Episode 9 - Cocktail Hour! Sangria

Episode 14 - Cocktail Hour! Autumn Pimms Cup

Episode #14 Autumn Pimms Cup

[00:00:00] Terrica: Welcome to the marketing cocktails podcast. We're your hosts. Terrica Strozier, that's me a brand designer and sugar addict and Vanessa Shepherd, launch strategist and content creator. With a love of all things Disney. Each week, you'll hear our behind the scenes conversations and expert advice on marketing and launching your next offer a product while doing it all ethically and organically.

And giving that bro marketer advice the booth. Thanks for spending some time with us today. Grab a drink and let's jump into today's episode.

Welcome to episode 14 of the marketing & cocktails podcast. And we have another cocktail hour guys. So today's episode, I have done a spin on the traditional parents cup. We are a segway digging into what is really fall for most of the country, but as 2020 has already set the pace to be a truly odd year in Georgia.

[00:01:00] It's just starting to get just a wee bit cold. And when I say cold, I mean, we finally got the low 50's at night. For like a week or two. So, but anyhow, I decided that I wanted to do a fall version of a traditional Pimms cup. So for people who are not aware of Pimm's, Pimm's is a gin-based liqour that was originally created to be a digestive, like basically to help with your digestion.

This was back in the 1800s. So. I also figured out that the liqueur is named, was it the name of it is Pimm's, but it's Pimms number one, because the original creator of Pimms used to serve in a small tanker known as a number one cup. And so that's how it got the name Pimm's cup. And the liqueur is, labeled Pimm's number one.

[00:02:00] So. At one of my favorite, local restaurants here in Atlanta. Well, it's outside of Atlanta in Decatur. It's called, No. 246. They had this, Oh my gosh. Amazing. autumn take on a Pimm's cup. And that was the first time I ever had it. And I was like, this is so good. Eventually I have to make my own version.

So I wanted it to be simple and I didn't want it to be like really, really complicated or take a lot of, different bakers and look cores and bitters and all that jazz. because sometimes you just want like an easy to make comforting type recipe. So Pimm's cup is normally made with a combination, of lemon juice, ginger ale, and then some people even add in like cucumber and mint, like really refreshing AHS, usually served during the summer.

And as a fun [00:03:00] fact, it's the favorite cooler at Wilmington. So. I tried it originally, how it was meant to be served. And I did it with lemonade and some ginger real, and it's really nice, super simple, really refreshing, easy cocktail. But I, my brain started turning and I said, how can I take an out and twist on this?

So one of my favorite drinks. Especially during the fall is Apple cider. I love, love, love Apple cider. I have made my own at home. I, if I'm on a run, I'll stop at Starbucks and get the, they don't call it Apple cider. What is it called? It's like steamed Apple juice with their cinnamon Dolce syrup in it and a little whipped cream.

Oh, so, so, so, so good. So I said, how can I combine these two? So I came up with my autumn [00:04:00] Tim's club. So what it consists of is, okay, I use an unfiltered Apple juice. I went to my local grocery store here, which is Kroger and they had their own brand and it's a honey crisp Apple. I could not find any Apple cider.

I guess everyone has the same idea that I had. And. All the Apple cider was gone. So this is the closest, you can also use, just a pure Apple juice. You want to get that? Just like. Clean flavor of it. So it consists of Apple juice, pamphlet core. Then I add a orange core and you can literally find any orange, little core that's in your local liquor store.

there's a few brands that go by like P street. You can do a contrary. All I found a French orange little core. And it was really, really good. So that's what I used. And then I decided, okay, [00:05:00] like I said, one of my favorite drinks is the one that Starbucks and they use a cinnamon, Dolce syrup. I found a, homemade version of that and I've made it before and it's good.

But I said, how can I elevate this? What makes me think of fall? And I was like, Ooh, warm spices. Okay. So how can we get those warm spices in a drink? And then I thought, Oh, my other favorite thing, chai tea, and the spicier the better. So I made a chai spiced, simple syrup, and that includes. I did have bound sugar, have white sugar, nutmeg, all spice, cinnamon steaks, ginger peppercorn, Carmen, and, and guys.

