Stuck In My Mind Podcast cover logo

EP 223 Mastering Marketing: Conversations with Shauna Van Mourik

33m · Stuck In My Mind Podcast · 06 Mar 13:00

In this episode of the "Stuck In My Mind Podcast," entrepreneur and host Wize El Jefe is joined by marketing expert Shauna Van Mourik for an in-depth discussion on "Marketing Mastery."

Shauna Van Mourik shares her wealth of knowledge in streamlining marketing systems, emphasizing the need for entrepreneurs to create a balance between scaling their business and enjoying a fulfilling personal life. Drawing from her background in psychology and rhetoric, Shauna focuses on the art of conversion copywriting and organic marketing. She advocates for a sustainable and steady approach to business growth, guiding listeners on the importance of connecting with their audience through authentic and organic means.

Throughout the episode, both Wize and Shauna underscore the significance of learning and implementing insights gained from their conversations with industry experts. Wize's testimony of how his podcast saw a significant boost in downloads through leveraging marketing tools such as Instagram and TikTok serves as a living testament to the practical impact of marketing strategies on audience reach.

One key takeaway from their discussion is the transformative power of marketing in building confidence and driving tangible results, such as increased conversions and making a meaningful impact. The episode delves into the ripple effect of small, impactful actions and the dissemination of basic yet potent information for wider-reaching audience engagement and business growth.

The conversation delves deep into the realm of podcasting as a burgeoning market, with Wize and Shauna highlighting the immense potential for podcasts to reach and engage diverse audiences. Wize elucidates the pivotal role of his podcast in creating a supportive community and uplifting myriad voices, all while striving to make a positive impact on his audience.

Shauna Van Mourik expounds on the vital aspect of community building within marketing, underscoring the integral role of relationships in achieving marketing success. Both Wize and Shauna share their profound commitment to fostering community through their respective platforms, showcasing the power of networking and support in empowering fellow entrepreneurs and podcasters.

Amidst the invigorating dialogue, Shauna encourages audience participation and extends an invitation for listeners to connect with her for invaluable marketing advice through her website and social media channels. The episode culminates with a call for part 2, as Wize and Shauna express their enthusiasm for engaging with the audience's burning questions and insights in the next installment.

As the episode draws to a close, Wize extends heartfelt shoutouts and profound gratitude, embodying the spirit of appreciation for the unwavering support of the audience and essential workers. The episode serves as a compelling and instructive testament to the transformative power of marketing, as observed through the dynamic exchange between host Wize El Jefe and the esteemed guest Shauna Van Mourik.

Listeners are left invigorated and equipped with a wealth of practical insights to amplify their marketing prowess, all while fostering a vibrant community and leaving an indelible impact on their audience. This captivating episode on "Marketing Mastery" stands as an invaluable resource for entrepreneurs and podcasters seeking to harness the full potential of marketing in their respective ventures.

The episode EP 223 Mastering Marketing: Conversations with Shauna Van Mourik from the podcast Stuck In My Mind Podcast has a duration of 33:45. It was first published 06 Mar 13:00. The cover art and the content belong to their respective owners.

