Creative Chaos: A candid conversation with two Creative Stalwarts

Inside the Samosa: Arjun Melwani on OG Samosa, Cloud Kitchens & More!

In this episode of the Schbang In It Podcast, we sit down with Arjun Melwani, founder of OG Samosa, to discuss the world of cloud kitchens and the evolving landscape of food delivery. Arjun shares his experiences and insights into what led him to pursue a delivery-only kitchen model and how it differs from traditional dining establishments.

Join us as we explore how Arjun navigates the challenges of running a virtual kitchen, from ensuring food quality during delivery to optimising operations and managing costs. We'll also touch on the emerging trends he's noticed in the industry and how he's working to build brand awareness and loyalty without a physical storefront.

Whether you're interested in the rise of cloud kitchens or considering starting your own food delivery brand, this conversation offers valuable perspectives on the future of the food industry. Don't miss this engaging discussion with Arjun Melwani of OG Samosa!

Arjun Melwani's LinkedIn - https://www.linkedin.com/in/arjun-melwani-1216931b2/

Indraneel Gawde's LinkedIn - https://www.linkedin.com/in/neel-gawde-a027a196/

#SchbangInIt is now streaming live on Spotify, YouTube & all other major platforms.

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Produced By : Mriganka Kumari

Video Team:

Ankit Sunil

Philip Kannamkulam

Equipment:

SK Vision

Design Team:

Bhreehan

About Us:

Schbang, established in 2015, is a Creative, Technology and Media Transformation company with offices across Mumbai, Bangalore, Delhi-NCR, and London, UK.

With a team of 1000+ members, it delivers growth-driven end-to-end solutions across creative development, strategic advisory, film production, web, design, content, data science, and media planning & buying verticals.

It is also a valued Google Premier Partner, Adobe, Hubspot, MoEngage, Shopify, ONDC, and Zoho Premium Partner.

It has featured as a LinkedIn Top 25 start-up in 2018 and 2021 and on Financial Times’ 450 High Growth Companies in the Asia Pacific List.

In the last few years.

Schbang has created some exciting and award-winning digital work for brands like Jio, Fevicol, Ashok Leyland, Garnier, Cipla, Asian Paints, Finolex Pipes, Crompton, Philips, Kaya Skin Clinic, London Dairy, Mattel, Xiaomi India, ASUS and many more brands.

Schbang is Founded by:

Harshil Karia, Akshay Gurnani, Sohil Karia

Visit our Website: https://www.schbang.com/

Visit SchbangQ's Website: https://www.schbang-q.com/

Follow us on Instagram: https://www.instagram.com/schbang/?hl=en

Apply to work with us at: https://careers.schbang.com/jobs/Careers

Email us your briefs & ideas at [email protected]

#CreatingASchbang #SchbangInIt

Decoding the Art of Media Investment for Optimal Reach

Join us on this episode as we delve into the world of media investment and uncover the secrets to maximizing your return on investment (ROI) while achieving optimal reach for your company.

In this insightful discussion, Delna Avari (Business Transformation and Scaling Consultant) and Harshil Karia (Founder, Schbang) explore the when, how, and why of investing in media. Learn valuable strategies for making informed investment decisions, gearing your team for success, and effectively measuring the results. Tune in and gain the knowledge to amplify your brand's awareness, expand your reach, and drive tangible results.

Delna Avari's LinkedIn - https://www.linkedin.com/in/delnaavari/

Harshil Karia's LinkedIn - https://www.linkedin.com/in/harshilk/

A Deep Dive into the exciting world of Media Sciences

The definition of an "ad" is changing rapidly & so are the techniques your business can use to make these ads reach the right audiences.

In the latest episode of #SchbangInIt, we break down this complex technical world of ad campaigns, performance marketing, targeting, optimization, remarketing, ad networks, OTTs & more!

Tune in to hear insights from the team that has run real successful media campaigns for our partner brands. On the hot seats are Akshay Gurnani (CEO & Co-Founder), Aashka Mehta (Associate Group Media Manager - Media Solutions), Priyam Dadia (Head of Media - Media Solutions) & Prakash Bhadarka (Media & Publisher Partnerships - Media Solutions).

#SchbangInIt is now streaming live on Spotify, YouTube & all other major platforms.

Developing Digital Products for Indian Consumers: Process, Challenges & Opportunities

At Schbang, we believe that integrating creative, tech & media is what ultimately creates an impactful solution for our clients.

Product development sits at the crossroads of this process, combining aspects of technology & creativity along with a nuanced understanding of how consumers are consuming media.

In this episode of the #SchbangInIt podcast, our co-founder and director Harshil explores everything that goes into developing a digital product that's culturally relevant and strong in value.

Watch him sit down & hash it out for product enthusiasts with Deepak Choubey, the COO of our SchbangQ team (in partnership with the Q Group in Sweden) and Schbang Tech.

#SchbangInIt is now streaming live on Spotify, YouTube & all other major platforms.

Crack the Code: Find Your Perfect Spot in an Agency!

Ever wonder what role is really meant for you? Is it planning, creative or brand solutions?

In this episode, we pull back the curtain on 3 of the most popular roles at any advertising or marketing agency. Our guests will reveal the highs and lows of their paths, from the core responsibilities to personality traits that help you succeed.

It's time to cipher out your ideal agency home.

Indraneel's LinkedIn: https://www.linkedin.com/in/neel-gawde-a027a196/

Dhruv's LinkedIn: https://www.linkedin.com/in/dhruv-rajput-a389b0a4/

Divisha's LinkedIn: https://www.linkedin.com/in/divisha-iyer-939111a8/

Puru's LinkedIn: https://www.linkedin.com/in/puruagarwallive/