The Founder Podcast

Welcome to a new episode of The Founder Podcast. In today’s episode, we discuss the strategy behind pricing your offerings. We take a deep dive into why positioning yourself as a premium option can enhance your brand's perceived value and boost your bottom line. We explore strategic pricing insights, debunk the myths around being the cheapest, and share actionable tips to help you price confidently.

Highlights:

"Every dollar more that you charge is a step closer to not just profitability but sustainability and quality in your business."

"Being the cheapest means cutting corners, but charging more allows you to invest back into your products and services, enhancing overall customer satisfaction."

"Price your product not just for the market, but for the quality, longevity, and experience it offers. That's the true value."

Timestamps:

00:00 - The Pitfalls of Underpricing

00:43 - Setting the Stage in Pricing

05:00 - The Luxury Margin

06:17 - Comparative Economics: Louie Vuitton vs. Marshalls

08:20 - Small Price Increase, Big Impact

09:10 -The Real Cost of Pricing Too Low

10:00 - How a 10% Price Increase Translates to 33% More Profit

12:45 - Educating Customers on Value

15:00 - Avoiding Apple-to-Apple Comparisons

16:55 - Are You Undercharging?

Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl

Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠

Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠Golf with Chris h⁠ttps://www.golfwithchris.com⁠

Watch my latest PodcastApple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠YouTube - @thefounderspodcast

Welcome to a new episode of The Founder Podcast. In this episode, I’m joined by the man who made auto-tune a musical masterpiece - T-Pain! This episode pulls no punches, exploring the raw journey of a legendary artist. We'll delve into his humble beginnings, the challenges that tested his limits, and the successes that proved his status as a genre-bending icon. Prepare for unfiltered honesty as T-Pain reflects on his life, his music, and the impact he's had on the industry. Don't miss this chance to see the man behind the mask - an episode that's as real as it gets.

Highlights::

"Money won't solve your problems. It solves your financial issues but not your problems."

"You get to see where people's parameters are; you get to see if I'm down, everybody's cool... But when you get successful again, it's like, 'What makes you so good?'"

"Speak. Say the weird thing. Just do it. Just go. When you say it out loud, it creates problems in the past; when you hold it in, it creates problems in the future."

Timestamps:

00:00 - The Pitfalls of Early Fame

03:33 - Breaking Away from Religious Constraints

06:03 - Family Dynamics: Then vs. Now

10:06 - Evolving Personal Image

15:00 - Learning from Business Failures and Successes

19:30 - The Dark Side of Financial Management

26:10 - The Origin of a Signature Sound

33:04 - The Impact of Industry Critique on Career

37:25 - The Rollercoaster of Public Perception

43:11 - Reflecting on Life After the Show

Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl

Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠

Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠

Golf with Chris h⁠ttps://www.golfwithchris.com⁠

Watch my latest Podcast

Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠

Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠

YouTube - @thefounderspodcast

Welcome to a new episode of The Founder Podcast. In this episode, we explore Alex Neist's journey from the depths of personal and professional despair to the heights of entrepreneurial success with Hostage Tape. Discover how a simple change in his sleep habits led to a profound transformation in his life and sparked the creation of a brand that's much more than just a product—it's a movement. Alex shares the incredible story behind Hostage Tape, revealing how it not only improved his own life but also promises to revolutionize sleep for millions.

Highlights:

"I'm building a billion dollar brand. It is—I know it is. I can see where it's going to be. And I know what the TAM is, I know what the opportunity is."

"This isn't just tape. It's a movement."

"I need something that I'm I love doing and I love building. I love building these companies."

Timestamps:

00:00 - Introduction to Hostage Tape

02:08 - Origin Story of Hostage Tape

05:08 - Early Development of Hostage Tape

10:48 - Naming the 'Hostage' Brand

16:41 - Marketing and Brand Evolution

22:40 - Protecting Product Innovations

30:09 - Building a Brand Community

34:50 - Team Culture and Philosophy

42:17 - Future Vision and Strategy

45:15 - Influential Books and Resources

Looking to scale your business? Want to learn directly from the same team that helped me sell my last business for 9 figures? Click this link below to check out how you can work with us. https://nextlevelhomepros.com/grow-home-service-vsl

Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠Apply for our next Mastermind: h⁠ttps://www.thefoundermastermind.com⁠Golf with Chris h⁠ttps://www.golfwithchris.com⁠Watch my latest PodcastApple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠YouTube - @thefounderspodcast

