App Marketing by App Masters

In this video, we will delve into the basic principles of Google Tag Manager and how to track website events without any coding.

Google Tag Manager is a tool that enables you to easily update and manage tracking codes on your website or mobile app. While this tool allows you to track various conversion actions such as video views, file downloads, bounce rate, and page scroll length, today we will focus on setting up event tracking for Google Analytics and AdWords.

You will learn:

The Basics: Container, Tag, Trigger, and Variable concepts

You can also watch the video: https://youtube.com/live/OQL0E0m9Fwg

Work with us to grow your apps faster & cheaper:

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SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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How to track various user touchpoints on the web

How to set up Google Tag Manager on WordPress/Shopify sites

--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

Struggling to get results with Meta Ads? We've got your back! This 10-step guide provides a winning formula for success. Watch now and unleash your ad potential! 🚀

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

Don’t have a big budget but want to get TikTok ads to work for you?

You will discover how our guest managed to get his first 500 users profitably with TikTok and NO ASO!

In addition, you will discover how you can create TikTok organic videos and ads by yourself without needing an agency.

Our guest is Scott Flear, the Founder of ParrotPal, an app that uses AI to help users track their calorie and protein intake with voice notes & text messages.

The AI has a weekly review function that adjusts its targets based on changes in their metabolic rate.

Learn more:

https://www.linkedin.com/in/scottflear/

https://parrotpal.com

App Audits:

https://apps.apple.com/us/app/authenticator-app/id6446651396

https://apps.apple.com/us/app/visoir-photo-video-editor/id1619517603

You can also watch the video: https://youtube.com/live/uPvd91LCXzw Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

Tired of the Same Old App Growth Hacks?

This video uncovers SECRET strategies indie developers are using to EXPLODE their app downloads (without breaking the bank!)

Here's what you'll get:

- Sneaky Push Notification Trick (it's a psychological tactic that boosts engagement like crazy!)

- Win-Back Automation Magic that uses SECRET OFFERS to bring back lost users

- Multi-Channel Domination - Reach users EVERYWHERE, even if they disable notifications (emails, SMS, and more!)

Plus, tons of BONUS tips revealed in this video

Stop struggling to get noticed!

These little known strategies will help your app take flight!

Watch full video here:

https://www.youtube.com/live/If7VBqsw7Q0?feature=shared

You can also watch the video: https://youtu.be/V81b5OQ1Eys Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

From ASO to monetization to paid ads, Steve will answer all your questions related to helping you scale your app business.

Feel free to ask any personal questions as well.

Let’s talk business and have some fun at the same time.

App Audits:

https://play.google.com/store/apps/details?id=com.helpcity&hl=de&gl=US

https://apps.apple.com/app/id1584479383

You can also watch the video: https://youtube.com/live/AboMBYjbaWs Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

In this video, we delve into how a serial app entrepreneur @bechir.arfaoui strategizes and prepares his app for a six-figure exit within 12 months!

Topics Covered:

Researching app ideas: Learn effective methods for generating and refining app concepts to increase their market viability.

Testing your app idea: Explore strategies and tools for validating app ideas, ensuring they meet user needs and preferences.

Portals to buy and sell apps: Discover platforms and resources for navigating the buying and selling process of mobile applications.

Keyword Research Strategy: Understand the importance of keyword research in app optimization and how to implement effective strategies.

How to understand what users want: Gain insights into user behavior analysis and techniques for gathering feedback to improve app performance.

How to design your app: Learn about app design principles, user interface considerations, and best practices for creating engaging and user-friendly experiences.

You can also watch the video: https://youtu.be/TjVXZVxSV4M Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

Unlock the secrets to scaling your app to a 7-figure exit in our upcoming live session with Alon Waller, CEO at Bluethrone!

Join us as we delve into proven strategies, expert advice, and real-world case studies that pave the way to app success.

Don't just dream big – make it a reality. Join us live to make sure your questions are answered and let's turn your app into a lucrative venture!

Learn more:

https://bluethrone.io/

https://www.linkedin.com/in/alon-waller-902146140/

App Audits:

https://apps.apple.com/gb/app/shift-lift-learn/id1406183218

https://apps.apple.com/es/app/anki-flashcards-study-decks/id6443485322?l=en-GB

You can also watch the video: https://youtube.com/live/0QFbIJmh7VU

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

In this video, we'll show you a running tracker app that generates over $1 million per year despite not having a conventional onboarding process or a paywall. This is a testament to the app's success due to its widespread popularity and high download rates, proving that large download numbers can drive significant revenue.

The app, launched in 2026, has quickly grown in popularity, receiving 200,000 downloads each month and generating an impressive monthly income of $80,000.

Watch the video to discover:

Which permissions to request: Learn how the app effectively balances user privacy and data collection, ensuring that necessary permissions are requested at the right stages of the user experience—both before and after the paywall is introduced.

A sneak peek into their paywall strategy: Gain insight into how the app implements its paywall, including the timing of its introduction, how it is communicated to users, and the strategies employed to encourage users to convert to paid plans while maintaining a positive user experience.

You can also watch the video: https://youtu.be/QtQtYHED6IU

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

Today’s guest is Simon Alex Bérubé, Founder of BetterSleep (previously Relax Melodies). He shares how he bootstrapped the app to over 60 million downloads and led the company to a successful sale to Teladoc Health (NYSE:TDOC) in 2021.

You will discover:

- The process of bootstrapping to selling the app: struggles, successes, and lessons learned.

- The mindset shift needed to generate growth after an acquisition

- The early growth strategies that led to over 60M downloads

Learn more:

https://www.simonalexberube.com/

https://www.linkedin.com/in/saberube

App Audits:

https://apps.apple.com/us/app/we2-sexy-couple-games/id1613132394

https://apps.apple.com/ge/app/happus-couples-relationship/id1669465737

You can also watch the video: https://youtube.com/live/3NRbBKPI8-o

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message

Dive into the intricacies of campaign optimization as we explore strategies to attract the most valuable users. Discover how prioritizing high-value users impacts your cost per install (CPI) and unlocks the potential for top-tier paying users.

The Setup Phase: Mobilizing Machine Learning with Mobile App Campaigns

Learn the cost-effective approach of kickstarting machine learning with mobile app campaigns. Understand the significance of importing events from your mobile measurement partner (MMP) or Firebase into platforms like Google Ads to pinpoint user-triggered events and strategically detect drop-offs.

Evolution to App Event Optimization Campaigns

Explore the transition to advanced app event optimization campaigns, focusing on specific high-engagement events. Delve into the analysis of campaign performance against profitability goals and the importance of streamlining event selection for clarity and effectiveness.

Simplicity is Key: Streamlining Event Selection

Uncover the power of simplicity in event selection, with a spotlight on essential events like purchases. Avoid the pitfalls of unnecessary complexity to maintain campaign clarity and enhance profitability.

Instagram Ads Effectiveness: Target Audience Insights

Get insights into the effectiveness of Instagram ads by considering the age demographics of your target audience. Understand why Facebook might outperform Instagram for an older audience and how static banners influence algorithmic targeting.

In Conclusion: Navigating Complexity for Optimal Performance

Wrap up the discussion with a holistic view of navigating campaign optimization. From mobile app campaigns to sophisticated event-based strategies, learn how to refine your campaigns and achieve optimal performance.

You can also watch the video: https://youtu.be/9G_lK37G6Ys

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@stevepyoung⁠ Twitter: ⁠@stevepyoung⁠ TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

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--- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message