Badass Women of Real Estate

Shaleni Henriquez is a realtor based in Milton, Ontario who loves using social media to showcase her town. She was a top 10 bombomb video award winner for a series of videos called Check It Out Milton.

In this episode, we chat about Shaleni’s journey into real estate nine years ago, why she and her business partner chose to call their company a collective instead of a group or team, how she got started making videos, how doing video has helped her business even though that’s not her intention, five steps for creating a market update video (which she says every agent should be doing), what she would do differently about her schedule if she could start her real estate journey over again, what she doesn’t want any agent to sacrifice, what she still has doubts about, how she talks herself up after experiencing those doubts, and more.

Resources Mentioned:

• Silver Birch Collective on Instagram
• Silver Birch Collective on YouTube
• Shaleni Henriquez on Instagram
• Keywords Everywhere
• TubeBuddy
• Fiverr
• Upwork
• Google Business Profile (Formerly Google My Business
• The Chalene Show
• Jim Rohn | The Treasury of Quotes

Let's Connect:

• Instagram
• Badass Women of Real Estate Facebook Group
• Sell More Live More Coaching Website

Have you ever like there are so many voices in our industry telling you about so many options to grow your business?

It often seems like everybody has the best idea, or the one idea, or the new idea, or even the coolest idea.

Now, I know… part of the challenge with real estate is there are so many different ways we can get clients.

Don’t worry, if you’re feeling so overwhelmed by the idea of choosing a method to grow your business that you don’t even know where to start, I’m here for you.

In this episode, I share why you need to cut through the B.S. in your growth strategy, the gardening experience from my childhood that is the perfect metaphor for trying to do all things when it comes to your business growth strategy, examples of different growth strategies you can use, how to determine which growth strategy is right for you and your business, and more.

Let's Connect:

• Instagram
• Badass Women of Real Estate Facebook Group
• Sell More Live More Coaching Website

Lana Rodriguez is a Latvian immigrant who’s been running her real estate business out of Colorado Springs, Colorado for the past seven years with over 1,250 families served.

In this episode, Lana shares her real estate journey from being a solo agent to currently running a top 5 team in her city, the social media platform that is actually her main CRM, what her team looks like now, how her accent made her self-conscious when she first began networking, where her first sale came from after she moved to a city where she knew not a soul, the three reasons she utilizes client events to keep leads flowing, the type of events she hosts and when, the five steps to hosting client events, the two things she says you must have and do in order to be a successful real estate agent, the two things she doesn’t want agents to sacrifice when building their business, how TikTok has been a game-changer for her business, and so much more!

Resources Mentioned:

• The Lana Rodriguez Group Website
• Lana Rodriguez on TikTok
• Lana Rodriguez on Instagram
• The Lana Rodriguez Group Facebook Page

Let's Connect:

• Instagram
• Badass Women of Real Estate Facebook Group
• Sell More Live More Coaching Website

Welcome to the first official episode of season two of the Badass Women of Real Estate podcast!

In this season opener, I share what you can expect from season two, the three most common goal-setting traps real estate agents fall into, and what to do instead so you can stay off the real estate roller coaster.

Resources Mentioned:

• Rachel Rodgers (Hello Seven)

Let's Connect:

• Instagram
• Badass Women of Real Estate Facebook Group
• Sell More Live More Coaching Website

Welcome to season two of the Badass Women of Real Estate podcast!

Take a listen to this quick introduction to find out more about me (in case you're new here) and about the exciting things I have in store for you this season.

To learn more, visit the website.

Meet Crystal Tost. She started her Calgary real estate career in 1997, not looking to make it just a regular job. Now with 20+ years in the business, Crystal has built Tost Realty Group with her husband Tyler Tost and the life she's always wanted.

Meet Veronica Figueroa. She's the leader of the Figueroa Team in Orlando, Florida, USA. Hear how she wouldn't let her teen pregnancy prevent her from pursuing a career and life of abundance.

Sara Kalke reviews the major missteps made by realtors on social media and offers ways to overcome each one. Learn about the practical techniques to better engage with your clients, reach new ones and build a realty brand you’re proud of.

Meet Kylene Emery. Closing in on her first year in real estate based in Spokane, Washington, where she’s demonstrating tremendous courage and having the success to show for it. She shares with Sara Kalke about leaving her stable job in higher education to pursue realty and why she has no regrets. 

Meet Elisha Lopez. She's a veteran of the Florida real estate market, leading the Ocala Realty World team and coaching real estate agents. Elisha shares with Sara how working with a kind heart and focus on helping people can result in success.