Incentive Industry Roundtable, Part 2

Dos and Don’ts of Channel Sales Incentives

Unlike traditional sales incentives, channel sales rewards present particular challenges -- and opportunities. To delve into these, and discuss some best practices in managing dealer and channel sales incentives, we spoke with Luke Kreitner, vice president at Incentive Solutions. He discusses How an incentive program can influence a contractor’s recommendations to an end user, why it’s key to keep things simple for contractors and why gamification has particular appeal.

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Incentive Industry Roundtable, Part 3

In the final part of this discussion, the seven panelists talk about the trends they are seeing in merchandise rewards, predictions they have for the industry in the months ahead and address a variety of topics raised by audience members. 

1This year's panelists are:
Rhonda Brewer, vice president, sales, for BCD Meetings & Event
Shelly Colla, national sales manager, Premium Incentive Group, Sony Electronics
David Gould, CEO of CR Worldwide
Tony Lorenz, CEO of PRA
Mike May, president/owner of Brightspot Incentives & Events
Steve O'Malley, division president, Maritz Travel
Melissa Van Dyke, president of the Incentive Research Foundation

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Incentive Industry Roundtable, Part 2

In this section, leaders in the reward and recognition industry delve into the concerns they are hearing from clients and those C-suite decision makers, as well as the trends they are seeing in the travel sector particularly. 

This year's panelists are:
Rhonda Brewer, vice president, sales, for BCD Meetings & Event
Shelly Colla, national sales manager, Premium Incentive Group, Sony Electronics
David Gould, CEO of CR Worldwide
Tony Lorenz, CEO of PRA
Mike May, president/owner of Brightspot Incentives & Events
Steve O'Malley, division president, Maritz Travel
Melissa Van Dyke, president of the Incentive Research Foundation

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Incentive Industry Roundtable, Part 1

In this lively conversation between seven luminaries from across the incentive industry touches on a wide range of topics, including big data, artificial intelligence and the economy’s effects on rewards and recognition. In this first of three parts, the panelists offer up the one trend they believe is having the greatest influence on rewards and recognition today. The answers might surprise you.

This year's panelists are:

Rhonda Brewer, vice president, sales, BCD Meetings & Events
Shelly Colla, national sales manager, Premium Incentive Group, Sony Electronics
David Gould, CEO of CR Worldwide
Tony Lorenz, CEO of PRA
Mike May, president/owner of Brightspot Incentives & Events
Steve O'Malley, division president, Maritz Travel
Melissa Van Dyke, president of the Incentive Research Foundation

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Blockchain's Potential for Incentives

Incentive programs can be enormously complicated and involve very sensitive information, creating challenges for managers and administrators. Could blockchain be the solution to these challenges? Holly Glowaty, cofounder of financial-tech consultancy K+H Connection as well as Flourish: The Growth of Branded Currency Conference, discusses the basics of blockchain and the possibilities it offers to the incentive industry, from gift cards to consumer incentives to travel rewards.

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