Get Online with Stacey Kehoe cover logo

Website in a Day: London Web Girl Cheryl Laidlaw Talks Website Best Practice

54m · Get Online with Stacey Kehoe · 04 Aug 07:00

Description

Today I am joined by Cheryl Laidlaw, who is hugely passionate about making technology accessible and enjoyable to small businesses. But as we know, sadly, a lot of people find it very confusing and overwhelming, which is what led her to starting her 'Website In A Day' brand. Cheryl brings brands to life by giving a responsive website planned and live, all in one day.  

Cheryl was awarded the Small Business Sunday by Theo Paphitis Award in 2018.  She was also shortlisted as a Woman of the Future, and is one of the F Entrepreneurs Ialso Top 100 2018.  She is also the winner of this year's Digital Rising Star Award 2020. 

***3 Attention Grabbers***

👉 Systems and Processes: The best way to be the most efficient business possible

👉 Personal Branding: Giving clients visibility to build trust

👉 Website Essentials: How to pack a punch and make a real impact



Connect with Cheryl Laidlow:

Follow Cheryl on Twitter

Follow Cheryl on Linkedin

Follow Cheryl on IG

Londonwebgirl Website

Website in a Day

Connect with Stacey Kehoe Host of The Get Online Podcast:

Review on iTunes

Connect with Stacey Kehoe on LinkedIn

Visit the Get Online Book Website

Purchase the Book on Amazon

Take the Digital Marketing Test

Could your digital marketing perform better? 

The episode Website in a Day: London Web Girl Cheryl Laidlaw Talks Website Best Practice from the podcast Get Online with Stacey Kehoe has a duration of 54:25. It was first published 04 Aug 07:00. The cover art and the content belong to their respective owners.

More episodes from Get Online with Stacey Kehoe

Purpose-Led Branding with Aarti Parmar

Today I am joined by my friend Aarti Parmar.  Aarti works with businesses to build authentic and meaningful brands that help them achieve their goals through an empowering and collaborative process of brand strategy, coaching and brand design. She's combined her branding expertise with personal performance coaching, which is an unusual thing to do, and offers her a fantastic USP. 

Aarti allows her clients to have a much more mindful and intentional approach when it comes to recognising what it means to identify, take ownership, and lead with their brand purpose, values and vision . This enables them to make a more informed strategic decision for their growth.

She has been selected as the ƒ:entrepreneur #iAlso campaign for 2020. She's been a finalist in the Best Business Women Awards for customer service, and she's been featured in both Forbes, and Marie Claire.

References from the Episode:

Core Values Podcast Episode - Team Brandlective discuss what they mean to them.

***3 Attention Grabbers***

👉 What is a brand?  We talk through all the elements of your brand  that you need to establish.

👉  Grab every opportunity.  Why now, more than ever, it's so important to embrace new opportunities.

👉 Exposing ourselves to personal development. Investing in yourself to gain direction will serve you well.


Connect with Aarti Parmar

www.aartiparmar.com

Follow Aarti on Instagram

Follow Aarti on Facebook

Follow Aarti on Instagram

Follow Aarti on Twitter

Connect with Stacey Kehoe Host of The Get Online Podcast:

Review on iTunes

Connect with Stacey Kehoe on LinkedIn

Visit the Get Online Book Website

Purchase the Book on Amazon

Take the Digital Marketing Test

Could your digital marketing perform better? 

Purpose-Led Branding with Aarti Parmar

Today I am joined by my friend Aarti Parmar.  Aarti works with businesses to build authentic and meaningful brands that help them achieve their goals through an empowering and collaborative process of brand strategy, coaching and brand design. She's combined her branding expertise with personal performance coaching, which is an unusual thing to do, and offers her a fantastic USP. 

Aarti allows her clients to have a much more mindful and intentional approach when it comes to recognising what it means to identify, take ownership, and lead with their brand purpose, values and vision . This enables them to make a more informed strategic decision for their growth.

She has been selected as the ƒ:entrepreneur #iAlso campaign for 2020. She's been a finalist in the Best Business Women Awards for customer service, and she's been featured in both Forbes, and Marie Claire.

References from the Episode:

Core Values Podcast Episode - Team Brandlective discuss what they mean to them.