More episodes from Stuck In My Mind Podcast

EP 235 Alchemy of Prosperity: Morgana Rae's Blueprint for Abundant Living

In this episode of the Stuck In My Mind Podcast, titled "Alchemy of Prosperity: Morgana Rae's Blueprint for Abundant Living," the host Wize El Jefe welcomes 20-time international best selling author, mentor, and coach Morgana Rae. Throughout the episode, Rae shares profound insights and personal experiences that have led her to become an authority on the complex relationship we have with money. Rae's journey is particularly compelling as she acknowledges her struggles with financial hardships and accumulating debt, despite her expertise in coaching and mentoring others. Her background in the entertainment industry, working with clients experiencing unexpected successes, starkly contrasts with her own financial challenges. Her candid revelation of hitting rock bottom due to fear and subconscious beliefs about money sets the stage for her transformational approach to managing wealth. Morgana Rae introduces the concept of "financial alchemy," a process designed to transform negative experiences into sources of empowerment. At the heart of this methodology is the idea of addressing the root cause of one's financial issues and limiting beliefs. Rae emphasizes the need to understand the personal experiences that shape these beliefs, allowing for a powerful transformation to occur. The episode further delves into Rae's process of personifying negative financial aspects as the "money monster" and advocating for its destruction. She introduces the concept of "money, honey," representing a positive and loving relationship with money, offering actionable steps to achieve financial abundance. Rae shares personal examples and success stories from her coaching career, demonstrating the effectiveness of her approach. Throughout the interview, Morgana Rae emphasizes the importance of personalization, authenticity, and embracing vulnerability. She encourages listeners to accept their successes and failures, and to use their unique experiences to empower others. The impact of her approach is evident in the testimonials shared, where clients experienced profound breakthroughs and financial success after implementing her principles. Rae's wisdom extends beyond personal finance, encompassing broader life philosophies. She advocates for keeping one's word, finding ways to relax to allow things to flow, and the significance of envisioning long-term goals and reverse engineering the steps to achieve them. Her emphasis on integrity, value-based pricing, and the rejection of aggressive selling tactics offer a refreshing perspective on conducting business. One of the most impactful moments in the episode occurs when host Wize El Jefe opens up about his emotional struggles related to grieving his mother's passing. Rae responds with empathy and offers insightful perspectives on how grief is an expression of love, demonstrating the depth and breadth of her wisdom. The episode concludes on a high note as both the host and guest express their deep appreciation for the impact of their conversation on the listeners. Morgana Rae generously shares her contact information and details about her book, "Financial Alchemy, 12 Months of Magic," along with bonus Q&A for purchasers, emphasizing her investment in the success and happiness of her audience. She also offers a free money magnetic video series on her website, along with a money love quiz and blog posts, reinforcing her dedication to empowering others to achieve financial abundance. As a result, this episode offers a wealth of valuable insights, actionable strategies, and inspiring stories that are sure to resonate with a diverse audience. Morgana Rae's authentic and transformative approach to achieving financial abundance and personal empowerment is encapsulated in this engaging and profound conversation. The episode serves as a blueprint for meaningful and lasting prosperity, reflecting the essence of the Stuck In My Mind Podcast's commitment to providing thought-provoking and life-changing content.

EP 234 Overwhelmed to Empowered: Donna Dube's Entrepreneurial Shift

In this episode of the "Stuck in My Mind" podcast, Wize El Jefe sits down with Donna Dube, a business growth strategist and former nurse, to explore her entrepreneurial journey and the insights she has gained along the way. The conversation delves into Donna's transition from nursing to entrepreneurship, where she discovered a passion for helping business owners navigate the complexities of growth and sustainability.

Donna's unique blend of project management skills and experience homeschooling her children gave her a fresh perspective on business development. Witnessing the struggles of seemingly successful business owners inspired Donna to focus on empowering entrepreneurs to leverage their time, talent, and tactics effectively. She emphasizes the importance of quality over quantity in business endeavors, recognizing the detrimental impact of getting caught up in low-value tasks.

Throughout the episode, Donna and Wize El Jefe discuss the challenges faced by entrepreneurs in today's digital landscape. They touch upon the difficulty of stepping back from day-to-day operations and the common trap of trying to do everything independently. Both hosts stress the value of automation in saving time and redirecting focus towards high-impact activities.

The conversation also delves into the importance of simplification and strategic planning in business growth. Donna advocates for honing in on a signature offer and developing a clear roadmap for marketing and sales strategies to avoid the feast-or-famine cycle. By streamlining processes and avoiding the temptation to overcomplicate, entrepreneurs can build sustainable growth while maintaining a healthy work-life balance.