Welcome to a new episode of the Founder Podcast. In this episode, I’m joined by Yuri Elkaim, a former professional athlete turned transformative health pioneer and New York Times bestselling author. Yuri explores the power of health, mindset, and entrepreneurship. Gain invaluable strategies to weave wellness seamlessly into your everyday life, grasp the important role of mindset in accomplishing your objectives and learn new methods to consistently elevate your energy for success in every aspect of your existence. Tune in to transform the way you think about health, success, and personal growth. Highlights: "Enjoy the walk not the destination because you'll walk further if you enjoy the process." "You don't understand how good you can feel until you feel how good you can feel." "It's a grind if you feel ground. When you find your life's purpose, it doesn't feel like work." Timestamps: 00:44- Meet Yuri Elkaim, Health Expert 02:02 - The Balance Between Health and Hustle 05:29 - The Real Cost of Neglecting Health 07:24 - Yuri's Personal Health Journey 11:15 - Yuri's Perspective on Vaccines 17:18 - Positive Energy in Consuming Food 23:04 - Yuri's Daily Routine for Optimal Health 28:32 - Underrated and Overrated Workouts and Diets 34:15 - The Importance of Breathwork and Meditation 47:24 - The Biggest Challenge Entrepreneurs Face Live Links: Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠ Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠ Golf with Chris h⁠ttps://www.golfwithchris.com⁠ Watch my latest Podcast Apple- ⁠https://podcasts.apple.com/us/podcast... Spotify- ⁠https://open.spotify.com/show/1e0cL2v... YouTube - @thefounderspodcast

Welcome to a new episode of the Founder Podcast. This episode dives into the world of barbering with celebrity barber Mark Baysinger! Join us as Mark shares his inspiring journey, from selling door-to-door to cutting hair for sports stars. He offers lessons on building a successful career and the power of mindset to turn your dreams into reality.

Highlights:

"Opportunity looks a lot like hard work."

"A championship mindset is genuinely everyday trying to show up and living your purpose.”

"People buy from who they like, and that's about building genuine relationships.”

Timestamps:

02:28 - The Sales Background

04:31 - Barbershop Talk Begins

06:10 - From Small Town to Big Time

10:28 - Becoming Team Barber

15:31 - What Sets You Apart?

19:06 - Professional Mindset

24:19 - Locker Room Culture

32:35 - Exploring New Ventures

48:03 - Championship Culture

Live Links:

Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠

Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠

Golf with Chris h⁠ttps://www.golfwithchris.com⁠

Watch my latest Podcast

Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠

Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠

YouTube - @thefounderspodcast

Welcome to a new episode of the Founder Podcast. In this episode, I’m joined by Daeron Myers, whose early life in Baltimore’s tough neighborhoods involved illegal activities and facing numerous life-threatening challenges, And transforming his life and creating a thriving six-figure delivery business. Join us as Daeron shares how he leveraged his past experiences to escape the rat race and inspire others to do the same. This episode is not just a story of survival but a testament to the power of change and entrepreneurship.

Highlights:

"I realized I had to apply myself to something better. You know, I gotta do something different. I'm not just living for myself anymore."

"Hard work is the only work that pays off in the end."

"What I put in is what I get out. Now I'm in control of my own destiny."

Timestamps :

00:00 - Life's Harsh Lessons: Daeron talks about his friend's death and his own near-death experiences shaping his outlook.

02:37 - How a life-threatening injury led Daeron to reconsider his path.

07:11 - Family Ties to Crime

10:24 - The moment he decided to stop selling drugs and change his life.

21:19 - Reflecting on his hospitalization

28:35 - How Daeron shifted from crime to starting a legitimate business using his car.

34:46 - Daeron talks about expanding his delivery service and employing others.

39:45 - Daeron explains how he began mentoring others to start their own courier businesses.

44:13 - Daeron introduces his program to help others replicate his success.

46:23 - Final thoughts and advice from Daeron on entrepreneurship and making a positive change.

Live Links:

Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠

Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠

Golf with Chris h⁠ttps://www.golfwithchris.com⁠

Watch my latest Podcast

Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠

Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠

YouTube - @thefounderspodcast

Welcome to a new episode of the Founder Podcast. In this episode, we go into the innovative world of modular housing with Paolo Tiramani, CEO of Boxful. Paolo shares his journey from ideation to the current successes and challenges of creating foldable, modular homes that will surely transform the housing industry. With insights into the entrepreneurial spirit that drives Boxful and discussions on overcoming regulatory hurdles and enhancing manufacturing efficiency, this episode is a must-listen for anyone intrigued by the intersection of technology, design, and real estate.

Highlights:

"If you really want to be an entrepreneur, you can't give up. To a pathological degree, you can't give up. You have to get up and go every day."

"I just want to be the best. Driven to be the best doesn't mean I always succeed, but it's a core driver for me."

"Our philosophy in product development was always to say, 'What product category can we invent that doesn't exist?"

Timestamps:
00:00 - Introducing Paolo Tiramani and Boxful
04:20 - Early Prototype and Interaction with Elon Musk
09:06 - First Public Presentation at the International Builder's Show
13:49 - Paolo's Background and Entrepreneurial Drive
17:58 - The Philosophy Behind Never Giving Up
22:19 - Crowdfunding Success and Production Challenges
27:48 - Vision for a Massive Logistics Company in Housing
31:02 - Addressing Regulatory Challenges in Housing
37:45 - Tour of a Modular Home Setup
45:00 - Potential for Multi-story Modular Buildings

Live Links:
Join my community - Founder Acceleration ⁠https://www.founderacceleration.com⁠

Apply for our next Mastermind: ⁠https://www.thefoundermastermind.com

Golf with Chris h⁠ttps://www.golfwithchris.com⁠

Watch my latest Podcast

Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠

Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠

YouTube - @thefounderspodcast

Welcome back to another episode of the Founder Podcast. Today, I'm joined by Daryl Kelly and Levi Ringo to discuss side hustles and how they can make you rich in 2024. Whether you're an entrepreneur or just looking to make some extra cash, this episode is packed with creative ideas and good practical strategies to help you see the potential in your passions. From leveraging technology to tapping into local markets, learn how to make your side hustle make you rich.

