BrandBox

Episode 18 - Teamz

Show Notes

New metaphors for working together.

• "Team of Rivals" by Doris Kearns Goodwin
• Brian Eno on importance of the sense of humor
• Sturgeon's Law
• Paul Meyers Kids In The Hall book, subtitle: One Dumb Guy
• Paul Graham, "Earnestness"
• Send your ideas to [email protected]

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Episode 17 - Emotional Rescue

Show Notes

The political realm of emotions.

• Hans Selye on stress
• Cognitive dissonance
• Sianne Ngai - "stuplimity"
• "The Cute" "The Zany" and "The Interesting"
• Paul Ekman
• Ekman's Six Primary Emotions
• Scott McCloud's Drawings of Emotions
• "Inside Out" Film
• "Inside Out" Director Pete Docter on Fresh Air
• "Joe Pera Talks With You" - Fall Drive episode
• John Cage
• Berardi's "semio-inflation"
• Neil Postman, "Amusing Ourselves to Death"
• Matthew Yglesias "SlowBoring"
• Send your ideas to [email protected]

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Episode 16 - We Need To Talk About Donald

Show Notes

What made us think Trump was a master brand builder?

• Sem Devillart
• McLuhan on Hot and Cool Media and Brands
• Milton Glaser Designer of Trump Vodka Branding
• Fran Leibowitz quote
• "Civilization and its Discontents"
• "A Brief History of Fascist Lies" Finkelstein
• "Caste" Isabel Wilkerson
• Jean-Francois Lyotard
• Eschatology
• "Apres moi, le déluge"
• Gottlob Frege
• Paige Morgan Twitter thread
• Donald Trump 2016 election statement
• Trump considered Sharknedo 3 role
• Send your ideas to [email protected]

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Don’t forget to submit your questions, comments, and ideas for future episodes of BrandBox to [email protected]

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Episode 15 - Responsible Citizens

Show Notes

Why does it feel strange when brands speak ethically?

• Uber Mural
• IBM's Thomas Watson Jr.: "Good design is good business"
• Uncanny valley
• Susan Sontag "Against Interpretation"
• Yasujiro Ozu Filmmaker
• Big Bird
• Carroll Spinney, Big Bird puppeteer
• Hans Vaihinger philosophy of "as if"
• Hegel and dialectical logic
• "Citizen Verizon" platform
• Lyft voter initiative
• "We have met the enemy and he is us"
• Heidegger and resoluteness
• "First things first" manifesto
• Send your ideas to [email protected]
• SVA Masters In Branding Online Open House

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Episode 14 - Flagging Attention

Show Notes

Flags in a fractured world.

• Trump Pence Flag
• Trump 2020 No More Bullshit flag
• Biden Harris flag
• Flags of the Confederate States of America
• History of Flags - 3,000 BCE
• Semiotics
• The "symbol"
• Religious symbols as elements of cognitive apparatus
• Roman Jakobson
• The "metonym"
• The flag of Maryland
• The United Kingdom's flag
• Early flags in China
• The Jolly Roger pirate flag
• The Pledge of Allegiance
• "The Star-Spangled Banner"
• Betsy Ross
• Roland Barthes on mythology
• Thin blue line flag
• Rainbow Oreos
• Blue Lives Matter - Punisher variation
• Black Lives Matter flag appropriation
• David Hammond's African-American flag

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Episode 13 - Cargo Cult

Show Notes

The ritualized practice of sympathetic magic in agencies and economics.

• Cargo Cults
• Sympathetic Magic
• Growth and GDP
• Externalities in production
• Will McDonough 2005 TED Talk
• Philosopher Georges Bataille
• HBR Article: GDP Is Not A Measure of Human Well-Being
• Origins of GDP as economic indicator
• "Ad Astra" Film
• Greta Thunberg at UN Climate Action Summit: "we are at the beginning of a mass extinction...and all you can talk about is money and fairy tales of eternal economic growth: how dare you?"
• David Attenborough's latest documentary: "A Life On Our Planet”
• RoboPsych Podcast interview with Dr. Scott Nowicki: “There’s this funny relationship between those who are theoretically in charge and those who are actually preparing for the future.”
• BlueOrigin.com
• Helena Norberg-Hodge NY Times article: "What if local and diverse is better than networked and global?"

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Episode 12 - Rituals

Show Notes

The role and functions of ritual in life and brands.

• Religious affiliation identification
• Kathleen McKee
• SoulCycle
• Baltimore Catechism
• Michel Foucault, "The Archaeology of Knowledge"
• Transubstantiation and Consubstantiation
• Imprimatur
• Cargo Cults
• "The Thing" by Martin Heidegger

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Episode 11 - QAnon: Brand Audit

Show Notes

The origins and properties of an influential political force.

• QAnon Wikipedia Page
• Google Trends, Searches for QAnon
• VP Pence With Sheriffs Wearing QAnon Patch
• Origin of the Twitter Hashtag
• Illuminati and Lizard People
• The Crusades
• Claude Levi-Strauss "The Raw and The Cooked"
• Walter Benjamin on Kitsch
• Michael Flynn QAnon video
• Origin of word, "kitsch"

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Episode 10 - A Sound Persona

Show Notes

Exploring sound in brands and culture.

• Alex Friedman - Comedian satirizes commercials on Twitter
• "Vlog Brothers"
• The Persona
• Judith Butler - "Gender Trouble"
• Egosyntonic and Egodystonic
• Neu! - “Hallogallo”
• "Comedians in Cars Getting Coffee" - 1949 Porsche Jay Leno episode
• "Noise: The Political Economy of Music" by Jacques Attali
• "If You Talked To People The Way Advertising Talked To People, They'd Punch You In The Face" by Hugh McLeod
• "Network" - Peter Finch scene
• AlexFriedman.com

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Ep. 9 - Meritocracy?

Show Notes

As the world struggles with inequality, how do we re-think the meaning of “merit”?

• Isabel Wilkerson - “Caste: The Origin of Our Discontents”
• Michael Sandel - "The Tyranny of Merit"
• Polls: Is America headed in the right direction? On the right track? 27% say “yes”
• Robert Putnam - "Bowling Alone"
• Michael Young - "The Rise of the Meritocracy," origin of term "meritocracy"
• A “K-shaped” economic recovery
• Andrew Yang's Universal Basic Income proposal
• "The Golem" - 1915 Film
• Kenosha, WI Sheriff on "warehousing these people for the rest of their lives"
• Doc Rivers post-game news conference video
• The Beatles - "Penny Lane"
• Miles Davis - “Bitches Brew”
• Miles Davis - “On The Corner”
• Joan Baez - “There But For Fortune”

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