Oh, it's so good. So spicy with the sweetness. It's it's perfect. So. What you do is you can just literally mix it yeah. In a shaker, or you can build it in a tall glass with ice. So [00:06:00] you're going to do ice. You're going to add four to five ounces of the Apple juice, an ounce and a half of the pencil core. A half an ounce to an ounce of the orange, the core, depending on how much, orange flavor you like orange and Apple pear really well.

So that's why, I added that. and then a apps and a half of the chai, simple syrup. You can also sub in a cinnamon, simple syrup as well. If you just don't want to go, through. Through the painstaking, think of making your own simple syrup or you can't find the ingredients for, a cinnamon, simple syrup can be easily found in most stores.

if you go by the coffee section and just like buy one of the, a simple syrups that they include there, and then you just shade, or if you're mixing and tall glass, take a tall spoon and swirl guys. Really easy, really refreshing. I also added did a different version and I added about a half an ounce to an ounce of bourbon.

And that was really good as well. [00:07:00] Now what really took it over the top is I said, let's make this and hot toddy version. So I warmed up. the Apple juice, you can steam it on the stove, however you prefer. And then you're going to build everything in it. So you're going to steam the Apple juice. adding the orange lip core out in the chest space and adding the pencil core.

And that is really tasty. And if you're not, if you try a Pimm's and you're not a big fan, you can literally make this a hot toddy version, take out the pencil core and then just do the Apple juice, the orange, the court that the simple syrup and bourbon or a whiskey or a rum and guys. Oh, so good. So comforting just feels like home in a cup.

So I hope you enjoy this. guys, we are on the cups of Thanksgiving. this would be a really great, drink to serve if you're having some adults there. and [00:08:00] if not, then just take, A nice evening and make the high tidy version and curl up on the sofa with a good book. a furry friend, even the human variety, they work too.

Thanks for listening. Y'all you can find the show notes at she's got vision.com/podcast. If you've enjoyed what you've heard today, please leave a review and subscribe to the podcast. And because word of mouth is still the best marketing Avenue. Please tell a friend to share it. If you do, don't forget to tag us as she's got vision on all platforms until the next time y'all were wishing you much success.

And remember, there's always time for cocktails.

Episode 13 - Key Essentials to a Solid Marketing Foundation

Episode #13 - Essentials to a Solid Marketing Foundation

[00:00:00] Terrica: Welcome to the marketing cocktails podcast. We're your hosts, Terrica Strozier, that's me a brand designer and sugar addict and Vanessa Shepherd, launch strategist and content creator. With a love of all things Disney. Each week, you'll hear, our behind the scenes conversations and expert advice on marketing and launching your next offer a product while doing it all ethically and organically.

And giving that bro marketer advice the booth. Thanks for spending some time with us today. Grab a drink and let's jump into today's episode.

Welcome to episode 13 of the marketing and cocktails podcast. Today's podcast is all about the essential keys to a solid marketing foundation. A solid foundation is essential to the growth of your business. So today we've decided to give you a few tips and tricks to just strengthen the foundation of your business.

So if marketing has been on your to-do list for awhile, take a listen.

Vanessa: So we're back with some [00:01:00] marketing foundation chit chat about all the things. That you kind of need to have to have an awesome, solid foundation for your business and all the things that you really need to be reassessing and fine tuning as you go. So the cool part about creating a business is that it is always going to keep evolving.

You're always going to have to be making sure that you were kind of coming in and looking at everything and how it's working, where it's not working and adjusting it just because you have. Something today, whether it's a product or a service that isn't selling doesn't mean that you're not on the right track or you're not on the right vein.

It just means that maybe it's not reaching enough people or maybe your messaging is a little off, or maybe the people that you thought would vibe with it. Aren't actually the right people. And some other group is going to vibe with it instead. So we're going to kind of cover some of the essential marketing foundations and then talk a little bit about, even how to like, look at fine tuning some of those pieces as you go as well.

So [00:02:00] one of the big things you've probably already heard about, and you're going to keep hearing about if you're in the online business space is a sales funnel. that's something that. There's some people out there that they say, you, you know, you have a bajillion funnels and you do this really, all you need is one, one way to get people in and to get people converting from somebody that's just viewing you on the outside to actually signing up for your email list to actually purchasing your product.