As the discussion unfolds, Donna shares insights on creating an ideal calendar based on life priorities and work commitments, implementing time blocking techniques for crucial business tasks. The hosts also explore the benefits of establishing autonomous teams to delegate responsibilities and enable strategic thinking. By fostering a culture of trust and relinquishing control over minutiae, entrepreneurs can free themselves from the daily grind and focus on long-term growth objectives.

Wize El Jefe and Donna exchange personal anecdotes and reflections on the podcasting journey, highlighting the importance of consistency, authenticity, and continuous learning. They emphasize the impact of podcasting in connecting with an audience, driving meaningful conversations, and making a difference in the lives of listeners.

Throughout the episode, the hosts discuss the essential role of tools and automation in optimizing podcasting processes and business operations. Wize El Jefe shares his experiences with tools like PodMatch for guest finding, Cast Magic for transcription and content generation, and the benefits of utilizing live shows to streamline editing. Donna echoes the sentiment, emphasizing the need for entrepreneurs to research and invest in tools that cater to their specific needs without overwhelming features.

In closing, Wize El Jefe expresses gratitude to Donna for her valuable insights and the listeners for their continued support. Donna leaves listeners with resources to explore her website and podcasts for further guidance on business growth strategies. The episode encapsulates a wealth of wisdom on transitioning from overwhelm to empowerment in entrepreneurship, advocating for a shift towards working smarter, not harder, to achieve sustainable success.

EP 233 The B.A.M.N. Formula: A Winning Mindset and Habits with Jay Minor

In this episode of the "Stuck In My Mind" podcast, titled "The B.A.M.N. Formula: Building Habits, Discipline and a Winning Mindset with Jay Minor", host Wize El Jefe engages in a thought-provoking and inspirational conversation with the multi-talented Jay Minor, discussing profound insights into personal development, fitness, relationships, and entrepreneurship.

The episode kicks off with Wize El Jefe and Jay Minor diving into the importance of cutting negative influences and toxic relationships from one's life in order to foster personal growth and improve one's mindset. Jay Minor emphasizes the idea that meaningful relationships will naturally endure, while also acknowledging that not everyone is meant to remain in our lives.

As the episode progresses, Jay Minor advocates the significance of building positive habits and instilling self-worth through incremental changes, including embarking on a fitness journey and seeking mentorship. Both Wize El Jefe and Jay delve into the challenges and triumphs of their personal development journeys, highlighting the necessity of perseverance, dedication, and adaptability during difficult times.

Throughout the episode, Wize El Jefe and Jay Minor also touch upon the profound impact of surrounding oneself with the right people, as well as the value of self-improvement and self-investment. The conversation underscores the importance of authenticity, particularly in the face of societal expectations, and the significance of being unapologetically true to oneself.

In addition to their insightful discussions on personal development and mindset, the episode also features a glimpse into Jay Minor's athletic background and his "by any means necessary" ethos as the founder of BandFit, a testament to his commitment to overcoming challenges and striving for excellence daily.

As the episode unfolds, Wize El Jefe shares personal anecdotes and experiences, such as his podcasting journey and the impact of making life-changing decisions, including his move from Brooklyn to Pennsylvania. The conversation further delves into their respective entrepreneurial pursuits, emphasizing the value of perseverance and consistency as vital components of achieving success.

Listeners are also treated to an engaging discussion about branding and self-representation, with Jay Minor providing insights into the strategic use of profile pictures for personal branding and the necessity of adapting to changes in technology.

The episode concludes with Wize El Jefe and Jay Minor expressing gratitude for their conversation, highlighting the mutual learning and growth that occurs through open dialogue. Their parting words underscore the importance of self-investment, surrounding oneself with positive influences, and being unyieldingly true to one's aspirations and beliefs.

This episode of the "Stuck In My Mind" podcast offers an enriching and thought-provoking exploration of personal development, self-improvement, and the resilience needed to navigate life's challenges. Wize El Jefe and Jay Minor's candid and inspiring conversation serves as a testament to the power of embracing change, fostering meaningful relationships, and cultivating a winning mindset by any means necessary.

