Mastery Podcast with Mark Coles

In this episode, I cover 10 income-generating tasks. I talk about auditing your daily activities to ensure you're focusing on tasks that bring in revenue. Many fitness professionals get to the end of the day, having only worked on what inspires them, like coaching and training.

In this episode I talk about making the switch from personal training to online coaching. I share my own story of working 15 years as a personal trainer and how things changed with the rise of online coaching.I’ll explain how today's social media and digital tools can help you earn more money, build your brand, and reach more people. The video outlines the benefits of sticking with personal training while gradually adding online clients to your business.

In this episode I cover the connection between your results and earning money in the fitness industry. I'll share my month-by-month strategies that have helped me improve my results over the years.

In this episode, I cover how to increase your revenue without adding more clients. I'll introduce you to a method I call 'farming,' which allowed me to double my income while maintaining a stable client base.

In this episode, I cover how to fix your churn rate and keep your customers from leaving. Many fitness professionals tell me they want more clients and to grow their business, which is fantastic.

However, I always ask them about their churn rate, or how many clients they're losing. Surprisingly, many don't know this crucial number.

In this episode, I cover a very simple method that will help you earn more and save a lot of stress. I'm going to take you back over 15 years to a consult I had with the late Charles Poliquin , where a discussion about my rates and the results I provide my clients led to a major shift in how I value and charge for my coaching.

You'll learn why charging more strategically for the results and journey, rather than just time, can transform your coaching business financially and reduce the stress of constantly chasing new clients.

In this week's episode, I talk about how to improve your DM conversations, so you can get more booked calls and clients. Every day, my team and I help coaches to improve their abilityto send DMs (Direct Messages). We call it DM mastery.

In this week's episode, I cover why online coaches often struggle with sales and outline five common mistakes. I discuss the importance of maintaining your coach persona rather than switching to a salesperson mode during client calls. Learn how staying authentic, listening more than talking, controlling the conversation, and avoiding assumptions can significantly improve your sales approach. I also highlight strategies to connect your coaching solutions directly to client needs without overwhelming them.

In this week's episode, I cover how I fixed low self-confidence and how you can do the same. It's not about labelling yourself as someone with low self-confidence across the board but recognising where you specifically feel less confident. Through my journey from doubting my capabilities to coaching hundreds and hundreds of online coaches, I'll share insights on areas of high and low self-confidence in your life.

In this week’s episode I cover the importance of choosing the right business coach or mentor.
One common mistake I see coaches make is joining coaching programmes without being ready for the commitment it requires to drive their business forward. Business coaching isn't just about making money; it's about achieving results and building a sustainable brand focused on service and delivery. It's essential to align with a mentor whose values and approach resonate with yours.