teaching gave me a nervous breakdown (15:00)
How I used innovation to build mental fitness (18:00)
F*ck off Linda (21:00)
New Year New Shift - An outlook on 2022
45m · PublishedAlex, the founder of Shifties, reflects on where we stand as business owners the day before we move into 2022. Insights and views on where the opportunities exist and how as a business owner, you can leverage what is to come.
Quick links to everything discussed on this episode - https://linktr.ee/Shifties
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Want more?
Not joined the community of over 1000 business owners yet? - https://www.shifties.co.uk/membership
Want to work with Alex and Shift Momentum in 2022? - https://www.shiftmomentum.co.uk/
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Show notes:
(00:01) - Intro
(02:10) - Why is a new year so important to us as business owners?
(06:05) - The immense benefits of a retreat
(09:45) - Mental Fitness must continue to be front and centre
(13:10) - The entrepreneurial approach to Mental Fitness
(14:45) - Speak Up Liveathon 2022
(17:05) - Business opportunities in Mental Fitness in 2022
(18:03) - The ROI on maintaining a business plan moving forward
(20:30) - What makes a good business plan?
(22:45) - The future proof business model
(26:00) - The support system for businesses is broken in the UK
(28:10) - How Shifties is bridging the gap for economic development
(29:50) - Lessons learned from our time so far in direct to consumer retail
(31:00) - The Sandbox approach to the high street
(33:30) - Sandbox Experiences to drive more revenue to what consumers want and when they want it
(34:45) - Direct to Consumer market is booming!
(35:50) - How to leverage the Shifties Growth Platform for your growth in 2022
(39:45) - If you are B2B, this is the ultimate hack to growth
(43:03) - Join us as a Leverage member if you want to
(43:59) - My message for 2022
Micro Business Series – Making sense of Intellectual Property
53m · PublishedWe welcome Claire Breheny from Stobbs, so much experience to share with intellectual property, Claire is involved in searching, clearing, protecting and enforcement work (including litigation) in a wide range of jurisdictions globally, with particular experience of complex disputes.
Well in this episode Alex asks her to help break this all down for micro businesses, to enable us to make great decisions when it comes to protecting our brands.
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Want more?
Not joined the community of over 1000 micro business owners yet? - https://www.shifties.co.uk/membership
Want to work with Alex, Christine and Shift Momentum - https://www.shiftmomentum.co.uk/
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Show notes:
(02:50) - Intro
(07:00) - Understanding the needs of businesses
(12:40) - Leadership journey
(17:30) - What elements of your brand can you protect?
(24:00) - Product licensing
(28:00) - How expensive is it to protect your brand identity?
(31:50) - Copyright for content creation
(38:10) - Where do micro businesses start?
(42:30) - Domain Rogues
(52:40) - Protecting your design work
Micro Business Series – Building a business as a couple
42m · PublishedAlex Hughes invites his fiancé and the real boss in their micro but mighty journey, Christine Griffey, she is the CEO of 3 businesses has put up with Alex for almost 12 years and both of them believe the journey of doing so together has made it so much more fulfilling!
They discuss the good, the bad and the ugly sides of starting a business as a couple, also what they would do differently if they were going on the journey again from the start.
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Want more?
Not joined the community of over 1000 micro business owners yet? - https://www.shifties.co.uk/membership
Want to work with Alex, Christine and Shift Momentum - https://www.shiftmomentum.co.uk/
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Show notes:
(01:13) - Introduction to us as a couple in business
(02:30) - Setting clear roles and responsibilities working as a team
(05:00) - When is your relationship ready to withstand the journey
(08:10) - The impact on the rest of your team as a result of leading as a couple
(12:10) - The yearly alignment hack for couples
(17:00) - The reset the pandemic gave us to rebuild stronger
(19:10) - When we eat, everyone eats
(22:10) - Building the ultimate asset portfolio as a couple
(27:50) - Working with family lessons we learned
(36:30) - What about kids and stuff? What is the commitment?
(41:50) - Advice for the next generation of Entrepreneur
Micro Business Series – Supporting Women Build Side Hustles
29m · PublishedAlex Hughes invites Hayley Summers, Business Coach and Micro but Mighty Entrepreneur, to talk about the opportunity available to women wanting to start their own business, making side hustles a real route to success.
They also discuss some of the fundamentals of business that works across sector and the importance of developing the right mindset to persist beyond motivation.
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Want more?
Not joined the community yet? - https://www.shifties.co.uk/membership
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Show notes:
(01:43) - Intro
(04:00) - The wedding market
(08:30) - Fundamentals of business that work across industry
(14:00) - How to develop a growth mindset
(17:00) - Coachspiracy - The real deal
(21:00) - Staying true to your core values
(24:00) - Work/life balance a myth and building discipline
(28:40) - Advice to the young person starting in business today
Shifties Podcast has 76 episodes in total of non- explicit content. Total playtime is 45:53:30. The language of the podcast is English. This podcast has been added on November 22nd 2022. It might contain more episodes than the ones shown here. It was last updated on April 11th, 2024 08:11.
