Super Creative

Today on the podcast, I speak to Olivia Boswell – award-winning public relations and communications specialist and founder of Common Ground PR. 

Olivia is a multi-faceted operator. With her extensive experience in the cultural space and her passion for New Zealand businesses with heart, she offers a unique and creative perspective. Common Ground PR supports companies with big goals in their journeys, from launching and profile building to maintaining a covetable position in the media.

It's not often I interview people on what I call the 'service' side of building a brand and business. Still, as many of my long-time listeners will know, I'm obsessed with PR, and I love hearing the behind-the-scenes stories about working alongside incredible businesses to help grow and build brands. And when I say incredible businesses and brands – these include podcast favourite Boring Oat Milk, brain drink Ārepa and recently the Womens Rugby World Cup.

Liv and I have an extensive extended network of mutual friends, but we truly connected after I spoke to Morgan Maw from Boring. I was really interested to hear everything about Liv's business journey.

Starting with redundancy at the beginning of a global pandemic, Liv’s journey to becoming a business owner is unique, and I know you will find a lot of value in her words. I'm so thankful to Liv for the transparency and generosity she shares in detail about the early days of Common Ground and her vulnerability and honesty when sharing some of the personal challenges she has faced throughout her time in business. 

This is such a fun chat, I laughed a lot and I enjoyed Liv's perspective on work and life, and overall, I think the work she does and the business she is building is just really really cool.

To learn more about Liv and Common Ground after this episode, visit commonground.co.nz or to get at behind-the-scenes glimpse into the life of a PR specialist follow @livboswell on Instagram.

I know you will love my chat with Liv as much as I did.  

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

Today on the podcast, I speak to Olivia Boswell – award-winning public relations and communications specialist and founder of Common Ground PR. 

Olivia is a multi-faceted operator. With her extensive experience in the cultural space and her passion for New Zealand businesses with heart, she offers a unique and creative perspective. Common Ground PR supports companies with big goals in their journeys, from launching and profile building to maintaining a covetable position in the media.

It's not often I interview people on what I call the 'service' side of building a brand and business. Still, as many of my long-time listeners will know, I'm obsessed with PR, and I love hearing the behind-the-scenes stories about working alongside incredible businesses to help grow and build brands. And when I say incredible businesses and brands – these include podcast favourite Boring Oat Milk, brain drink Ārepa and recently the Womens Rugby World Cup.

Liv and I have an extensive extended network of mutual friends, but we truly connected after I spoke to Morgan Maw from Boring. I was really interested to hear everything about Liv's business journey.

Starting with redundancy at the beginning of a global pandemic, Liv’s journey to becoming a business owner is unique, and I know you will find a lot of value in her words. I'm so thankful to Liv for the transparency and generosity she shares in detail about the early days of Common Ground and her vulnerability and honesty when sharing some of the personal challenges she has faced throughout her time in business. 

This is such a fun chat, I laughed a lot and I enjoyed Liv's perspective on work and life, and overall, I think the work she does and the business she is building is just really really cool.

To learn more about Liv and Common Ground after this episode, visit commonground.co.nz or to get at behind-the-scenes glimpse into the life of a PR specialist follow @livboswell on Instagram.

I know you will love my chat with Liv as much as I did.  

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

Today on the podcast, I speak to Katey Mandy – founder of the New Zealand botanical skincare brand RAAIE.

After 15 years working in the creative industry for other high-profile names in luxury beauty, Katey launched her own active botanical skincare brand just over a year ago. 

RAAIE represents a new realm of science-backed botanical skincare. With the antioxidant power of New Zealand botanicals and backed by the latest ingredients in cosmeceutical science, RAAIE is looking to redefine the clean cosmeceutical skincare game.

I first became aware of RAAIE not long after its launch. Suddenly I saw these beautiful bottles everywhere and was instantly intrigued. From an interested observer, every aspect of this brand launch seemed to hit the mark –unique packaging, gorgeous branding and imagery, creative content, and storytelling. And, of course, alongside the beautiful exterior – the inside really does count too – the products themselves have launched to rave reviews, global awards and an instant cult following.

I really enjoyed this chat with Katey – I loved hearing how far RAAIE has come in, this brand has made a significant impact in the short time since launch, and for me personally, it’s always just so wonderful to see a business that place so much importance on brand and marketing and to see that commitment pay off.

To learn more about RAAIE after this episode, visit raaie.co.nz or follow the brand on Instagram @__raaie__ 

I know you will love my chat with Katey as much as I did.

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

Today on the podcast, I speak to Katey Mandy – founder of the New Zealand botanical skincare brand RAAIE.

After 15 years working in the creative industry for other high-profile names in luxury beauty, Katey launched her own active botanical skincare brand just over a year ago. 

RAAIE represents a new realm of science-backed botanical skincare. With the antioxidant power of New Zealand botanicals and backed by the latest ingredients in cosmeceutical science, RAAIE is looking to redefine the clean cosmeceutical skincare game.