However, that is what ever that is. Whether it's a product you're selling our service, you're selling. So a funnel is basically just. A flow of how you attract a lead, turn them into a prospect and finally turn them into a customer. So it's basically a process of gaining awareness, enticing those people to sign up for your list and then nurturing the relationship so that those people will become lifelong customers.

And the reason why we use a funnel is that it starts [00:03:00] out, as a way, just to demonstrate the fact that you have to put yourself out there. And that you have to get people aware of your brand. think of like the shoes that you buy, the brand, you chose, you chose it because you became aware of the brand and then you became aware of the product and the features and how it could benefit you.

You knew what your needs were and you made that final purchase because it checked all those boxes on your list. So a funnel is basically going to help people do the exact same thing with whatever that you're selling. It's kind of a, a flow of a way to get leads in, get the leads, learning about you.

Seeing him as the expert, seeing him as somebody with the right solutions to help them solve their problems. And eventually they're going to basically buy your product because they see that you are able to help them in solving this specific problem.

Terrica: Yeah. I always look at funnels as just the direct implementation of a [00:04:00] customer journey.

So if you look at super simply, I want someone to walk into, I'm going to say, even if you don't have a real store, is it if you have a brick and mortar, but we're going to have like give a digital store or a digital storefront. I want people walking in. I want them to feel this way. As soon as they come in, they're like excited.

You know, the lighting's amazing, the music, the ambiance something catches their eye, whatever. Then I want them to direct to like this product I have, maybe it's the clothes. And then they pick up the clothes and then they're like, Oh, this is amazing. And then you like brought that up. But then while there, you know, Picking up a little clothes that intrigued them, the sales person comes along and says, Oh, Hey, you liked this sweater.

Gorgeous. Did you see the pair of pants that are looking at amazing with it? You know? And then now you have digitally, you have an upsale, but in a regular store, you would have a sales person telling you, you know, something else that [00:05:00] will boost up what you've already chosen or what you already purchased because you came in there with this need.

And so now. Hopefully along the way, by the time someone gets to the register and they walk out, they have this full, complete outfit, even though they came in thinking that all I needed was a sweater. And then now they feel amazing. And they're like, everybody used to go to said store because they help you get the complete op outfit.

You just don't need this sweater. They don't tackle one thing. They tackle everything. And now I feel amazing about myself. I have like all these options mean you can do this with a service or product. To me, that's how my brain sees funnels because funnels can get really complicated and convoluted and all of that jazz.

And my brain is like simple, simple, simple, simple, simple. How can I make what I want people to feel? And then put it into a way that is application. And then on the tail end, we both get what we need.

Vanessa: Exactly. And we [00:06:00] can't stress enough that what you're doing in your marketing, what you're doing with, you know, running a promotion, running a launch, creating a product, creating a service.

It doesn't have to be complicated. It can be really, really simple. And actually when things are simple, they're more effective. because they they're eight people are able to just glom on. They're not, they're going to be less overwhelmed because there's not a ton of things going on. they're going to be able to kind of hop into something and be really clear, really fast on what it is you do and how you can help them.

And the simpler things are. The better it is for you now over time. What started out as one, one simple thing , you might, eventually expand some way of like maybe getting awareness or expand the process a little bit. That's okay. Because it's not going to, over-complicate what you're doing.

It's just going to like accent what you're doing. It's like throwing a scarf on top of an already awesome outfit. What we need to get you to in your marketing is having that already awesome [00:07:00] outfit, which is like the core of your business. So to go with a sales funnel, you definitely need an email so that you can do email marketing.

And this is something that you're not going to run out of your Google inbox. Please do not do that. So you're going to need an email list service kind of like ConvertKit, which is what we use or like Flodesk. Oh, it's basically a service that allows you to collect people's email addresses when they sign up for an opt-in.

And it allows you to email them on mass, something like your ordinary email service provider. Like your Gmail is only designed to send emails to a few people at a time when you need to email hundreds of people at a time, you need to use a special service so that your emails actually get priority. And they're not treated like spam.

Terrica: Yes. Yes, guys. I've, I've been behind the scenes at a business who ran like this, like no joke. Everything was in Gmail. We used to send, or [00:08:00] I used to send emails to 200, plus people blind, copied as groups. The issue, then what you get is the deliverability there's people who are like, I never got your email and never showed up.

