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Does Sales Compensation Have to Be So Complicated?

33m · Sales Leadership Conversations · 31 Aug 10:00

Mark Schopmeyer, co-founder and co-CEO of sales commission software company CaptivateIQ, says sales compensation plans don't have to be the headache they are for many companies. And they certainly shouldn't drag on company culture and morale. We talk about how sales leaders can better communicate changes to compensation plans and structure commissions so they are clear, fair and motivating. If you have sales compensation questions that aren't addressed in this episode, we'd love to hear them. Email [email protected] and we'll have Mark back on.

The episode Does Sales Compensation Have to Be So Complicated? from the podcast Sales Leadership Conversations has a duration of 33:07. It was first published 31 Aug 10:00. The cover art and the content belong to their respective owners.

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Does Sales Compensation Have to Be So Complicated?

Mark Schopmeyer, co-founder and co-CEO of sales commission software company CaptivateIQ, says sales compensation plans don't have to be the headache they are for many companies. And they certainly shouldn't drag on company culture and morale. We talk about how sales leaders can better communicate changes to compensation plans and structure commissions so they are clear, fair and motivating. If you have sales compensation questions that aren't addressed in this episode, we'd love to hear them. Email [email protected] and we'll have Mark back on.

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Sridhar Ramanathan is the co-founder and chief operating officer of Aventi Group, a Silicon Valley product marketing agency that serves high-tech clients. He expounds on a recent article he wrote for Sales & Marketing Management on why misalignment occurs so often between B2B sales and marketing teams, and how to fix that.

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