How I Know That Bad Websites Are Costing Chiropractors Thousands of Dollars Every Month | EP. 363

How Chiropractors Can Get The Most Out Of The Link In Their Profile | EP. 371

Did you know you can highlight a link in your Instagram profile? 🤔 Even if you’re not a big-time internet sensation peddling your latest scheme?

𝐓𝐡𝐞 𝐛𝐞𝐬𝐭 𝐰𝐚𝐲 𝐭𝐨 𝐭𝐚𝐤𝐞 𝐚𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞 𝐨𝐟 𝐭𝐡𝐢𝐬 𝐟𝐞𝐚𝐭𝐮𝐫𝐞 𝐢𝐬 𝐭𝐨 𝐫𝐞𝐝𝐢𝐫𝐞𝐜𝐭 𝐭𝐡𝐚𝐭 𝐥𝐢𝐧𝐤 𝐭𝐨 𝐚 𝐥𝐚𝐧𝐝𝐢𝐧𝐠 𝐩𝐚𝐠𝐞 𝐨𝐧 𝐲𝐨𝐮𝐫 𝐰𝐞𝐛𝐬𝐢𝐭𝐞.  𝐅𝐫𝐨𝐦 𝐭𝐡𝐞𝐫𝐞, 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐫𝐞𝐝𝐢𝐫𝐞𝐜𝐭 𝐭𝐫𝐚𝐟𝐟𝐢𝐜 𝐚𝐧𝐲𝐰𝐡𝐞𝐫𝐞 𝐲𝐨𝐮 𝐰𝐚𝐧𝐭. 🌎

𝑨𝒏𝒅 𝒕𝒉𝒆 𝒃𝒆𝒔𝒕 𝒑𝒂𝒓𝒕?  𝒀𝒐𝒖 𝒄𝒂𝒏 𝒕𝒓𝒂𝒄𝒌 𝒕𝒓𝒂𝒇𝒇𝒊𝒄 𝒂𝒏𝒅 𝒆𝒗𝒆𝒏 𝒓𝒆𝒕𝒂𝒓𝒈𝒆𝒕 𝒗𝒊𝒔𝒊𝒕𝒐𝒓𝒔. 🎯 

If you want to make the most of your online presence, go to www.ContentIntoPatients.com to schedule your one-on-one strategy session. 

What Is The Best Time Of Day For Chiropractors To Post Instagram Content | EP. 370

The simple answer is between 8-9 am, just in time for the “but first, coffee” crowd.

𝑩𝒖𝒕 𝒉𝒆𝒓𝒆’𝒔 𝒂 𝒎𝒐𝒓𝒆 𝒖𝒔𝒆𝒇𝒖𝒍 𝒂𝒏𝒔𝒘𝒆𝒓:

Whether it’s Instagram, Facebook, TikTok, Twitter, 𝐮𝐧𝐥𝐞𝐬𝐬 𝐲𝐨𝐮 𝐡𝐚𝐯𝐞 𝐚 𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐛𝐫𝐚𝐧𝐝, 𝐨𝐫 𝐚𝐫𝐞 𝐓𝐢𝐤𝐓𝐨𝐤 𝐟𝐚𝐦𝐨𝐮𝐬 (𝐜𝐨𝐧𝐠𝐫𝐚𝐭𝐬🎉), 𝐨𝐫𝐠𝐚𝐧𝐢𝐜 𝐭𝐫𝐚𝐟𝐟𝐢𝐜 𝐫𝐞𝐚𝐥𝐥𝐲 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐦𝐚𝐭𝐭𝐞𝐫.  Getting your post seen by 150 of your followers, who are probably already patients, isn’t going to make much of a difference.  

𝗧𝗮𝗸𝗲 𝗮𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲 𝗼𝗳 𝗲𝗮𝗰𝗵 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺’𝘀 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗺𝗮𝗻𝗮𝗴𝗲𝗿 𝘀𝗼 𝘆𝗼𝘂 𝗰𝗮𝗻 𝗯𝗼𝗼𝘀𝘁 𝗼𝘂𝘁 𝘆𝗼𝘂𝗿 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗮𝗻𝗱 𝗴𝗲𝘁 𝗶𝘁 𝗶𝗻 𝗳𝗿𝗼𝗻𝘁 𝗼𝗳 𝘁𝗵𝗲 👀 𝗼𝗳 𝗽𝗲𝗼𝗽𝗹𝗲 𝘄𝗵𝗼 𝗮𝗿𝗲𝗻’𝘁 𝘆𝗼𝘂𝗿 𝗽𝗮𝘁𝗶𝗲𝗻𝘁𝘀…𝒚𝒆𝒕. 😉 You can target your ideal patient to make sure they get a sense of your value and vibe. 🤘

If you want to go fishing with the right bait, go to www.ContentIntoPatients.com to schedule your one-on-one strategy session.

