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BDTP. QA in Email Marketing with Michael Wilding

25m · UI Breakfast: UI/UX Design and Product Strategy · 26 Jan 07:00

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Michael Wilding, a marketing automation architect. You'll learn how QA is done in larger organizations, why creating a base template is important, how to do QA on your workflows, and how to test your emails using different methods.

Please head over to the episode page for the detailed recap and key takeaways.

Show notes

  • DEPT® — Michael’s place of work
  • Litmus, Email on Acid — template testing tools
  • Postman
  • Follow Michael on LinkedIn

Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.

Sponsor

This show is brought to you by Userlist — an email automation platform for SaaS companies. It matches the complexity of your customer data, including many-to-many relationships between users and companies. Book your demo call today at userlist.com.

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

The episode BDTP. QA in Email Marketing with Michael Wilding from the podcast UI Breakfast: UI/UX Design and Product Strategy has a duration of 25:38. It was first published 26 Jan 07:00. The cover art and the content belong to their respective owners.

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