", host Wize El Jefe engages in a thought-provoking and inspirational conversation with the multi-talented Jay Minor, discussing profound insights into personal development, fitness, relationships, and entrepreneurship.

The episode kicks off with Wize El Jefe and Jay Minor diving into the importance of cutting negative influences and toxic relationships from one's life in order to foster personal growth and improve one's mindset. Jay Minor emphasizes the idea that meaningful relationships will naturally endure, while also acknowledging that not everyone is meant to remain in our lives.

As the episode progresses, Jay Minor advocates the significance of building positive habits and instilling self-worth through incremental changes, including embarking on a fitness journey and seeking mentorship. Both Wize El Jefe and Jay delve into the challenges and triumphs of their personal development journeys, highlighting the necessity of perseverance, dedication, and adaptability during difficult times.

Throughout the episode, Wize El Jefe and Jay Minor also touch upon the profound impact of surrounding oneself with the right people, as well as the value of self-improvement and self-investment. The conversation underscores the importance of authenticity, particularly in the face of societal expectations, and the significance of being unapologetically true to oneself.

In addition to their insightful discussions on personal development and mindset, the episode also features a glimpse into Jay Minor's athletic background and his "by any means necessary" ethos as the founder of BandFit, a testament to his commitment to overcoming challenges and striving for excellence daily.

As the episode unfolds, Wize El Jefe shares personal anecdotes and experiences, such as his podcasting journey and the impact of making life-changing decisions, including his move from Brooklyn to Pennsylvania. The conversation further delves into their respective entrepreneurial pursuits, emphasizing the value of perseverance and consistency as vital components of achieving success.

Listeners are also treated to an engaging discussion about branding and self-representation, with Jay Minor providing insights into the strategic use of profile pictures for personal branding and the necessity of adapting to changes in technology.

The episode concludes with Wize El Jefe and Jay Minor expressing gratitude for their conversation, highlighting the mutual learning and growth that occurs through open dialogue. Their parting words underscore the importance of self-investment, surrounding oneself with positive influences, and being unyieldingly true to one's aspirations and beliefs.

This episode of the "Stuck In My Mind" podcast offers an enriching and thought-provoking exploration of personal development, self-improvement, and the resilience needed to navigate life's challenges. Wize El Jefe and Jay Minor's candid and inspiring conversation serves as a testament to the power of embracing change, fostering meaningful relationships, and cultivating a winning mindset by any means necessary.

EP 232 Breaking Patterns and Healing Trauma: A Journey with Katherine Lewis

In this emotionally resonant episode titled "Breaking Patterns and Healing Trauma: A Journey with Katherine Lewis," listeners are taken on a profound journey of self-discovery and resilience with the podcast hosts, Wize El Jefe and Katherine Lewis.

The episode kicks off with Katherine Lewis emphasizing the importance of breaking down overwhelming tasks into smaller, manageable steps and focusing on daily actions instead of the entire journey. As she dives into her own podcast, "Opportunity Made," she highlights the evolving landscape of personal development and the universal human desires for acceptance, love, and understanding. Through the lens of divine essence, Lewis urges individuals to shed accumulated beliefs and experiences and focus on what truly matters.

Wize El Jefe, the podcast host, shares his candid experiences of personal growth through podcasting, revealing his initial struggle with fear and excuses before finding his authentic self in self-development and mindset content. His journey is marked by perseverance, as he overcomes challenges to grow from a 5-minute episode to releasing three shows a week, impacting the lives of his audience and valuing the ripple effect of his influence.

As the conversation unfolds, Katherine Lewis delves into her personal journey, revealing the origins of the Leon Foundation of Excellence during her senior year in college. Formed to help young people recognize and heal patterns passed down through generations, the foundation serves as a catalyst for the healing process and liberation from childhood trauma that impacts choices and beliefs about capabilities. Lewis candidly discusses her early pursuit of affirmation and worth through work, leading to extreme and unhealthy behaviors, before realizing the inherent worth that comes from within.

