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Season 8. Episode 17: Building a Brand in the Mental Wellness Space: Insights from an Underdog with Louise Troen, CMO, Reveri Health

18m · CMO Insights · 20 Sep 12:00

In a world shaped by rapid technological advancements, marketing presents both exhilarating opportunities and formidable challenges. As the role of Chief Marketing Officer becomes increasingly pivotal, navigating the ever-changing landscape requires a deep understanding, adaptability, and the ability to drive results. In this episode of CMO Insights, Louise Troen, the trailblazing Chief Marketing Officer of Reveri Health, discusses her unconventional path to the CMO role and offers invaluable insights for marketers venturing into the dynamic realm of mental health and wellness. Discussion points include: ·The Power of the Underdog Spirit ·Harnessing Humility and Empowerment ·Cultivating Transparency for Growth ·Balancing Brand Building and Demand Generation ·Embracing Mistakes as Catalysts for Growth ·Navigating Uncharted Waters Connect with Louise Troen on LinkedIn - https://www.linkedin.com/in/louise-troen-1895a235/ Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/ Learn more about The Pedowitz Group - https://www.pedowitzgroup.com/ Get Jeff’s book ‘AI Revenue Architect’ - https://www.pedowitzgroup.com/resources/ai-revenue-architect/ Learn more about your ad choices. Visit megaphone.fm/adchoices

The episode Season 8. Episode 17: Building a Brand in the Mental Wellness Space: Insights from an Underdog with Louise Troen, CMO, Reveri Health from the podcast CMO Insights has a duration of 18:49. It was first published 20 Sep 12:00. The cover art and the content belong to their respective owners.

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Season 8. Episode 17: Building a Brand in the Mental Wellness Space: Insights from an Underdog with Louise Troen, CMO, Reveri Health

In a world shaped by rapid technological advancements, marketing presents both exhilarating opportunities and formidable challenges. As the role of Chief Marketing Officer becomes increasingly pivotal, navigating the ever-changing landscape requires a deep understanding, adaptability, and the ability to drive results. In this episode of CMO Insights, Louise Troen, the trailblazing Chief Marketing Officer of Reveri Health, discusses her unconventional path to the CMO role and offers invaluable insights for marketers venturing into the dynamic realm of mental health and wellness. Discussion points include: ·The Power of the Underdog Spirit ·Harnessing Humility and Empowerment ·Cultivating Transparency for Growth ·Balancing Brand Building and Demand Generation ·Embracing Mistakes as Catalysts for Growth ·Navigating Uncharted Waters Connect with Louise Troen on LinkedIn - https://www.linkedin.com/in/louise-troen-1895a235/ Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/ Learn more about The Pedowitz Group - https://www.pedowitzgroup.com/ Get Jeff’s book ‘AI Revenue Architect’ - https://www.pedowitzgroup.com/resources/ai-revenue-architect/ Learn more about your ad choices. Visit megaphone.fm/adchoices

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