12 - Leo Alhalabi “Lets Grow Together Digital”

14 - “Loyal to the Vision” with Fifi Mourad

In today's episode, I sat down with Melbourne Queen Stylist Fifi from Luxe Couture Events to discuss all things events and the nitty-gritty behind the scenes of running a business in the industry.

Fifi openly touches on the struggles along her journey of growth as an Arab Muslim woman in business and what comes with the development including who to trust, push back from family/friends, the unknown land of business procedures, lack of family time + More.

I enjoyed this conversation with Fifi so much as she doesn't hold back when explaining the extent of the commitment it takes to succeed in business and how she continually strives to go above and way beyond on every single job for all types of customers regardless of the invoice amount. 

Fifi and I discuss the importance of implementing new or updating policies when identifying errors along the way as well as the hot topic in most industries “price matching” - How to evaluate and if you're compromising your worth simply to secure a job.

There comes a point in business where we need to evaluate what we can execute ourselves but also when we’re at capacity, therefore, outsourcing should be an option. Unless you have a large team it's impossible to supply every item in an event. Listen in to today’s episode to hear how Fifi evaluates when she outsources and when to bring in or implement a service/product that is aligned with her business. 

You can find Fifi or book Luxe Couture Events for your next event through:

www.luxecoutureevents.com.au

www.facebook.com/luxecoutureevents.com.au

www.instagram.com/luxecoutureevents

14 - “Loyal to the Vision” with Fifi Mourad

In today's episode, I sat down with Melbourne Queen Stylist Fifi from Luxe Couture Events to discuss all things events and the nitty-gritty behind the scenes of running a business in the industry.

Fifi openly touches on the struggles along her journey of growth as an Arab Muslim woman in business and what comes with the development including who to trust, push back from family/friends, the unknown land of business procedures, lack of family time + More.

I enjoyed this conversation with Fifi so much as she doesn't hold back when explaining the extent of the commitment it takes to succeed in business and how she continually strives to go above and way beyond on every single job for all types of customers regardless of the invoice amount. 

Fifi and I discuss the importance of implementing new or updating policies when identifying errors along the way as well as the hot topic in most industries “price matching” - How to evaluate and if you're compromising your worth simply to secure a job.

There comes a point in business where we need to evaluate what we can execute ourselves but also when we’re at capacity, therefore, outsourcing should be an option. Unless you have a large team it's impossible to supply every item in an event. Listen in to today’s episode to hear how Fifi evaluates when she outsources and when to bring in or implement a service/product that is aligned with her business. 

You can find Fifi or book Luxe Couture Events for your next event through:

www.luxecoutureevents.com.au

www.facebook.com/luxecoutureevents.com.au

www.instagram.com/luxecoutureevents

13 - ”How to have an authentic wedding for you, not a wedding for your family" with Emmanuel Anthony

With 112,954 marriages but 49,032 divorces granted in 2017 in today's episode, we explore the external pressures (Family, culture, friends, society, and religion) couples experience while planning the biggest day of their lives, we also take the time to explore the continual pressures that exist beyond the wedding and into married life. Emmanuel and I share our own experiences within our relationships as well as the hundreds of cases Emmanuel has worked with. We touch on and share the topics we highly recommend you take the time to discuss at the beginning of your relationship, in order to give your relationship the greatest opportunity to prosper as a united front. 

What is a wedding? What is marriage? Both have different meanings depending on your culture or background; With the rise of agricultural societies 10,000 years ago, unions were a way to designate land and property. Larger and more complex societies evolved and saw marriage become an official institution governed by religious and civic authorities and many civilizations allowed multiple partners/forms of marriage, and this still occurs today. Emmanuel dives deep into why it's crucial not to hold parents, religion, and culture on a pedestal for longevity within your life. 

If you're currently in need of polite ways of expressing the wedding you and your partner would like to have guilt-free this  episode is for you. "it's not what you say but how you say it." 

