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Better Business with Steve Cook
by Better Business with Steve CookA show about improving your family owned, retail business.
Copyright: Better Business with Steve Cook
Episodes
110. How Inventory Can Make or Break Your Retail Store
22m · PublishedWho else understands the pains of doing a full store inventory more than a family owned retail business owner? In this episode we discuss the importance of inventory practices and some practical tips on how to complete it.
Chris Fox from Fox Strategy Marketing co-hosts the show to debate this question.
Starting or growing your family owned retail business is hard. The Better Business Podcast makes it a little easier by offering real advice from real business owners that will help you grow.
Here's how to find me:
Website
Instagram:
TikTok:
Facebook:
109. Why Creating a Customer Persona Could Explode Sales
32m · PublishedKnowing how to define your ideal customer in very specific detail is paramount to a retail business. The customer persona is useful to marketing, product selection, design of your store, employee selection, and everything to do with your business. After listening to this episode you'll have a better understanding of how to identify the key elements of this process.
Chris Fox from Fox Strategy Marketing co-hosts the show to debate this question.
Starting or growing your family owned retail business is hard. The Better Business Podcast makes it a little easier by offering real advice from real business owners that will help you grow.
Here's how to find me:
Website
Instagram:
TikTok:
Facebook:
108. How to Drive Traffic to the Rural Retailer
26m · PublishedVice President of Purina Animal Nutrition, Brian Gier, discusses what he see's as the future of the retailer in rural communities. Though Purina is on the manufacturing side, Brian see's the trends for successful retail stores in the feed industry and what their habits are and how there stores operate.
Here's how to find me:
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Website
107. How a "Loss Leader" Could Improve Your Retail Store Sales
25m · PublishedHow could a loss leader product help my retail store? Large box retailers are infamous for carrying products at unbelievable costs, but why do they do it? They know the power that loss leaders have on driving sales!
Chris Fox from Fox Strategy Marketing co-hosts the show to debate this question.
Starting or growing your family owned retail business is hard. The Better Business Podcast makes it a little easier by offering real advice from real business owners that will help you grow.
Here's how to find me:
Website
Instagram:
TikTok:
Facebook:
106. How to Fight Giant Retail Box Stores
41m · PublishedPeter Cohen a babson college professor explains the research he has learned from his years looking at successful businesses. His book, Goliath fights back is full of case studied about companies decisions over the years and how the effect their success years later.
Peter's Book
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105. Is the Customer Always Right?
29m · Published104. The State of Retail in 2022
34m · PublishedThe flashy thing to talk about in business articles is ecommerce, tech, and the latest and greatest startup. But the tride and true retailers who make up a large majority of the commerce conducted in the United States don't fit that description. Classic retail businesses are still alive and well- and new ones are still opeing everyday. Ron Thurston talks about this amongst other things in his trip across the US, and on this podcast.
Ron's LinkedIn
Retail Pride Book
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103. Ways to Improve Your Business Website for Free
32m · PublishedIf you can't justify keeping a full time IT person or a web developer around- but you want to have a decent website for your retail store todays episdoe is for you. We discuss a few practical tips on designing a website to GET SALES.
Chris Fox from Fox Strategy Marketing co-hosts the show to debate this question.
Starting or growing your family owned retail business is hard. The Better Business Podcast makes it a little easier by offering real advice from real business owners that will help you grow.
Here's how to find me:
Website
Instagram:
TikTok:
Facebook:
103. Ways to Improve Your Business Website for Free
32m · PublishedIf you can't justify keeping a full time IT person or a web developer around- but you want to have a decent website for your retail store todays episdoe is for you. We discuss a few practical tips on designing a website to GET SALES.
Chris Fox from Fox Strategy Marketing co-hosts the show to debate this question.
Starting or growing your family owned retail business is hard. The Better Business Podcast makes it a little easier by offering real advice from real business owners that will help you grow.
Here's how to find me:
Website
Instagram:
TikTok:
Facebook:
102. Are your Customers Buying or Shopping?
34m · PublishedWhat's the difference between a customer who's buying and one who's shopping? The difference is PARAMOUNT to the success of a retailer or any person selling a product. If you haven't identified the difference and struggled with implementing changes to your retail store in the past that customers appreciated, this might be the breakthrough that you need!
Chris Fox from Fox Strategy Marketing co-hosts the show to debate this question.
Starting or growing your family owned retail business is hard. The Better Business Podcast makes it a little easier by offering real advice from real business owners that will help you grow.
Here's how to find me:
Website
Instagram:
TikTok:
Facebook:
Better Business with Steve Cook has 144 episodes in total of non- explicit content. Total playtime is 79:59:16. The language of the podcast is English. This podcast has been added on August 20th 2022. It might contain more episodes than the ones shown here. It was last updated on March 29th, 2024 17:12.