Garmology - A podcast about clothes, and stuff.

This week Genevieve Sweeney stops by to chat about the easy path of starting her knitwear brand. Or rather, how wanting to start making knitwear led her on a tour of discovery of discarded and obsolete machinery, meeting contacts in run-down pubs, locating expert knitters that had been put out to pasture, her husband becoming a trojan horse to get a foot inside the factory doors and be taken seriously. Oh, and how satisfying it is to succeed!

You can find Genevieve Sweeney Knitwear on the web here and on Instagram as @genevievesweeney

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.

Today's guest is Alice Sherwood, author of the new book "Authenticity: Reclaiming Reality in a Counterfeit Culture". We have a fascinating chat about the counterfeit goods and how brands are actually helping the fakers, storytelling in marketing, how almost all fashion design is an incremental process, influencer culture and how AI is making is both enabling the theft of information and helping catch the thieves at the same time. Oh, and who really invented the tuxedo, Yves St Laurent or Ralph Lauren?

"Authenticity: Reclaiming Reality in a Counterfeit Culture" is available from all usual sources, or direct from the HarperCollins here

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.

This week's guest is David Courtney of Courtney & Co, arguably the last of the traditional button makers in the UK. I was keen to invite David for a chat about how he happened into what is a rather unusual business, requiring as it does both a plethora of machinery and some rather special source materials. Not to mention the skills and knowledge to make buttons actually happen! A challenge indeed, not least when customs officers get in touch to ask about the box of white stuff that's arrived from South America...

You can find Courtney & Co on the web here and on Instagram as @courtneycobuttonmakers

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.

When you find yourself having a crisis of career and decide that taking on a garment factory from 1853 in the heart of Manchester sounds like a great idea, you're clearly not faint of heart or work shy. James Eden visits the podcast to talk about how he came to start Private White VC, as a tribute to his heroic great grandfather, the difficulties in moving from being a maker for others to becoming a brand, the history of Manchester as the birthplace of the industrial revolution, the challenges of working in an old factory and making the very best garments you can. Oh, and trying to change the pricing structure of fashion retailing!

You can find Private White VC on the web here and on Instagram as @privatewhitevc

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.

Today's guest is Chris Hewitt. Chris started out in 2008 wanting to make a pair of sustainable jeans. He'd been dealing in vintage for a while and had a mate that had briefly worked in the fashion industry, so how hard could it be? Harder than he'd imagined, as it turned out. Tune in for the twisty tale of trying to find fabric, spending all your money on strange samples, having some denim woven in the UK and then trying to sleuth who actually wove this denim, striking deals over a mug of tea and a biscuit, and... This is a tale of true endurance.

You can find Hewitt Denim on the web here and on Instagram as @hewitt.denim.mills

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.

In this episode, I'm visited by Tim Little, owner of traditional shoemaker Grenson. We chat about how Tim initially planned to be an accountant, took a turn into marketing, found his passion for shoes while working for Adidas, and went on to own one of the grand old names of Northamptonshire shoe making. Topics include the need for considered progress, taking care of your staff, vegan leather and how difficult it is for traditional goods to stay relevant in modern times.

You can find Tim Little and Grenson on the web at grenson.com and on Instagram as @grensonshoes

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.

This week's guest is Molly Martin, author, illustrator and mender. Molly's book "The Art of Repair" is a wonderful combination of techniques and illustrated garment stories, and real garmology material. We chat about the historical necessity of repairing garments, how wartime and rationing made it important to be able to repair what you wore, the Japanese techniques of Sashiko and Boro, how visibly mending is a political act and how some brands are now teaching their customers to mend.

You can find Molly on the web here and on Instagram as @molly.a.martin

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.

Continuing down the path to the doors of small makers, today we find ourselves sharing time with Becca and Ben of Pajotten. Established in 2016 as a midlife change of pace and direction, Pajotten makes workwear-inspired garments one at a time, to order and size, building a loyal customer base along the way. We chat about their background and inspiration, the process of making and the joy of repeat customers. And get stuck in the odd rabbit-hole underway!

You can find Pajotten on the web here, and on Instagram as @pajotten.

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.

This week Janelle of White Weft in London drops by to talk about her life in the denim industry as a designer, how she is now upcycling worn-out denim into new products, the joy of repairing broken jeans, how stretchy jeans and elastane are the banes of recycling denim, designing fits, how the industry is a greenwashing nightmare, oh, and how almost none of the indigo dye we adore is actually from natural indigo plants.

You can find Janelle and White Weft on the web here and on Instagram as @white_weft.

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.

After graduating with a Masters's Degree in Fashion and Business, Niamh wanted to start her own company, based on her own principles, values and way of doing things. We talk about studying fashion, how the obvious path goes into fast fashion, the difference between making things quick and easy versus taking your time to do it properly, how a career in garment making could be an attractive route for young people and how even a small and conscious business needs to be viable in the long run. Oh, and how making a single style to order at a time makes life a little easier for a solo maker.

You can find NeemCee on the web here and on Instagram as @_neemcee

Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmology

Nick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.

Garmology theme music by Fabian Stordalen.