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Hoteliers' Voice S3E5 - How H-Hotels transitioned from hotel distribution to ecommerce

20m · Travel Market Life · 08 Aug 07:00

Christoph  Peppers, Director E‑Commerce for H‑Hotels GmbH joins us on Hoteliers' Voice Season 3 to look at the changes in revenue and distribution as ecommerce takes hold.

The H-Hotels Group operates 61 properties in Germany, Austria, Hungary and Switzerland. The family-run group has over 3,000 employees and includes a number of accommodation brands. 

 In conversation, we cover:

  • Changing roles in marketing and ecommerce
  • Building an ecommerce culture
  • Hotel ecommerce tech
  • Identifying and selecting the right systems


Key systems and partners include; GoogleAds, Criteo, Affiliates, vouchers, chatbot, metasearch, retargeting 

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Do you have a story to share about technology, digitalisation or culture changes within the hospitality and travel industry? We'd love to hear what your company is doing and the impact it is having. Please contact us through http://travelmarket.life/

The episode Hoteliers' Voice S3E5 - How H-Hotels transitioned from hotel distribution to ecommerce from the podcast Travel Market Life has a duration of 20:54. It was first published 08 Aug 07:00. The cover art and the content belong to their respective owners.

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