Is Ceramic Coating Collapsing or Only For Certain People? Episode #821
1h 8m
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Pints & Polishing Auto Detailing Podcast
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In this episode, Marshall and Nick discuss various topics related to the detailing business. They talk about the importance of building relationships, maintaining good vendor relationships, and the value of networking.
They also discuss the need for regular car maintenance and cleaning, both on the exterior and interior. The conversation touches on the challenges and scams in the industry, such as theft and fraudulent marketing practices. They also share their experiences with different beers and restaurants they visited.
The episode concludes with discussions on license plate jokes, water filtration systems, and dealing with unpleasant smells in cars. In this conversation, Nick and Marshall discuss the challenges and misconceptions surrounding resin systems and water treatment, as well as the spread of misinformation in the detailing industry.
They emphasize the importance of perspective and education in combating false claims and miseducation. They also address the idea of map pricing and its applicability in the ceramic coating industry. Overall, they highlight the need for accurate information and trusted sources in order to make informed decisions in the car care market.
Takeaways
Building relationships and maintaining good vendor relationships are crucial in the detailing business.
Regular car maintenance and cleaning, both on the exterior and interior, are important for a better car experience.
The industry faces challenges such as theft and fraudulent marketing practices.
Exploring different beers and restaurants can be enjoyable.
Using a reliable water filtration system is recommended to avoid issues with water quality.
Unpleasant smells in cars can be addressed with proper cleaning and the use of appropriate products. Resin systems for water treatment can be challenging and require regular maintenance.
Misinformation is prevalent in the detailing industry, and it is important to seek accurate information from trusted sources.
The spread of misinformation is a pandemic in itself, and it is crucial to be cautious of false claims and miseducation.
Map pricing may not be applicable in the ceramic coating industry due to the wide range of products and competition.
Having perspective and understanding the business landscape is essential in making informed decisions.
It is important to avoid talking about things you don't know about and to seek knowledge and education from industry experts.
Chapters
00:00 Introduction and Buy and Sell
02:15 The Importance of Building Relationships
08:04 Regular Car Maintenance and Cleaning
13:58 Exploring Different Beers and Restaurants
21:24 Using Reliable Water Filtration Systems
25:02 Addressing Unpleasant Smells in Cars
29:17 Challenges and Maintenance of Resin Systems
31:13 The Spread of Misinformation in the Detailing Industry
39:40 The Ineffectiveness of Map Pricing in the Ceramic Coating Industry
42:40 The Importance of Perspective and Education
48:38 Avoiding False Claims and Miseducation
56:26 Seeking Knowledge and Education from Industry Experts
The episode Is Ceramic Coating Collapsing or Only For Certain People? Episode #821 from the podcast Pints & Polishing Auto Detailing Podcast has a duration of
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They start by joking about technical difficulties with their microphones and then move on to talk about buying and selling different things. They also discuss the importance of properly coating windshields and the challenges of dealing with mold in cars.
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Takeaways
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Dealing with mold in cars can be challenging and may require professional mold remediation services.
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Infinite Shine is a versatile product that can be used for tire shine and other applications, providing a matte finish and nourishment to surfaces.
Partial hood PPF installations may result in visible lines and dirt staining, while full hood installations can provide better protection and a seamless appearance. Avoid overcomplicating the ceramic coating process and stick to the intended use of the product.
Clear communication and accurate information are crucial when discussing coating options with customers.
Ceramic coatings cure quicker than people think, especially in hot temperatures.
Ceramic coatings can be applied to various surfaces, but their durability may vary.
Overthinking can lead to unnecessary complications and mistakes in the detailing business.
Problem-solving is essential for running a successful detailing business.
Chapters
00:00 Introduction and Buy/Sell
02:23 Sell Cell Phone Service in Arkansas
06:20 Expelling a Three-Year-Old from School
13:44 The Design of Windshield Washer Fluid Systems
21:55 Using Infinite Shine for Tire Shine and More
26:16 Partial vs Full Hood PPF Installations
31:08 Simplifying the Ceramic Coating Process
34:09 Clear Communication and Accurate Information
36:09 Cure Time and Water Behavior of Ceramic Coatings
46:10 The Dangers of Overthinking
49:21 The Value of Problem-Solving in the Detailing Business
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Takeaways
Charging $100 an hour in the detailing business requires a realistic understanding of what it truly means and the factors that affect the actual hourly rate.
Achieving a high hourly rate requires refining oneself, processes, and relationships.
It is important to let go of beliefs and practices that may hinder growth and success in business.
Having a growth mindset and being open to learning and adapting is crucial for leveling up in business. Focus on making money and not getting caught up in chasing perfection.
Know your numbers, including how much you're making per hour and per job.
Offering 30-day terms to customers can lead to long-term relationships and increased revenue.
Maintaining a 40-hour workweek is important to avoid burning out employees.
Business is tough, but with the right mindset and understanding of financials, success is possible.
Chapters
00:00 Introduction and Neighbors
03:13 Understanding the Reality of Charging $100 an Hour in Detailing
07:52 The Importance of Refining Oneself, Processes, and Relationships
14:26 Letting Go of Beliefs and Practices that Hinder Growth
33:33 The Importance of Making Money
35:19 Chasing Perfection vs. Making Money
43:38 The Basics of Running a Business
45:21 The Importance of Consistent Income
46:47 Understanding the Math of Business
53:55 The Consequences of Ignoring Financials
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Takeaways
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STAK can be used as a standalone protectant or to service existing coatings.
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STAK is not a water-based sealant, but a true ceramic coating with enhanced durability and hydrophobic properties.
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It offers a higher level of protection and gloss compared to water-based sealants.
STAK is part of the evolution of the hyperCLEAN product line, providing unique value to customers.
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05:05 Nick's Experience at the Farmer's Market
13:35 Benefits of Stack for Professional Detailers
23:23 Maintaining the Sprayer and Preventing Contamination
27:38 Addressing Common Questions and Concerns about Stack
32:36 Join the Evolution with STAK: The Future of Ceramic Coatings
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Takeaways
There is a lot of confusion and misinformation surrounding ceramic coatings in the car care industry.
The abundance of misleading marketing and lack of education contribute to the confusion.
Industry professionals and consumers need to be knowledgeable and transparent when discussing ceramic coatings.
Debunking common misconceptions and providing accurate information is crucial for helping customers make informed decisions.
The industry should focus on providing quality products and services rather than relying on exaggerated claims and marketing tactics.
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Takeaways
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Using sandpaper and compounds can be effective for removing scratches and stains, but it carries the risk of damaging the paint and may require professional repainting.
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Battery-powered tools offer convenience but may not always provide the same level of ergonomics and performance as corded tools. Be upfront with customers about the limitations of your services
Investing too much in the appearance of a vehicle may not always be worth it
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DIY tasks can be risky without the necessary expertise
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00:00 Introduction and Soccer Tournament Experience
09:10 The Importance of Tool Maintenance
31:03 The Risks and Benefits of Using Sandpaper
39:02 Pros and Cons of Battery-Powered Tools
46:13 The Pitfalls of Elaborate Vehicle Setups
59:05 Taking Deposits for Work