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Adopting a Social Model for Market Research

44m · MRGA Podcast · 10 Feb 19:00

The MRGA and Globalpark discuss the opportunities and inherent challenges of adopting a social business model for researchers and across the enterprise.
Join a 45-minute radio show that will reveal:
How to adapt to a social business model: content, curation and collaboration
Benefits of aligning consumers with employees across the enterprise
The nuances of influencers and influence, enabling word-of-mouth, and measuring social currency
The new ability to extract measured and actionable insights from Facebook fans – without them ever leaving Facebook!
Join the discussion on the approach, and its impact on both marketing and research teams. Mark your calendars for the live debate, and register now to get access to the recorded broadcast - as well as a seat at the February 24th webinar that dives further into the topic!

The episode Adopting a Social Model for Market Research from the podcast MRGA Podcast has a duration of 44:08. It was first published 10 Feb 19:00. The cover art and the content belong to their respective owners.

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Adopting a Social Model for Market Research

The MRGA and Globalpark discuss the opportunities and inherent challenges of adopting a social business model for researchers and across the enterprise.
Join a 45-minute radio show that will reveal:
How to adapt to a social business model: content, curation and collaboration
Benefits of aligning consumers with employees across the enterprise
The nuances of influencers and influence, enabling word-of-mouth, and measuring social currency
The new ability to extract measured and actionable insights from Facebook fans – without them ever leaving Facebook!
Join the discussion on the approach, and its impact on both marketing and research teams. Mark your calendars for the live debate, and register now to get access to the recorded broadcast - as well as a seat at the February 24th webinar that dives further into the topic!

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