I first became aware of RAAIE not long after its launch. Suddenly I saw these beautiful bottles everywhere and was instantly intrigued. From an interested observer, every aspect of this brand launch seemed to hit the mark –unique packaging, gorgeous branding and imagery, creative content, and storytelling. And, of course, alongside the beautiful exterior – the inside really does count too – the products themselves have launched to rave reviews, global awards and an instant cult following.

I really enjoyed this chat with Katey – I loved hearing how far RAAIE has come in, this brand has made a significant impact in the short time since launch, and for me personally, it’s always just so wonderful to see a business that place so much importance on brand and marketing and to see that commitment pay off.

To learn more about RAAIE after this episode, visit raaie.co.nz or follow the brand on Instagram @__raaie__ 

I know you will love my chat with Katey as much as I did.

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

Today on the podcast, I speak to Claire Stapleton – a self-taught, New Zealand born artist based in Sydney, Australia.

Inspired by the human form and the connections we have with each other, Claire’s work is a continuous journey as she explores both conscious and unconscious responses through the process of painting on paper, raw linen and cotton canvas, and ceramics.

Only four years into her practice, Claire’s use of expressive colours, gestures and form is ever evolving. She is interested in the negative space around us, exploring dynamic brush strokes and colour palettes to bring to life playful impasto portraits. Claire’s work hangs in homes and businesses around the world.

As you will hear, it was a friendship connection that led me to talk to Claire for the podcast. As with many of my guests, I’d become aware of Claire’s work a few years ago when she was just starting out and have followed along with her progress ever since, watching her work start to adorn the walls of my friends’ homes. I was really interested to talk to Claire as someone that taking a self-taught creative hobby and turning into a working artist.

On a personal note, I got SO much out of my chat with Claire. I feel like our conversation came at exactly the right time for me and listening to her journey, and her advice was just the tonic I needed as I attempt to take a few brave new steps this year. I think this will be such an inspiring episode for any of us that have a creative yearning, want to be brave and try new things but have no idea where to start.

And no doubt after this episode you will want to learn more about Claire and her work – you can find her at byclairestapleton.com or on Instagram @byclairestapleton.

I hope you love my chat with Claire as much as I did!

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

Today on the podcast, I speak to Claire Stapleton – a self-taught, New Zealand born artist based in Sydney, Australia.

Inspired by the human form and the connections we have with each other, Claire’s work is a continuous journey as she explores both conscious and unconscious responses through the process of painting on paper, raw linen and cotton canvas, and ceramics.

Only four years into her practice, Claire’s use of expressive colours, gestures and form is ever evolving. She is interested in the negative space around us, exploring dynamic brush strokes and colour palettes to bring to life playful impasto portraits. Claire’s work hangs in homes and businesses around the world.

As you will hear, it was a friendship connection that led me to talk to Claire for the podcast. As with many of my guests, I’d become aware of Claire’s work a few years ago when she was just starting out and have followed along with her progress ever since, watching her work start to adorn the walls of my friends’ homes. I was really interested to talk to Claire as someone that taking a self-taught creative hobby and turning into a working artist.

On a personal note, I got SO much out of my chat with Claire. I feel like our conversation came at exactly the right time for me and listening to her journey, and her advice was just the tonic I needed as I attempt to take a few brave new steps this year. I think this will be such an inspiring episode for any of us that have a creative yearning, want to be brave and try new things but have no idea where to start.

And no doubt after this episode you will want to learn more about Claire and her work – you can find her at byclairestapleton.com or on Instagram @byclairestapleton.

I hope you love my chat with Claire as much as I did!

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

Today on the podcast, I speak to Sarah Lindsay – founder of Sala, a multidisciplinary movement community in the heart of Ponsonby, Auckland.

Sala is more than just sweating. Born from the desire to create impactful experiences, integrated living and community, Sala hosts over 85 weekly classes in 12 disciplines, including yoga, reformer pilates, barre, HIIT, sound healing and more.

When Sarah moved to Auckland from London in 2018, she struggled to find her ‘place’ or her ‘people’, and after letting her loneliness transform into action, Sala was born. Over the last four years Sala has evolved and transformed in early 2023 became a full wellness mecca by doubling its physical space to host a new reformer pilates studio, healing room, concept store and a community co-working space.

I’m not going to lie; for those that know me, exercise and movement are often more of a chore than a passion, and I certainly don’t spend as much time as I should focusing on mindfulness and spiritual connection. And so, while I was really excited to talk to Sarah about SALA and the amazing business she has built and is growing, I wasn’t sure how much I would relate to the chat. 

But I was pleasantly surprised by how much I took from our conversation. I absolutely loved learning about Sarah’s life and business journey – from her life in the UK, yoga training in India, meeting a kiwi and moving to NZ before ever having visited and everything about the conception, creation and growth of SALA. I was captivated by every word!

After this episode, you will want to learn more about SALA and the beautiful community-driven business that Sarah has created. You can find SALA at www.sala.studio or on Instagram @sala_akl

I know you will love my chat with Sarah as much as I did.

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

Today on the podcast, I speak to Sarah Lindsay – founder of Sala, a multidisciplinary movement community in the heart of Ponsonby, Auckland.