The hosts also explore the impact of their reconnection with absent fathers and share valuable insights about the emotional complexities and importance of such reunions. Together, Wize El Jefe and Katherine Lewis touch on the experience and challenges of being a woman in the technology space, navigating workaholism and perfectionism, and the importance of setting boundaries.

With discussions ranging from the evolution of their respective podcasts to the significance of vulnerability in healing, this episode showcases the power of authentic connections and the resilience that stems from transformative journeys. The episode offers a heartfelt and authentic exploration of personal growth, healing from trauma, and the profound impact of podcasting in creating opportunities for profound introspection and genuine connections.

Through their raw and transparent conversation, Wize El Jefe and Katherine Lewis provide a genuine platform for listeners to gain insights, find comfort, and navigate their own paths toward healing and growth. As they navigate through the depths of their own experiences and the impact each has had on the other, the episode offers hope, inspiration, and practical wisdom for everyone tuning in.

If you're seeking a profound and authentic exploration of breaking patterns, healing trauma, and embracing transformation, then this engaging episode of the "Stuck in My Mind" podcast is a must-listen.

EP 231 The 5-Day Job Search and Beyond Financial Wisdom with Annie Margarita Yang

On this episode of the Stuck In My Mind Podcast, host Wize El Jefe sits down with special guest Annie Margarita Yang to dive into the world of millennial finance and the profound impact of personal growth on financial success. Through Annie Margarita Yang's extensive experience in the field, the episode explores practical advice for young professionals, the intimate connection between personal finance and mental health, and the importance of perseverance in overcoming financial challenges.

Annie Margarita Yang, an accomplished author, opens up about her remarkable journey from working a minimum wage job to becoming a skilled financial advisor, emphasizing the power of perseverance and continuous self-improvement. She shares insights from her book, "The 5 Day Job Search," a comprehensive guide designed to challenge conventional wisdom surrounding student loan debt and career success. The discussion delves into financial literacy and the critical need for basic financial education, pointing out that even many adults lack essential financial skills.

Annie Margarita Yang's approach to financial planning emphasizes mass information sharing and debunking the notion that private coaching is the only path to financial success. She addresses the struggles millennials face when balancing student loan debt repayment and saving for the future, shedding light on the challenges and offering practical strategies for financial success.

The conversation extends beyond finances to explore the impact of financial stress on mental health and personal relationships, highlighting the need for seeking help and finding inner joy to overcome such challenges. Personal stories are shared, drawing attention to the potential for growth and strength after hitting rock bottom and emphasizing the importance of sharing stories of overcoming hardship to inspire and motivate others.

The episode navigates through essential financial concepts, such as negotiating a better salary or promotion, using actual statistics to build confidence in negotiations, and the intimate link between personal finances and mental health. Alongside these topics, insights into living frugally and achieving financial freedom are shared, touching on the significance of mindset in achieving financial success and the role of digital work in the contemporary landscape.

Annie Margarita Yang also discusses the impact of her great-grandfather's financial loss, shedding light on the broader implications of finance on mental health and personal well-being. The discussion concludes with invaluable advice and resources for the audience, underscoring the significance of perseverance and continuous self-improvement in the pursuit of financial success.

Throughout the episode, Annie Margarita Yang and Wize El Jefe offer a candid and heartfelt discussion on the profound link between personal growth, financial wisdom, and mental well-being, providing a wealth of insights and actionable advice for listeners navigating their financial journeys.

As the episode draws to a close, Wize El Jefe expresses deep gratitude to essential workers and individuals who continue to make a positive impact in our communities, wrapping up a thought-provoking and enriching episode of the Stuck In My Mind Podcast.

Every Podcast » Stuck In My Mind Podcast » EP 223 Mastering Marketing: Conversations with Shauna Van Mourik