Then what you get is from Google is. Oh, sent at this point, essentially 600 emails in a day, and then they penalize you and you can't send anymore. Yeah. And then you wait too, like you're out of Google jail, email jail, and it's like, you're free to go. Don't do it again. Watch out. And then what we go do we do it again.

And this is revolving cycle. When you have an email service. There's no limit. I mean, you can email 10,000 people at a time and they take a while you won't get it done instantly, it may take an hour. It may take, you know, whatever the service is, maybe 30 minutes and maybe it's dripped [00:09:00] out for a couple of hours because it's such a massive amount of emails, but you don't get penalized about that.

So please guys, don't conduct your email marketing from Gmail and groups. Lesson learned.

Vanessa: Yeah, the other great part about using a service like convert kit is that you get data built in. So if you think about your, your Gmail inbox, you have no idea. If your email say, if it was delivered, if it was opened, but an email marketing provider will allow you to see things like your email open rate.

Or the email link click-through rates, how many people are hitting the unsubscribe button, how many people are actual

Episode 12 - How to Use Pinterest to Boost Leads & Sales

Episode # 12 – All About Pinterest

[00:00:00]

Terrica: Welcome to the marketing cocktails podcast. We're your hosts, Terrica Strozier, that's me a brand designer and sugar attic and Vanessa Shepherd, launch strategist and content creator and  lover of all things Disney. Each week, you'll hear our behind the scenes conversation and expert advice on marketing and launching your next offer or product while doing it all ethically and organically.

And given that bro marketer advice, the book. Thanks for spending some time with us today. Grab a drink and let's jump into today's episode.

Welcome to episode 12 of the marketing and cocktails podcast. Today's podcast is all about Pinterest. We are going to talk about the full gambit on Pinterest today from why you should be on Pinterest. If you're not already to Pinterest ads, Pinterest strategy, how I got started on Pinterest and how I started with five monthly viewers and so much more.

So if you're ready to dive in. Take a listen.

All right, guys. All about Pinterest and where. I wouldn't say where it should be your next step. If it's not already in your repertoire right now,

Vanessa: Most people's audiences are on Pinterest. Take, for example, we've had, we've had one client say that their, their audience can't be on Pinterest.

I love when people assume, never assume, never assume it makes you donkey. So this, this [00:02:00] person, they target other people who are in the wedding industry and the travel industry kind of as a whole. So they're targeting travel agents and they're targeting wedding planners and event planners and people who want to get into the wedding space.

And they think that their audience isn't active on Pinterest when the opposite is actually true travel agents. I've picked up on Pinterest really, really, well over the last couple of years, especially. They've kind of gotten a little bit more online savvy. They're popping online more. They're starting to blog more share social media content about, you know, fun vacations photos there people have submitted.

it's actually really crazy to see how many travel agents have globbed onto it and hopped on Pinterest and are actually driving traffic for their local business or their online travel agency. Through Pinterest. It is a long game, but they've invested in it for the long game. And in telling these clients, this they're there, they were kind of like a little bit skeptical, but over time, they're starting [00:03:00] to see that that's kind of the way to move.

but at the same as the wedding industry, like it's not just brides on there. It's people who are within the wedding industry as a whole people who are thinking about getting in, like maybe. It's the, it's the mom who  uses Pinterest to plan her kids, parties now. But when she sends those kids to school, she's like, you know, I have the, all the skills that I've developed.

I'm say help, mom. I don't want to do whatever. You know, my degree has given me, I don't want to go down that career path again. I want to do something that I actually enjoy. I really enjoy this thing. I like weddings. Maybe I want to get into the wedding industry this way. And then they become somebody who pops in and is a potential lead.

Who then becomes a customer like you're playing the long game with people's psychology on Pinterest, but it's so cool to watch it evolve.

Terrica:  I mean, and if you do, if you are not a B to C and more of a B2B, then all of the vendors who were heavy in the wedding industry are on Pinterest. So that's even a better way to connect and find people because if [00:04:00] you are a wedding planner, let's say for instance, You need to have that go-to resource for your clients.

So that may be okay. Well, I need to have like this amazing stationer. I always go to a calligrapher or someone who does this style or this person who can give me this kind of decor or an amazing florist or a photographer

Vanessa:  all those little bits and pieces and there's a break people.

