Future Women Leadership Series cover logo

Kim Anderson on how to market yourself without losing credibility

21m · Future Women Leadership Series · 06 Mar 18:00

Is promoting yourself something that comes naturally? Kim Anderson is the Head of Marketing for the FIFA Women's World Cup Australia - New Zealand. With a 20-year career spanning New York, London, Sydney, and Auckland, she's spearheaded marketing for some of the world’s most innovative brands across the creative, social impact, and sport sectors. In this discussion with host Helen McCabe, Kim explores what it means and how to be better at self-promotion without undermining your credibility, remaining mission-driven when everyone doubts you, and the importance of knowing your own story.

See omnystudio.com/listener for privacy information.

The episode Kim Anderson on how to market yourself without losing credibility from the podcast Future Women Leadership Series has a duration of 21:12. It was first published 06 Mar 18:00. The cover art and the content belong to their respective owners.

More episodes from Future Women Leadership Series

Lisa Harvey-Smith on why good storytelling is good leadership

Can you easily simplify complex concepts? Australia's Women in STEM Ambassador Professor Lisa Harvey-Smith wasn't always good at it, but has since learnt the importance of effective communication in successful leadership.In this discussion with Helen McCabe, Lisa discusses having an 'eclectic mind', pinkwashing in STEM, and striving to be more selfish.

See omnystudio.com/listener for privacy information.

Kate West and Kerryn Coker on co-leadership

Co-leadership - can it ever work? Kate West and Kerryn Coker are co-chairs of ARUP, a global collective of designers, consultants, and experts dedicated to sustainable development.

In this discussion with Helen McCabe, Kate and Kerryn sharehow they pitched, developed and implemented a framework for joint leadership to ensure success.

See omnystudio.com/listener for privacy information.

Anne Summers on a lifetime of pioneering the women's rights movement

How far have we come in achieving gender equality? Anne Summers AO a feminist icon, journalist and academic. In this keynote address recorded live at the FW Leadership Summit, Anne reflects on her journey as a pioneering leader in the women's liberation movement since the 1970s. Discover Anne's Four Principles for Women's Equality and gain profound insights into the ongoing struggles and triumphs of the fight for gender equality.

If you or someone you know is experiencing, or at risk of experiencing, domestic, family or sexual violence, call 1800RESPECT on 1800 737 732, text 0458 737 732 or visit 1800RESPECT.org.au for online chat and video call services.

See omnystudio.com/listener for privacy information.

Amanda McKenzie on building influence

Climate change advocacy and Tony Abbott aren't two things usually associated with each other. But, in 2013 when the then Prime Minister abolished the Climate Commission, Amanda McKenzie immediately sprung into action and founded the Climate Council, where she remains CEO. In this discussion with Helen McCabe, Amanda discusses the importance of taking risks, the difficult balance of leading while having young children and how she approaches the dual role of advocate and leader.

See omnystudio.com/listener for privacy information.

Dr Manisha Amin on why she likes being wrong

Are 'labels' necessary in the workplace? Dr Manisha Amin is the CEO of the Centre for Inclusive Design. With a background in strategic marketing, communication, transforming cultures, and creativity, Manisha is a thought leader in the power of thinking from the edge. In this episode with Helen McCabe, hear why Manisha doesn't believe in performance reviews, how she deals with constantly being wrong as a leader, and an awkward conversation about labels.

See omnystudio.com/listener for privacy information.

Every Podcast » Future Women Leadership Series » Kim Anderson on how to market yourself without losing credibility