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Learn 7 Proven Methods to Fix a Course That's Not Selling (Live Audit)

23m · Make Me A Marketer Podcast with Landon Poburan · 27 Sep 06:00

In Ep. 040, we dive deep into the essential strategies every business needs to implement to take their online course sales and marketing to the next level. Whether you're a seasoned marketer or launching your first course, this episode promises valuable insights that can potentially transform your bottom line.

Utilizing a real-life audit I performed for a course creator I discuss exactly how I would optimize and improve sales. I cover their offer, messaging and positioning, pricing, email marketing and funnels, brand building, and boosting backend revenue.

Key Takeaways:

  • Personalization is crucial in today's marketing landscape.
  • Brand building should be an integral part of your strategy, not an afterthought.
  • Combining branding efforts with sales activation can yield exponential results.

Don't miss this episode if you're serious about enhancing your marketing strategy and driving revenue growth. We've brought together a blend of tried and tested solutions, backed by industry research, to provide you with actionable insights.


Let’s Connect on Social Media:

YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/
Substack: https://landonpoburan.substack.com/

Inquiries? Visit My Website:
https://landonp.com/

Podcaster, Writer & Marketing Consultant.

The episode Learn 7 Proven Methods to Fix a Course That's Not Selling (Live Audit) from the podcast Make Me A Marketer Podcast with Landon Poburan has a duration of 23:27. It was first published 27 Sep 06:00. The cover art and the content belong to their respective owners.

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TikTok: https://www.tiktok.com/@landonpoburan
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TikTok: https://www.tiktok.com/@landonpoburan
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TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/
Or, DM me anywhere I post.

Writer, Podcaster & Digital Marketing Consultant.

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Read "The Consistency Threshold" Letter on Substack:
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Let’s Connect on Social Media:

Weekly Letters on Substack: https://landonpoburan.substack.com/
YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/

Inquiries? Visit My Website:
https://landonp.com/
Or, DM me anywhere I post.

Podcaster, Writer & Marketing Consultant.

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