Sala is more than just sweating. Born from the desire to create impactful experiences, integrated living and community, Sala hosts over 85 weekly classes in 12 disciplines, including yoga, reformer pilates, barre, HIIT, sound healing and more.

When Sarah moved to Auckland from London in 2018, she struggled to find her ‘place’ or her ‘people’, and after letting her loneliness transform into action, Sala was born. Over the last four years Sala has evolved and transformed in early 2023 became a full wellness mecca by doubling its physical space to host a new reformer pilates studio, healing room, concept store and a community co-working space.

I’m not going to lie; for those that know me, exercise and movement are often more of a chore than a passion, and I certainly don’t spend as much time as I should focusing on mindfulness and spiritual connection. And so, while I was really excited to talk to Sarah about SALA and the amazing business she has built and is growing, I wasn’t sure how much I would relate to the chat. 

But I was pleasantly surprised by how much I took from our conversation. I absolutely loved learning about Sarah’s life and business journey – from her life in the UK, yoga training in India, meeting a kiwi and moving to NZ before ever having visited and everything about the conception, creation and growth of SALA. I was captivated by every word!

After this episode, you will want to learn more about SALA and the beautiful community-driven business that Sarah has created. You can find SALA at www.sala.studio or on Instagram @sala_akl

I know you will love my chat with Sarah as much as I did.

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

Today on the podcast I speak to the incredible Mimi Gilmour Buckley - entrepreneur, restauranteur, hospitality guru, creative director, and mother. Many of you will know her as co-founder of burger empire, Burger Burger, she's also the owner and creative director of brand and design agency Mates and more recently she's the entrepreneur behind a new skincare range and resilience-building app, IAMMI.

Burger Burger opened in Ponsonby, Auckland in 2014 and is now in six locations around NZ. After spending many years overseeing the running of the restaurants, Mimi is now focusing on running Mates Agency and getting ready to launch IAMMI.

As passionate as she is about business, Mimi’s most important role is that of mother to her two gorgeous daughters, Olympia and Octavia. After her birth in 2017, beautiful Olympia was diagnosed with quadriplegic spastic cerebral palsy and epilepsy which has had a profound effect on the lives of Mimi and her family. Along with everything else Mimi has going on in her life, she also an advocate for Olympia, families like her own and Starship Children’s Hospital.

In this episode we talk about everything – from the very beginning of Mimi’s career journey, all her successes, challenges, learnings, and lessons both personally and professionally – and she also let me grill her for some marketing insights which I just loved. This is a very honest, vulnerable, and sometimes emotional conversation. I just feel so incredibly fortunate when these wonderful women come on my podcast and share their lives with me in such detail and with such generosity. I am in awe of Mimi and everything she’s accomplished so far – she’s a risk taker, a creative thinker, a change maker, hospo queen, marketing genius, fierce mama and also just a normal human like the rest of us.

After this chat you can find Mimi in many places online but on instagram you can find her @iammi.co @matesagency or @burgerburgernz.

My friends, this is a lonnnnng chat. You might need listen over a few sittings or just go on a really long walk.

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

Today on the podcast I speak to the incredible Mimi Gilmour Buckley - entrepreneur, restauranteur, hospitality guru, creative director, and mother. Many of you will know her as co-founder of burger empire, Burger Burger, she's also the owner and creative director of brand and design agency Mates and more recently she's the entrepreneur behind a new skincare range and resilience-building app, IAMMI.

Burger Burger opened in Ponsonby, Auckland in 2014 and is now in six locations around NZ. After spending many years overseeing the running of the restaurants, Mimi is now focusing on running Mates Agency and getting ready to launch IAMMI.

As passionate as she is about business, Mimi’s most important role is that of mother to her two gorgeous daughters, Olympia and Octavia. After her birth in 2017, beautiful Olympia was diagnosed with quadriplegic spastic cerebral palsy and epilepsy which has had a profound effect on the lives of Mimi and her family. Along with everything else Mimi has going on in her life, she also an advocate for Olympia, families like her own and Starship Children’s Hospital.

In this episode we talk about everything – from the very beginning of Mimi’s career journey, all her successes, challenges, learnings, and lessons both personally and professionally – and she also let me grill her for some marketing insights which I just loved. This is a very honest, vulnerable, and sometimes emotional conversation. I just feel so incredibly fortunate when these wonderful women come on my podcast and share their lives with me in such detail and with such generosity. I am in awe of Mimi and everything she’s accomplished so far – she’s a risk taker, a creative thinker, a change maker, hospo queen, marketing genius, fierce mama and also just a normal human like the rest of us.

After this chat you can find Mimi in many places online but on instagram you can find her @iammi.co @matesagency or @burgerburgernz.

My friends, this is a lonnnnng chat. You might need listen over a few sittings or just go on a really long walk.

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast

For more podcast information visit supercreativepodcast.com

Hosted by Catie Dawson
Bought to you by Somewhere Creative
Find us on Instagram - @supercreativepodcast