SSS043 - How Matik Helps Organisations Personalise Data-driven Content In Minutes With Nikola Mijic

SSS050 - How To Pivot Your Consulting Services Into A Viable SaaS Product With Michael Ramirez

In this episode, I interview Michael Ramirez, who is based in Austin, Texas. Michael is the Founder & CEO of evisio, which is an SEO Management platform for teams that want to get more done.

In the interview, Michael discusses:

[+] How he pivoted from offering SEO consultancy services to a more scalable solution with a SaaS product that automated the SEO processes.

[+] How he bootstrapped the SaaS product by using capital from his SEO consulting business.

[+] Why you should validate product-market-fit before seeking VC funding.

[+] The lesson he learned about first building smaller tools initially to start building a following and a community to grow the main product.

[+] How he managed to convert some of his existing consulting clients into beta users of the SaaS product to start building a customer base.

[+] How he uses SEO and content marketing to acquire new customers.

[+] How evisio helps SEO teams easily identify opportunities on their client's websites

[+] His thoughts on the new success measures of SEO.

[+] Some of the misconceptions he's noticed about SEO and Google.

[+] Plus lots more...

http://www.SaasStartupStories.com

https://www.evisio.co/

Discover the ultimate community to turn your idea into a company with performance-based equity (NO INVESTORS). - https://yt.scottdudley.com/startup

Get your free swipe file of 495 SaaS emails here - http://SaasEmailSwipes.com

Take the 3-day FREE web speed challenge at https://yt.scottdudley.com/Cloudways. Test the difference in speed before and after using Google Page Speed Insights... and see for yourself. If happy then use the coupon code SCOTT3DAY to get 10% off for your first 3 months.

SSS049 - How To Create An Integrated Software Ecosystem By Solving Problems With Sarah Jenkins

In this episode, I interview Sarah Jenkins, who is based in California. Sarah is the CEO at Genesis Digital, which is a suite of world-class business solutions. Their mission is to drive success through world-class business solutions that include Webinar Jam, EverWebinar and Kartra.

In the interview, Sarah discusses:

[+] How she initially solved the problems she was experiencing with digital marketing and turned it into a world-class integrated system.

[+] The solutions that Webinar Jam, EverWebinar and Kartra provide and how combined they provide an all-in-one system for digital marketers.

[+] The biggest challenges she has faced as a female CEO.

[+] Her tips for handling difficult conversations with business partners and employees.

[+] How she manages to coordinate and manage over 100 remote staff from around the globe.

[+] How she manages to handle the work-life balance and homeschool her children.

[+] Her 3 most important tips for growing a company.

[+] The importance of getting the right developers and setting up amazing customer service in order to succeed as a SaaS company.

[+] The plans for the future for this suite of products

[+] Plus lots more...

http://www.SaasStartupStories.com

https://home.webinarjam.com/

https://home.everwebinar.com/

https://home.kartra.com/

Discover the ultimate community to turn your idea into a company with performance-based equity (NO INVESTORS). - https://yt.scottdudley.com/startup

Get your free swipe file of 495 SaaS emails here - http://SaasEmailSwipes.com

Take the 3-day FREE web speed challenge at https://yt.scottdudley.com/Cloudways. Test the difference in speed before and after using Google Page Speed Insights... and see for yourself. If happy then use the coupon code SCOTT3DAY to get 10% off for your first 3 months.

SSS048 - The Many Benefits Of Hiring A Fractional CMO Over A Permanent Employee With Mark Evans

In this episode, I interview Mark Evans, who is based in Toronto, Canada. Mark is a Fractional CMO for B2B SaaS companies. He helps them accelerate growth with rock-solid marketing foundations underpinned by brand strategy, positioning, messaging, and go-to-market plans.

In the interview, Mark discusses:

[+] Why timing is everything when co-founding a startup.

[+] The 3-part methodology he uses with his Marketing Sparks clients.

[+] Why Mark believes that most B2B SaaS lead problems are actually *story* problems.