Homework: We challenge you to change the way you view the pecking order of your household by working on you before anyone else. Empower yourself to ensure you feel equal, manage your own emotions as that's one step to a strong foundation in a marriage. Then, challenge but also support your partner to do the same. By taking these two steps when you communicate and stand as a union, you will be united and powerful as a couple; it will ultimately reflect on the outside when having tough conversations with family and friends.

To work directly with Emmanuel on challenges within you and for business growth and mastery: 

(p) 1300 792 552 

(e) [email protected] 

(w) www.emmanuelanthony.com.au

12 - Leo Alhalabi “Lets Grow Together Digital”

On today’s episode, I sit down with the talented owner of LGT Digital, book author and aspiring businessman Leo Alhalabi. At the young age of 22, Leo wrote his first book “The First Steps” and leads his fast-growing digital marketing agency specializing in web development and google marketing helping small to medium businesses dramatically scale up online.

Firstly, I wanted Leo to share why family values installed by his parents and who he is as it plays an important role in his success. Leo is driven by his goal to help his family achieve financial freedom and how he is on his way to paying back his parents for the time they invested in him making him the man he is today. 

Digital Marketing Tips shares by Leo in this episode: 
- The benefits of Google Ads
- The difference between organic Google search and paid Google Ads
- The method and the math behind why you should or maybe shouldn’t use Google Ads
- Why an attractive, branded, easy to use the website is important for every business big or small
- Negatives of having a website
- SEO advise and why you need to be SEO AGGRESSIVE 
- Benefits of Uber Suggest  ( https://neilpatel.com/ubersuggest/) to check your business/service keywords including searches per month and costs per click
- Break down on how to calculate your return on investment 
- Why social media isn’t dead and the importance of Instagram stories
- Tips on how to choose a Digital Marketing Agency

Follow Leo & the team at LGT Digital to stay up to date in the digital world:

Leo | @leoalhalabi

LGT Digital | @lgtdigital

Further contact details on their website
www.lgtdigital.com.au 

Tune in to Leo’s podcast on YouTube or Spotify The No Limits Podcast |
https://open.spotify.com/show/1jQ3PlIxuMygPAgKeK7N8W?si=1H-hBYOmQEGdaNGkZruirw

11 - "How your business will thrive & survive through COVID-19" with Emmanuel Anthony

The COVID-19 pandemic has left many people in highly emotional and lost states of confusion in reference to their lives and businesses. What the future holds and what to do in this exact moment to manage the array of challenges that are knocking at your door. I & Socigo are feeling deeply for the events industry, especially at this time as it takes a considerable hit from cancelled weddings and events, we are here for you with support. Emmanuel and I wanted to share a message of hope and power tips designed to empower your mind and bring insight into how you can create changes within your business that will allow you to thrive in any challenging economy.   The norm in many cases is to ride the emotional roller coaster and become a victim of your circumstance. However, we know that in life this will often lead to greater levels of stress before allowing you to transition forward. In today's podcast we challenge the status quo and challenge you to think like the extraordinary leader you are. To think above and beyond your current circumstance to a more elevated and powerful business mindset that understands the world will always have challenges, the most powerful entrepreneurs look for relevant solutions that revolutionize the challenges and turn them into inspired blessings and stepping stones for greater business growth, potential and resilience.  We discuss the importance of controlling your emotions, focus and being a highly efficient manager of your time regardless of whether that is at home, in the office or abroad. We are truly excited to present to you how you can use your current circumstances to prepare for future challenges within your life and business.   Homework & Powerful Tips  1. Prepare! Where you are now is based on your level of preparation. Be 100% brutally honest and examine the weakness in your business (Opportunities for growth). Write each specific area/challenge down.  2. Rate the challenges in order of highest to lowest priority  3. Write 10 powerful solutions for each challenge  To work directly with Emmanuel on challenges within you and for business growth and mastery: (p) 1300 792 552 (e) [email protected] (w) www.emmanuelanthony.com.au