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Channel Journeys Podcast
by Channel Journeys PodcastWelcome to Channel Journeys, THE podcast for channel sales and marketing professionals that will enable and inspire you to create your best channel journey ever. Meet and learn from channel experts who share their channel journeys and lessons they’ve learned along the way. We’ll cover a wide range of topics to address challenges including how to make your channel team more effective, how to reach more customers by finding the right partner, and how to make your own channel journey more successful.
Episodes
Christmas Special: Catamaran Cruising in the Caribbean
20m · PublishedIt’s the last week of 2022 and time to take a break from the channel. In this Christmas special episode, I share the story of my sailing adventure in the US and Spanish Virgin Islands. This time I’m on a 40′ catamaran with three sailing buddies to explore the islands and teach ourselves how to …
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The post Christmas Special: Catamaran Cruising in the Caribbean first appeared on Channel Journeys .Rich Blakeman: The Power of the Hybrid Sales Channel
35m · PublishedGo-to-market strategies keep evolving, but one thing that hasn’t gone away is the ever present challenge of channel conflict. This is especially true in regions or market segments where you co-sell with your partners. How do you get your own reps to give up control in exchange for the powerful returns partners can bring? Rich …
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The post Rich Blakeman: The Power of the Hybrid Sales Channel first appeared on Channel Journeys .Conill and Manks: How to Win on the AWS Marketplace
46m · PublishedThere’s no doubt that customers are increasingly making their technology purchases on B2B marketplaces. I wrote about the impact of this shift recently in my blog on Channel Predictions: 2023 and Beyond. To learn why marketplaces are gaining so much steam and how ISVs and partners can take advantage of this shift, I turned to Felipe …
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The post Conill and Manks: How to Win on the AWS Marketplace first appeared on Channel Journeys .Gary Morris: How to Create a Successful Channel Manager
25m · PublishedOne challenge channel managers still face is finding time to sit down with partners and develop proper business plans. But it’s not just an issue of time. Channel managers struggle with the skills needed to talk about business goals, document goals and action plans with their partners, and effectively meet to review progress. To address …
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The post Gary Morris: How to Create a Successful Channel Manager first appeared on Channel Journeys .Vince Menzione: The Art of Running a Channel Podcast
32m · PublishedIt’s been almost four years since I launched Channel Journeys, on a mission to help all of us become better channel professionals. From day one I’ve been talking with channel experts, hearing their real life stories of what works and what doesn’t, learning about their own channel journeys, and what they do on and off …
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The post Vince Menzione: The Art of Running a Channel Podcast first appeared on Channel Journeys .Dan Tomaszewski: How to Power Up MSPs
35m · PublishedOne of the common mistakes we make in channel marketing is expecting our MSP partners to use our self-serving marketing content. MSPs don’t sell individual services. They sell a complete offering. Getting your MSP to sell more of your solution requires helping them sell more of their of their complete offering. Dan Tomaszewski, EVP Channels, …
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The post Dan Tomaszewski: How to Power Up MSPs first appeared on Channel Journeys .Nancy Sperry: How to Build a Greenfield Channel
36m · PublishedWhen you need to build a channel from scratch or create a new channel on top of existing partnerships, where do you start? Nancy Sperry, VP of Strategic Partnerships and Business Development, shares how Allego is creating a greenfield channel in the emerging market of sales enablement technology. KEY TAKEAWAYS Here are the top 3 …
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The post Nancy Sperry: How to Build a Greenfield Channel first appeared on Channel Journeys .Dave Thomson: How to Gain Executive Channel Buy-In
35m · PublishedExecutive buy-in is always at the top of the list of key success factors for a successful channel strategy. Dave Thomson, Chief Revenue Officer at Allbound, describes what you can do to gain that executive support. Apply these tips to gain buy-in for your partner strategy, your channel budget, and for reseources you need to …
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The post Dave Thomson: How to Gain Executive Channel Buy-In first appeared on Channel Journeys .Lynn Tinney: Two Simple Secrets to Successful Partnerships
33m · PublishedWhen stepping into a channel chief role, you’re hired for one of three missions. Run a channel, build a channel, or rebuild a channel. The rebuild is often the most challenging. Someone before you built a channel then lost it. And now you’ve got to step in and regain the trust of your partners. Lynn …
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The post Lynn Tinney: Two Simple Secrets to Successful Partnerships first appeared on Channel Journeys .Louise McEvoy: How to Tap into Transformational Partnerships
48m · PublishedHow many channel chiefs do you know who have successfully climbed to the top of Mt. Everest? I’ve only met one, Louise McEvoy, who applys lessons learned from mountain climbing to her role as a channel chief. Louis, VP of US Channels at Trend Micro, loves adventure and thrives on change, both on and off …
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The post Louise McEvoy: How to Tap into Transformational Partnerships first appeared on Channel Journeys .Channel Journeys Podcast has 104 episodes in total of non- explicit content. Total playtime is 68:59:30. The language of the podcast is English. This podcast has been added on August 21st 2022. It might contain more episodes than the ones shown here. It was last updated on April 5th, 2024 17:44.