Terrica: Yeah. But those people are heavy on Pinterest and they're heavy on Pinterest because I like to think everybody says that Instagram is like the original visual platform, but to me, Pinterest is all day. Like as soon as you click on it and you search. And if it has this easily, serves as this double duty, that is a search engine plus a social platform.

But as soon as you search, what do you get guys? A [00:05:00] ton of photos. So how can this not be the ultimate visual platform? And if you work in an industry where people. Pick you and choose you initially, because they say don't judge a book by its cover, but we all know that visual, you know, aesthetically, that's what intrigues us.

Everybody says that you eat with your eyes before your mouth. So if it looks unappetizing, you'll never pick up the spoon or the fork and be like, Oh, this is tasty. And I'm like, it's disgusting. Why does it look like that? I don't even want to touch it. If it looks bad, it must be bad. So if, all of these people are on Pinterest  you're going to showcase  the ultimate, visual representation of your work so that when people do it and then people will follow you.

And then the traffic trickles down that way as well, like on both sides of the coin.

Vanessa: Yeah. You get the people that are your customers, so the B2C aspect of it, and then you get the people that are. You're partners in helping to build up and get those customers, those BB people. And that's really cool, like, [00:06:00] especially within the wedding industry, as a whole, like, I had a different client a few years ago and she was, a wedding planner and she did a lot of, she did like printables for weddings, but for people who wanted to DIY.

And it was really cool because she had gotten herself organically and managing her own Pinterest to a certain point, and needed help, like taking it over the top and kind of growing her numbers. And w I took her from, a few hundred thousand kind of views and impressions, a month, all the way up to like over 3 million by the time.

Terrica: Wow.

Vanessa: I stopped working with her, which is really crazy. I'm really cool. But the one thing that I made sure we kept in mind was that. For her specific audience, we always kept in mind that planning on Pinterest starts early. And the way that that happens, if you need like a little visual is taking somebody from inspiration to the shopping cart.

So it's, it's the customer journey. It's no different on Pinterest than it is anywhere else. [00:07:00] Like your basic marketing foundation. But what that really looks like is people. Start thinking about, Oh, I have this event or have this party or have this thing that I need to accomplish. So they start thinking about it.

They start looking for inspiration and it might not even be. Anything that they are like landing on right now, because I think about you, like, if I have something, like if I want to decorate my house for Christmas and I want it to look a certain way, or I want it to look a little different this year, I don't have a set idea of what I want it to look like, but I look for inspiration first.

So you collect a bunch of ideas, you save a bunch of ideas to Pinterest. You kind of start curating them into little boards or sub boards, to kind of really feel out what you want, your party or your event to look like. Then you start getting a little bit more specific on your searches. And then you're like, Oh, I've, I'm super inspired about this one thing.

Or this one style, this one design, like maybe you decide on a style or a color or a theme or something. He started making little incremental decisions and you start your painting starts getting more and [00:08:00] more and more specific. And then the final end, you know exactly what you're looking for. And the ultimate trifecta would be finding exactly what you're envisioning.

Which if it's close, doesn't always happen. but then you make a purchase of something and if it's a wedding you're going through inspiration and narrowing down your choices. And maybe that looks like I need to find a local photographer, or I need to find a, if I'm having like a nationally kind of destination wedding and I'm going to a different state or a different area of my country, I need to find somebody in that area that can provide whatever service so that I don't have to like.

Pay the cost of having somebody fly from where I live to this new place. so no matter whether you're serving B to B or B to C, that journey is going to look the same. and the people you connect with and the way you network and, and kind of get in touch with people might look a little bit different than it does on other platforms.

But you're always going to be thinking about planning earlier than you think you would need to start planning. There are people out there who aren't even [00:09:00] engaged yet. They're already planning their weddings. There's people out there who are, you know, thinking about having a baby, but not going to do it for the next like five years, no matter what angle you're kind of coming at, people are starting to plan early.

And even earlier than sometimes they're willing to admit that they're planning for, Like, you're always, people are always kind of tapping in and curating things from different angles and are different topics, which is really, really cool. So if you can have your content geared towards really planning and planning early, you're going to win the long game a little bit faster because Pinterest is a long game.

