Gus McArthur - Music as a "Loss Leader"
9m
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Authentic Artists
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In the sixth part of our chat with Southern California band "Gus McArthur," we talk about music as a "Loss Leader". In the world of business a "loss leader" refers to the product or items you give away free or cheap to attract your customer to something that makes way more money. Is music headed in this direction?
Check out the Authentic Artists website where you can purchase merchandise that helps fund independent artists!: www.authenticartists.com
Also, check out Gus McArthur on Spotify: https://open.spotify.com/artist/6q8wMB9FTqsPHMN0HU0T8P?si=I-tjZIfaR9KCUD6aMPN2GQ&dl_branch=1
The episode Gus McArthur - Music as a "Loss Leader" from the podcast Authentic Artists has a duration of
9:19. It was first published
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