Why It Is Important For Chiropractors To Have An Active Instagram Feed | EP. 369

𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 𝐢𝐬 𝐜𝐮𝐫𝐫𝐞𝐧𝐭𝐥𝐲 𝐭𝐡𝐞 𝐬𝐢𝐥𝐯𝐞𝐫 𝐦𝐞𝐝𝐚𝐥𝐢𝐬𝐭 𝐨𝐟 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬 🥈 𝐛𝐮𝐭 𝐢𝐭’𝐬 𝐨𝐧 𝐢𝐭𝐬 𝐰𝐚𝐲 𝐭𝐨 𝐮𝐬𝐮𝐫𝐩𝐢𝐧𝐠 𝐢𝐭𝐬 𝐛𝐢𝐠 𝐛𝐫𝐨𝐭𝐡𝐞𝐫 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤’𝐬 𝐭𝐢𝐭𝐥𝐞.🏆

𝗜’𝘃𝗲 𝘀𝗮𝗶𝗱 𝘁𝗵𝗶𝘀 𝗯𝗲𝗳𝗼𝗿𝗲, 𝗯𝘂𝘁 𝗜 𝘁𝗵𝗶𝗻𝗸 𝗼𝗳 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺 𝗮𝘀 𝗮 𝘀𝗲𝗰𝗼𝗻𝗱 𝘄𝗲𝗯𝘀𝗶𝘁𝗲.  𝗜𝘁 𝗮𝗹𝗹𝗼𝘄𝘀 𝘃𝗶𝗲𝘄𝗲𝗿𝘀 𝘁𝗼 𝗴𝗲𝘁 𝗮 𝗿𝗲𝗮𝗹 𝘀𝗲𝗻𝘀𝗲 𝗼𝗳 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂𝗿 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲 𝗶𝘀 𝗮𝗹𝗹 𝗮𝗯𝗼𝘂𝘁 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘁𝗵𝗲𝗺 𝗵𝗮𝘃𝗶𝗻𝗴 𝘁𝗼 𝗲𝘃𝗲𝗻 𝘀𝘁𝗲𝗽 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝘁𝗵𝗲 𝗱𝗼𝗼𝗿𝘀. 

𝑾𝒉𝒆𝒓𝒆 𝑭𝒂𝒄𝒆𝒃𝒐𝒐𝒌 𝒊𝒔 𝒔𝒆𝒏𝒊𝒍𝒆 𝒂𝒏𝒅 𝒄𝒍𝒖𝒏𝒌𝒚, 𝑰𝒏𝒔𝒕𝒂𝒈𝒓𝒂𝒎 𝒊𝒔 𝒇𝒖𝒏 𝒂𝒏𝒅 𝒇𝒍𝒊𝒓𝒕𝒚. 😉

For many people, especially the 35 and under crowd, deciding between multiple chiropractors, Instagram is often the deciding factor.  𝑰𝒕’𝒔 𝒕𝒉𝒆 𝒖𝒍𝒕𝒊𝒎𝒂𝒕𝒆 𝒗𝒊𝒃𝒆 𝒄𝒉𝒆𝒄𝒌, 𝒂𝒏𝒅 𝒘𝒆’𝒓𝒆 𝒂𝒍𝒍 𝒂𝒃𝒐𝒖𝒕 𝒈𝒐𝒐𝒅 𝒗𝒊𝒃𝒆𝒔. 🧘‍♀️

If you’d like me to take a look at your online presence, go to www.ContentIntoPatients.com to schedule your one-on-one strategy session. 

5 Types Of Instagram Posts Chiropractors Can Use To Build Their Brand | EP. 368

𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 𝐢𝐬 𝐥𝐢𝐤𝐞 𝐚 𝐬𝐞𝐜𝐨𝐧𝐝 𝐰𝐞𝐛𝐬𝐢𝐭𝐞. Just like your website, you want to make sure your branding is on point. 🎯

These five posts will help build your brand and share your vibe with potential new patients before they even walk in the door.  