[+] How he helps SaaS companies already getting customers to get the most out of their marketing.

[+] Why a Fractional CMO is an attractive option for CEO's, compared to hiring a traditional full-time CMO.

[+] Why the Fractional option hasn't taken off as much as he thought it would.

[+] How he uses LinkedIn, TikTok and his email newsletter to attract new prospects.

[+] Why TikTok is the hottest platform to be on right now for generating leads.

[+] Plus lots more...

http://www.SaasStartupStories.com

https://www.marketingspark.co/

Discover the ultimate community to turn your idea into a company with performance-based equity (NO INVESTORS). - https://yt.scottdudley.com/startup

Get your free swipe file of 495 SaaS emails here - http://SaasEmailSwipes.com

Take the 3-day FREE web speed challenge at https://yt.scottdudley.com/Cloudways. Test the difference in speed before and after using Google Page Speed Insights... and see for yourself. If happy then use the coupon code SCOTT3DAY to get 10% off for your first 3 months.

SSS047 - How To Combine Consulting With Your SaaS Business To Reduce Churn With Alexis Kinsbury

In this episode, I interview Alexis Kinsbury, who is based in the UK. He is the Co-Founder at Air Manual, which is a platform that helps organisations share processes, training and role onboarding... in a format that actually works.

In the interview, Alexis discusses:

[+] How he initially thought he had to keep changing products to find success, but eventually realised it was how he was approaching the business.

[+] The reasons why he has bootstrapped all of his businesses.

[+] How he and his partner initially used consulting as a side income to fund his first business, Spider Gap.

[+] How he would change his approach if he had to start another business all over again.

[+] How Air Manual helps organisations to move faster, make fewer mistakes, and free up hundreds of hours of leadership time.

[+] How adding consulting to a software product increases revenue, and also reduces churn at the same time.

[+] Why jumping straight into Google and Facebook ads to market a new business is a big mistake.

[+] How using the principles in the book "The Mom Test" will help you to get more learning and more sales out of your customer conversations.

[+] Plus lots more...

http://www.SaasStartupStories.com

https://www.airmanual.co/

https://www.spidergap.com/

Discover the ultimate community to turn your idea into a company with performance-based equity (NO INVESTORS). - https://yt.scottdudley.com/startup

Get your free swipe file of 495 SaaS emails here - http://SaasEmailSwipes.com

Take the 3-day FREE web speed challenge at https://yt.scottdudley.com/Cloudways. Test the difference in speed before and after using Google Page Speed Insights... and see for yourself. If happy then use the coupon code SCOTT3DAY to get 10% off for your first 3 months.

SSS046 - How To Grow Your SaaS Business Quickly Using Value-Packed Webinars With Dan Cumberland

In this episode, I interview Dan Cumberland, who is based in Seattle. Dan is the Co-Founder at VideoSnap, which is a platform that helps users turn various forms of media into short, shareable videos.

In the interview, Dan discusses:

[+] How he managed to build three software companies with little to no tech skills.

[+] How VideoSnap managed to reach 45 paying users before a public launch.

[+] How VideoSnap helps users create viral-ready videos in 4 simple steps.

[+] The many hidden million-dollar mistakes that SaaS founders unknowingly make.

[+] His thoughts on the power of partnerships to take your business (and life!) to the next level.

[+] The importance of customer feedback to reduce churn.

[+] Plus lots more...

http://www.SaasStartupStories.com

https://www.videosnap.io/

Discover the ultimate community to turn your idea into a company with performance-based equity (NO INVESTORS). - https://yt.scottdudley.com/startup

Get your free swipe file of 495 SaaS emails here - http://SaasEmailSwipes.com

Take the 3-day FREE web speed challenge at https://yt.scottdudley.com/Cloudways. Test the difference in speed before and after using Google Page Speed Insights... and see for yourself. If happy then use the coupon code SCOTT3DAY to get 10% off for your first 3 months.