It's a marathon. It's not a sprint. Yo

Episode 11 - Top 4 Launch Mistakes + Tips to Elevate Your Launch

Episode #11 Minisode - Top 4 Launch Mistakes + Tips

[00:00:00] Terrica: Welcome to the marketing cocktails podcast. We're your hosts. Terrick astrologer, that's me a brand designer and sugar addict and Vanessa shepherd launch strategies and kind of to create her with the love of all things Disney each week. You're here, our behind the scenes conversation and expert advice on marketing and launching your next offer or product while doing it all ethically and organically.

And given that bro marketer advice, the boot. Thanks for spending some time with us today. Grab a drink and let's jump into today's episode.

Welcome to episode 11 of the marketing in cocktails podcast. Today is a mini episode and another solo episode for Vanessa where she will cover the top four mistakes that we see often when people are launching their product or their offer, while also giving some actionable tips to elevate your next launch.

So without further adieu, Vanessa take it away.

Vanessa: let's dive in to some tips for making your next launch rack. [00:01:00] So the top four mistakes we see people make with their launches are failing to plan their launch, neglecting to do a pre-launch phase, cramming too much into their launch phase and skipping over a post launch breakdown. Failing to plan. Your launch can lead to a whole host of issues from emails, not delivering properly tech going haywire and your audience not being primed to convert.

If you have an audience at all before you launch and neglecting to do a pre-launch phase means that you're leaving money on the table. Think about how annoying it is when someone pops in your inbox with like, Hey, buy my stuff. And you've never heard of the product before. Heck, you don't even remember if you've heard of this person before.

That's what it's like when you don't prime your audience to buy in the pre-launch phase. You want your audience to see you as an authority in your zone of genius, become educated about your product and have them vibing with the pain points so that they see that your product will solve their specific problem.

That way, when you [00:02:00] head into your launch phase, your audience is already excited and prime to buy. You just need to open the door and let them in.

I'm cramming too much into your launch phase causes a lot of confusion. If you're doing a webinar stick to a webinar, don't add in a challenge or an email mini course or a live video series or a whole house of brand new lead magnets. You want to keep your launch activities focused on the main way that you want to convert people so that you can keep your audience really honed in on what you're saying and offering to them.

If you have too much going on, people will get easily distracted and overwhelmed and they won't show up anywhere, which is a surefire way to lead to the really bad, poor performing launch. You want to avoid that as much as humanly possible and then skipping over a post-launch breakdown means that you miss learning from the launch that you just did.

And see in that launch, you collected buckets of data and every launch has [00:03:00] buckets of data from the way people interact with your brand, the things they said, the data from Google analytics, your Facebook pixel, and your Pinterest tag, all of those little data points. Really come together to give you buckets of data and failing to stop and examine all that data and compare it to pass lunches or just your everyday normal performance means that you have no way to really learn from what went right.

And what went wrong. And if you're not learning from your launches, then you're destined to repeat the same mistakes over and over again. Uh, no, nobody wants that. So if you plan out your simple launch, Break all the tasks down into a project management timeline with goals, attract, inspire, and convert your audience, and then stopped to examine how that launch performed.

You're setting yourself up for growth and profits and in the end, that's what everybody wants.

Terrica: Thanks for listening. Y'all you can find the show [00:04:00] notes at she's got vision.com/podcast. If you've enjoyed what you've heard today, please leave a review and subscribe to the podcast. And because word of mouth is still the best marketing Avenue. Please tell a friend to share it. If you do, don't forget to tag us at she's got vision on all platforms until the next time y'all were wishing you much success.

And remember, there's always time for cocktails.

Episode 10 - International Gin & Tonic Day

Episode #010 International Gin & Tonic Day

[00:00:00] Terrica: Welcome to the marketing cocktails podcast. We're your hosts, Terrica Strozier, that's me a brand designer and sugar attic and Vanessa Shepherd, launch strategist and content creator and  lover of all things Disney. Each week, you'll hear our behind the scenes conversation and expert advice on marketing and launching your next offer or product while doing it all ethically and organically.

And given that bro marketer advice, the book. Thanks for spending some time with us today. Grab a drink and let's jump into today's episode.

Welcome to a special episode of the marketing and cocktails podcast, because we are celebrating international gin and tonic day. So I am going to bring two recipes to you all today, which are a spin on the traditional gin and tonic, which is just a combination of ice, gin, tonic water and lime. So super simple drink.

