Digital Marketing Madness

In part 3 of our discussion with Bob Rustici on Adwords bidding strategies, get the most out of your ads with strategies for seasonal bidding, including pros and cons, and best practices.

In this discussion with Meghan Williams, get practical tips on Google Analytics reports that can help you to measure blog success or failure today.

In this discussion with Rick Floyd, learn why mobile websites are so important, including recent changes to Google’s algorithm that make having a mobile-friendly website imperative.

In part 2 of our discussion with Bob Rustici on Adwords bidding strategies, learn the best practices for bidding on your competitor's keywords and brand names.

In this discussion with Pavel Khaykin, learn how to use Google Webmaster Tools as a part of your website analytics strategy and why you can get data there that is not available in Google Analytics.

In part 2 of our discussion on Video and YouTube optimization, we discuss the pros and cons of hosting your videos on YouTube vs a third-party option, and we walk through creating custom closed captions to optimize your YouTube videos.

In part 1 of our discussion with Bob Rustici on Adwords bidding strategies, find out why AdWords bidding on your brand keywords is a good idea. Learn how to implement that strategy, and how it benefits your organic listings.

John Maher explains why you should do video optimization for SEO on YouTube as part of your overall digital marketing strategy, in part 1 of this two part podcast.

In this discussion with Bob Rustici, uncover some helpful tips on best practices when using landing pages for PPC ads, so you can improve your AdWords conversion rate.

In this discussion with account manager Meghan Williams, get tips for making the web design project management process a smooth, productive one, and save your self a ton of headaches now and in the future.