Choose Your Own Biz

Is your website actually working for you? Do you have a website that you love and that you can point people to that shows them who you are, what you do, how you help and where they can pay you? If you don't, then you are going to love this podcast episode because we are talking with Emilia Farrace who is the founder of Launch-it.co, where she helps people to simply and easily build their websites and feel confident about the website that they're putting out there into the world. Listen in to find out how to make your website work for you!

Mini offers are one of my favorite things to talk about as a way to add revenue and more profit into your business. From the outside looking in, it can look deceptively simple to implement and utilize a mini offer. I mean, all you have to do is run some ads to a $37 offer and then bam! You’ll be rolling in the riches right? Wrong. Today I am going to share with you the 3 most common mistakes people are making when it comes to launching a mini offer and what to do instead.

Is your business suffering from the curse of knowledge? Of course, as business owners we want to be seen as an expert or authority on what we offer to our students and clients. However, sometimes that vast knowledge we have in our area of expertise can actually keep us from getting students and clients. We can fall into the trap of the curse of knowledge. Not sure what that is? In this episode, I’m going to break it down for you and talk about a couple ways to make sure you aren’t letting your smarts get in the way of your sales.

Organic marketing can be a great way to build your business online. It’s inexpensive and builds a solid relationship when done consistently. However, it can also be a huge time suck and not bring in the leads and sales that you are hoping to have. As with everything, you need to have a strategy in place to make the most out of the efforts you are putting into organic marketing. In this episode, we’re going to talk about some ways to strategically show up and make your organic marketing work for you.

Soloprenuers wear a lot of different hats in their businesses. Sales, marketing, social media, customer service, tech support... it can feel like a whole lot of things to do and not enough time! How can you do it all? The good news is that you don't have to. In this episode, I'm talking about how to ADD to get more time back right away. Now, I don't mean adding more... in fact, quite the opposite. Listen in to find out what ADD stands for so you can implement it in your biz right away.

Launches can be fun and terrifying and exhausting all at the same time. So why do we do them? Often, it’s the appeal of being able to bring a good amount of revenue into the business in a short amount of time. Over the past five years, I have done dozens of launches of my own programs and other people’s programs that I am an affiliate for. While I love the revenue they bring, there are a few things I've learned that have made a big difference in how I approach my launches. In this episode, I am sharing my 5 biggest lessons from launching that you can apply today in your business.

It’s not news that you have to invest in your business. We often talk about either investing time or money into our business in order to grow. But there is another type of investment you can make which is investing in yourself. Now I don’t mean buying courses or getting more education or even buying things that will make you feel good. Investing in yourself goes way beyond that. In this episode, I’m going to share 3 areas where I invested in myself and how it grew my business so you can apply the same principles in your business.

Are you creating a business around your life or are you trying to fit your life in between the parts of your business? When it comes to creating your dream business, it’s not something that just happens or magically appears. You build it by planning and taking strategic actions. Because when you don’t focus on how to build a business you love, if you're not careful, it could turn into another J.O.B. In this episode, we’re talking about how to design your dream business.

When it comes down to it, what is your time truly worth? And are you doing the things in your business that match that work? Sometimes we get so caught up working in our business, that we don't see that we are doing things that aren't really important when it comes down to our actual goals. So in this episode, we're talking about the value of your time and how to make sure that you are valuing your time in your business.

Are you the CEO or the overworked and underpaid employee in your business? Sometimes, we end up getting stuck working in our business and it can feel a lot like we are running on a hamster wheel constantly doing things and not actually moving any closer to success. Actually, a lot of that has to do with the mindset that we have about business and our own beliefs about hard work and success. In this episode, we're talking with James Wedmore who first introduced me the importance of mindset in business. In this episode, we're gonna talk to James about some of the things that happened in his business, how he learned about the importance of mindset, why hard work doesn't equal success, what it means to show up as a digital CEO in your business, and where to focus your efforts in order to see success.