Pathmonk Presents Podcast cover logo

The Marketer’s Journey in the Digital Age: Advice from Industry Leaders

21m · Pathmonk Presents Podcast · 17 Apr 07:00

Join us for an enlightening conversation with Tony, Solutions Consultant, and Ines, Head of Marketing at Genatec, as they unveil their strategies for mastering digital marketing. In this episode, we dive into Genatec's expertise in lead generation, client acquisition, and website conversion. Explore their approach to continuous learning and staying ahead in the ever-evolving digital landscape.

Discover how their digital marketing efforts, including paid ads, industry events, and content marketing, drive growth and establish thought leadership. Be inspired by their success stories and gain valuable insights to level up your own digital marketing game!

The episode The Marketer’s Journey in the Digital Age: Advice from Industry Leaders from the podcast Pathmonk Presents Podcast has a duration of 21:58. It was first published 17 Apr 07:00. The cover art and the content belong to their respective owners.

More episodes from Pathmonk Presents Podcast

Maximizing Client Support and Legal Assistance Through SEO

In today's episode, we delve into the realm of personal injury law with Jonathan Haskett from Crockett Law Group and Text Kevin, a prominent accident attorney firm located in Southern California. Text Kevin specializes in handling a variety of cases, with a particular focus on car accidents.

Renowned for its dedication to client support and effective communication, Text Kevin distinguishes itself in the competitive legal landscape. Join us as we explore their journey, their commitment to client satisfaction, and the profound impact of their SEO and SEM strategies. Let's dive in!

Optimizing Legal Operations Efficiency Through Marketer's Eyes

In this episode, Nicole Giantonio, serving as Epiq's Senior Vice President and Chief Marketing Officer, shares insights into Epiq's role as a leading legal solutions provider. With nearly a year of experience at Epiq and a background as the Founder of Leftfoot, LLC, Nicole brings a wealth of expertise to the discussion. She highlights Epiq's focus on leveraging technology to enhance efficiency for legal departments and law firms worldwide.

Nicole also explores key client acquisition channels and emphasizes the critical role of the website in driving lead generation. Through strategic marketing initiatives, Nicole exemplifies Epiq's dedication to delivering exceptional service in the legal industry.

Unveiling Marketing Cutting-Edge Solutions for HR Recruitment Challenges

In this podcast episode, Ian Block, the Chief Marketing Officer at Futrwrk, sheds light on the company's mission to streamline recruitment processes. Futrwrk utilizes advanced algorithms to bridge the gap between skilled candidates and employers in sectors like technology, finance, and healthcare.

Ian delves into the challenges faced by recruiters and the importance of matching candidates based on their qualifications. He also shares insights into the company's marketing strategies, emphasizing personalized messaging and direct engagement with potential clients. Join the conversation as Ian discusses Futrwrk's innovative approach to talent acquisition, revolutionizing the recruitment landscape.

Scalable Training Solutions for Enterprises Powered by Social Listening

In this episode, Richard Roach, Head of Growth at Mindmarker, shares insights into their innovative learning solutions. Mindmarker's platform, powered by generative AI, delivers micro bursts of training via mobile app and web browser, driving behavior change and measuring impact through robust analytics. With a focus on efficiency and engagement, Mindmarker caters to administrators, learners, and business leaders alike, offering scalable solutions for diverse training needs.

Richard discusses their strategic marketing approach, emphasizing thought leadership and social listening. Whether you're seeking efficient content creation, engaging training experiences, or measurable performance impact, Mindmarker is poised to revolutionize your approach to learning and development.

Streamlining Loan Origination Processes Through a Cloud-based Software

In today's podcast, explore LendCRM with Rodrigo De Luna, a seasoned Sales and Marketing Director. LendCRM offers innovative cloud-based loan origination software tailored for hard money lenders, facilitating quick, high-interest loans for house flippers and property developers.

Rodrigo emphasizes LendCRM's personalized approach, focusing on building relationships and delivering value. With over 30 years of marketing expertise, he highlights the importance of listening and adapting to meet clients' evolving needs. Join us for a dynamic discussion on LendCRM's unique offerings and Rodrigo's insights into the ever-changing landscape of marketing and technology.

Every Podcast » Pathmonk Presents Podcast » The Marketer’s Journey in the Digital Age: Advice from Industry Leaders