🎥 𝑩𝒆𝒉𝒊𝒏𝒅 𝒕𝒉𝒆 𝑺𝒄𝒆𝒏𝒆𝒔 - share your personality!

🎥 𝑬𝒅𝒖𝒄𝒂𝒕𝒊𝒐𝒏𝒂𝒍 - share your expertise!

🎥 𝑴𝒐𝒕𝒊𝒗𝒂𝒕𝒊𝒐𝒏𝒂𝒍 - share your outlook! 

🎥 𝑼𝒔𝒆𝒓 𝑮𝒆𝒏𝒆𝒓𝒂𝒕𝒐𝒓 𝑪𝒐𝒏𝒕𝒆𝒏𝒕 - share your patient’s experience!

🎥 𝑵𝒆𝒘𝒔 𝑱𝒂𝒄𝒌𝒊𝒏𝒈 - share the hubbub!

Let’s get your branding on point, go to www.ContentIntoPatients.com to schedule your one-on-one strategy session. 

3 Ways Chiropractors Can Get The Most Out Of Instagram Reels | EP. 367

👀 𝒀𝒐𝒖 𝒎𝒊𝒈𝒉𝒕 𝒔𝒕𝒂𝒓𝒕 𝒕𝒐 𝒏𝒐𝒕𝒊𝒄𝒆 𝒂 𝒄𝒉𝒂𝒏𝒈𝒆 𝒊𝒏 𝒚𝒐𝒖𝒓 𝑭𝒂𝒄𝒆𝒃𝒐𝒐𝒌 𝒂𝒏𝒅 𝑰𝒏𝒔𝒕𝒂𝒈𝒓𝒂𝒎 𝒇𝒆𝒆𝒅𝒔. 👀 That’s because Meta is very aware of the growing influence of TikTok, Instagram Reels, and YouTube shorts. 📈 These short-form, full-screen videos are getting the most reach, and everyone wants in on the action. 🙋‍♂️

𝗧𝗵𝗶𝘀 𝗶𝘀 𝗴𝗿𝗲𝗮𝘁 𝗻𝗲𝘄𝘀 𝗳𝗼𝗿 𝗰𝗵𝗶𝗿𝗼𝗽𝗿𝗮𝗰𝘁𝗼𝗿𝘀 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝗥𝗲𝗲𝗹𝘀 𝗮𝗿𝗲 𝗮𝗻 𝗲𝗮𝘀𝘆 𝘄𝗮𝘆 𝘁𝗼 𝗲𝘅𝗽𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲 𝗯𝗲𝘆𝗼𝗻𝗱 𝘆𝗼𝘂𝗿 𝗳𝗼𝗹𝗹𝗼𝘄𝗲𝗿𝘀…𝒇𝒐𝒓 𝒇𝒓𝒆𝒆! 💸 Here’s how to get in on the action:

🎥 𝐖𝐚𝐭𝐜𝐡 𝐟𝐨𝐫 𝐓𝐢𝐤𝐓𝐨𝐤 𝐭𝐫𝐞𝐧𝐝𝐬 - social media trends usually break on TikTok and can be easily transferred to other platforms.

🎥 𝐅𝐨𝐜𝐮𝐬 𝐨𝐧 𝐬𝐡𝐨𝐫𝐭-𝐟𝐨𝐫𝐦 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 - adjustments, protocols, service demonstrations; the less talking, the better.

🎥 𝐅𝐨𝐥𝐥𝐨𝐰 𝐨𝐭𝐡𝐞𝐫 𝐜𝐡𝐢𝐫𝐨𝐬 - most of us are not in competition with each other, so feel free to “borrow” great content ideas from other chiropractors you admire.  After all, imitation is the best form of flattery. 😉

If you’d like to discuss how you can get the most out of Instagram Reels and leverage your online presence, go to www.ContentIntoPatients.com to schedule your one-on-one strategy session.  𝑰𝒕’𝒔 𝒕𝒊𝒎𝒆 𝒕𝒐 𝒔𝒕𝒂𝒓𝒕 𝒕𝒓𝒆𝒏𝒅𝒊𝒏𝒈!