[00:01:00] these are some twist that I found that I have really, I really enjoy lately. So I'm sharing them with you. So the first it's going to be, be a take on the gin, Ricky, which is really, really similar to the gin and tonic. It's just a combination of Jan Aline and club soda. So. I stumbled upon this recipe a while ago, and I've kind of been making it a little bit nonstop even as we transition seasons because guys I'm in Georgia and the season just don't really change that heavily.

We are in and the myths of what they call false fall. So it is a whopping I think today, 75 degrees. So. This take on the gin. Ricky is going to include a frozen linemate concentrate. [00:02:00] The ones that you get in your normal grocery store that come in a little, the little tin, I think that's what they're called, like little, tin.

They almost remind me of the same container that you get, canned biscuits in, but you all know what I'm talking about. So. It is that your gen of choice. And the last couple of times I've been using the London dry gin and that works really nicely. And then this recipe calls for clips soda. Now I normally don't have club soda on hand, but recently my husband has really been into seltzer waters, which they're all pretty similar tonic water, adds in the.

Quinine or Quinine guys don't. Get me started on pronunciations, but that has that addition and title water. then you have clubs, soda, and seltzer water, and they're all different versions of carbonated water with their own additions. So [00:03:00] I feel like they're pretty interchangeable. So I have you sell salt water.

I've used plain seltzer water. Or, we have gotten a little fancy and we have had a cucumber melon, seltzer water, or lemon line, seltzer water. All of them are really great additions. so this one just includes one and a half ounces of gin. Two tablespoons of the frozen Limeade and then four ounces of club, soda, or seltzer water, or even tonic water.

whatever you decide to use, you are just going to combine the gin and the frozen line made in a, the recipe. Cause it put it in the shaker. I'm going to be honest guys. I was a little bit lazy and I didn't even want to do that. So I had to do two tablespoons of lie made into, a tall glass. Then I. added in ice.

And then I added in my Jane stirred that together and then just poured the seltzer [00:04:00] right on top and start that one more time. And it turned out really delicious and refreshing. But if you want to go. just by the book you're going to combine the gin in the frozen lemonade is shaker. We're going to shake that up, pour it over ice and a tall glass.

And then top with, again, like I said, soda club, soda, tonic, water, or seltzer water. And then if you want to be really fancy garnish with a little twist of line. so that is the first recipe. And then the second one is I've had gin and tonics. And they were okay, but I felt like I wanted just the little different flavor profile, but similar.

So what I decided to do is add in grapefruit juice. So the normal kind of ratio for gin and tonics, depending on your level, level of preference, if you really, really love [00:05:00] alcohol and you wanted a little on the heavy side, That send me some days, or if you want to go a little bit lighter, you can just do one Oh one.

well, one Oh one is probably going to give you right in the middle of road, or you could do one to three. So one part Jan to three parts tonic. or some people do a two to four guys. You just have to kind of play around with it and see which measurement kind of gives you the preface that you like, the palatable kind of tastes that you can kind of handle and the alcohol level that you, so what I did was added, I did about a week, one to one ratio of everything.

So one part grapefruit juice to one part, gin. Okay. And then we tried a grapefruit mango seltzer water, and that one was really tasty. And I did that on top and then just, added, I just use actually a low ball glass cause that's, what I just kind of grabbed. So I put ice in that, out at the grill fruit, the [00:06:00] gin, and then a seltzer water.

Gave it a little quick stir and guys again, a really easy refreshing take on a normal gin and tonic. So. I want you to try these guys, celebrate today as international diatonic day. if you do try these recipes, please let me know, and I will have the recipe below for everyone to try. So again, guys, thanks for coming and joining me today on today's episode.

And I was really glad to share. Two favorite two of my favorite, gin recipes.

Thanks for listening. Y'all you can find the show notes at she's got vision.com/podcast. If you've enjoyed what you've heard today, please leave a review and subscribe to the podcast. And because word of mouth is still the best marketing Avenue. Please tell a friend to share it. If you do, don't forget to tag us.

Yeah, she's got vision on all platforms until next time. Y'all we're wishing you much success. I remember [00:07:00] there's always time for cocktails.