The Daily: Where Folks Spend Their TV Money, the US Ad Market's Start to The Year, and The WWE Puts Ads Front and Center | Mar 14, 2024

21m · Behind the Numbers: an EMARKETER Podcast · 14 Mar 04:01

On today's podcast episode, we discuss how all the different TV terms fit together, to what degree subscription revenues are moving from pay TV to streaming, who's winning the "digital pay TV" race, and how the new sports streaming service from Fox, ESPN, and Warner Bros. Discovery could change everything. "In Other News," we talk about what a new sponsor logo placement from the WWE will look like and how the US ad market is getting on to start the year. Tune in to the discussion with our analyst Ross Benes.

Reports mentioned in this episode:

https://content-na1.emarketer.com/digital-video-forecast-trends-q1-2024?_gl=1*xjsuui*_ga*OTE2NTYwMDAxLjE2ODk3OTEzNTc.*_ga_XXYLHB9SXG*MTcwOTU5MzkwNi40LjEuMTcwOTU5NTY1Mi41NS4wLjA.*_gcl_au*MTQ4MTIyODY4LjE3MDUwNzQyNzIuMTk0Mzk0NzY3My4xNzA5NTc4MTQ4LjE3MDk1NzgzMzM

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The episode The Daily: Where Folks Spend Their TV Money, the US Ad Market's Start to The Year, and The WWE Puts Ads Front and Center | Mar 14, 2024 from the podcast Behind the Numbers: an EMARKETER Podcast has a duration of 21:01. It was first published 14 Mar 04:01. The cover art and the content belong to their respective owners.

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Every Podcast » Behind the Numbers: an EMARKETER Podcast » The Daily: Where Folks Spend Their TV Money, the US Ad Market's Start to The Year, and The WWE Puts Ads Front and Center | Mar 14, 2024