***3 Attention Grabbers***

👉 What is a brand?  We talk through all the elements of your brand  that you need to establish.

👉  Grab every opportunity.  Why now, more than ever, it's so important to embrace new opportunities.

👉 Exposing ourselves to personal development. Investing in yourself to gain direction will serve you well.


Connect with Aarti Parmar

www.aartiparmar.com

Follow Aarti on Instagram

Follow Aarti on Facebook

Follow Aarti on Instagram

Follow Aarti on Twitter

Connect with Stacey Kehoe Host of The Get Online Podcast:

Review on iTunes

Connect with Stacey Kehoe on LinkedIn

Visit the Get Online Book Website

Purchase the Book on Amazon

Take the Digital Marketing Test

Could your digital marketing perform better? 

Disruptive Marketing: How to Capture your Audience's Attention

Today's episode is a repurposed webinar that I did with Small Business Britain and BT Skills For Tomorrow.  #TheContentWaterfall, which many of you will be familiar with by now, is a repurposing methodology that we use here at my marketing agency Brandlective. In this podcast, I have followed this process by stripping off the audio from the webinar and sharing it here with you.

Do you play it safe or take risks with disruptive marketing messages? If your social media accounts and marketing brochures bore your customers, they have no reason to do business with you. In this podcast, we cover how to use a bold marketing approach to get you more sales for less advertising resources & cost.

Connect with Stacey Kehoe:

Review on iTunes

Connect with Stacey Kehoe on LinkedIn

Visit the Get Online Book Website

Purchase the Get Online Book on Amazon

Take the Digital Marketing Test

Could your digital marketing perform better? 

Disruptive Marketing: How to Capture your Audience's Attention

Today's episode is a repurposed webinar that I did with Small Business Britain and BT Skills For Tomorrow.  #TheContentWaterfall, which many of you will be familiar with by now, is a repurposing methodology that we use here at my marketing agency Brandlective. In this podcast, I have followed this process by stripping off the audio from the webinar and sharing it here with you.

Do you play it safe or take risks with disruptive marketing messages? If your social media accounts and marketing brochures bore your customers, they have no reason to do business with you. In this podcast, we cover how to use a bold marketing approach to get you more sales for less advertising resources & cost.

Connect with Stacey Kehoe:

Review on iTunes

Connect with Stacey Kehoe on LinkedIn

Visit the Get Online Book Website

Purchase the Get Online Book on Amazon

Take the Digital Marketing Test

Could your digital marketing perform better? 

Marina Conway-Gordon: The Real Life of Brands

Today I am joined by Marina Conway-Gordon. A content coach who shows brand leaders and teams how to articulate the real beating heart of the brand online, and how to start talking about the things that really matter to their community.

In late 2018 Marina founded The Real Life of Brands.  A Content Consultancy and Media Production Company, which helps brand leaders to raise their profile in an authentic way, using content that highlights real themes and stories.

With previous years spent in marketing content creation, fundraising, media writing and brand documentary through social media, not to mention eight years as a holistic therapist, Marina combines these skills to shine a light on the humans in business and the purpose that drives the brand.

The Real Life of Brands is also growing non promotional platforms for real stories, from behind brands with the aim of fostering more authenticity, and empathy in business.

She's got a lot to say and I'm so excited to have her joining the podcast today.

***3 Attention Grabbers***

👉 Imperfections: Why it's important to be real, open and honest.

👉 Get a visibility buddy: Having accountability helps keep you on track. 

👉 Know that expectations are currently low: Not having high end content and production can often be a lot more authentic.


Connect with Marina Conway-Gordon

The Real Life of Brands Website

Follow Marina on Instagram

Follow The Real Life of Brands on Instagram

Follow Marina on Facebook

Connect with Stacey Kehoe Host of The Get Online Podcast:

Review on iTunes

Connect with Stacey Kehoe on LinkedIn

Visit the Get Online Book Website

Purchase the Book on Amazon

Take the Digital Marketing Test

Could your digital marketing perform better? 

Every Podcast » Get Online with Stacey Kehoe » Website in a Day: London Web Girl Cheryl Laidlaw Talks Website Best Practice