Highlights:
"Mindset shift number one is I do have enough time. I've got to put in the extra hustle."

"The only thing that it's costing you is time... You got to just realize that they've already told me no because I haven't offered them my product or service."

"Go identify ways that you can go and start that side hustle and most of all, realize when you find something that works and decide to dig 1000 feet deep, you will hit oil."

Timestamps:
00:00 - Introduction to Side Hustles 2024
01:21 - The Economic Need for Extra Income
03:31 - Exploring Side Hustle Opportunities
06:10 - The Real Cost of Maximizing Employee Efficiency
09:25 - Utilizing Time Wisely for Economic Benefits
11:43 - Simple Ideas for Quick Side Hustles
16:17 - Overcoming Fear of Starting Small
20:25 - Service-Based Business
26:08 - Kickstarting Your Side Hustle
39:26 - The Importance of Community in Entrepreneurship

Live Links:
Join my community - Founder Acceleration ⁠https://www.founderacceleration.com⁠

Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com

⁠
Golf with Chris h⁠ttps://www.golfwithchris.com⁠

Watch my latest Podcast
Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S

⁠
Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠

YouTube - @thefounderspodcast

Welcome to a new episode of the Founder Podcast. In this episode, I’m joined by Elad Assayag, the hospitality industry legend whose passion and determination are as infectious as his culinary ventures. From the bustling streets of Miami to the glittering lights of Vegas, Elad takes us on a journey through the challenges and success of building a restaurant empire. With a blend of humility, wisdom, and a dash of humor, Elad shares the secret ingredients to his success, the importance of family, and why he believes retirement is not in his recipe for life. Whether you're an aspiring entrepreneur or simply in search of a dose of inspiration, Elad's story serves up the perfect blend of life lessons and business savvy, all seasoned with love for what he does. Highlights: "The best ingredient here is love. Like if you don't love what you do, this is impossible." "Networking for me too is, and I really enjoy knowing people, understanding them, learning now." "I don't think you can retire from this. It's something in your blood." Timestamps: 00:00 - Elad's Comfort Zone: The Kitchen 01:36 - The Love for Hospitality and Making People Smile 11:46 - The Challenge of Opening Restaurants in Prime Locations 13:26 - Networking: The Key to Success 22:51 - The Consultancy Beyond Restaurants 30:40 - Utilizing Unique Spaces for Maximum Impact 32:29 - Choosing Projects That Excite 36:20 - Dealing with Challenges and Growth 40:21 - The Joy of Customer Satisfaction 44:51 - Future Plans: Beyond Restaurants Live Links: Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠ Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠ Golf with Chris h⁠ttps://www.golfwithchris.com⁠ Watch my latest Podcast Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠ Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠ YouTube - @thefounderspodcast

Welcome to a new episode of the Founder Podcast. In this episode, I’m joined by Gino Wickman, a legend in the world of entrepreneurship. Gino shares important insights from his latest book, revealing the 10 disciplines that promise to maximize your energy, impact, and inner peace. As the creator of the Entrepreneurial Operating System (EOS) and an author whose work has reached millions, Gino's strategies have transformed businesses and lives worldwide. In this episode, we dive into why mastering these disciplines is crucial for every entrepreneur's journey toward true success and fulfillment. From embracing long-term thinking to the power of saying 'no,' Gino's advice is a must-hear for anyone looking to boost their life and business.

Highlights:

"If you can get both figured out – the drive and the inner peace – you're going to have rocket fuel."

“We tend to overestimate what we can accomplish in a year and underestimate what we can accomplish in 10 years."

"Say no to everything that doesn't fit into the first five disciplines."

Timestamps:

00:00 - Gino Wickman and the Importance of Inner Work

05:00 - Outer Success to Inner Peace

10:00 - The Power of 10-Year Thinking and Taking Time Off

15:00 - The Key to True Success

20:00 - The Importance of Saying No... Often

25:00 - Delegate and Elevate

30:00 - Your True Self and Work Container

33:55 - Partnerships in Entrepreneurial Success

35:00 - Developing and Shining as a Founder

Live Links:

Join my community - Founder Acceleration ⁠https://www.founderacceleration.com ⁠

Apply for our next Mastermind:h⁠ttps://www.thefoundermastermind.com⁠

Golf with Chris h⁠ttps://www.golfwithchris.com⁠

Watch my latest Podcast

Apple- ⁠https://podcasts.apple.com/us/podcast/the-founder-podcast/id1687030281S⁠

Spotify- ⁠https://open.spotify.com/show/1e0cL2vI1JAtQrojSOA7D2⁠

YouTube - @thefounderspodcast