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35:48

Align & Amplify

by Kristin Richards

You may be wondering… how do I start my own online business? Can I really quit my 9-5 job and travel the world? How do I successfully create my brand identity and website layout? How do I convert my website visitors into paying clients? How can I get my traffic to my website? How do I stand out in a saturated market? How do I brand myself on social media? Okay… enough with the business talk. Life is about more than work people! Welcome to the Align & Amplify Podcast where your host Kristin Richards will be answering all of these brand strategy and marketing questions, but also the personal stuff too! Like how to finally start taking action in your life, and how to take charge of your own feelings and thoughts. Think of it like a fun life and career cocktail - where business hacks and insights meet mindset work and life coaching. It’s time to start dreaming big and then putting in the work to make it a reality. Let’s start creating your own dream destiny now. Kristin Richards is also the owner of Girlboss Designer, a branding and website design business serving women entrepreneurs. To learn more visit https://girlbossdesigner.com

Episodes

Choosing Your Niche Market

42m · Published 02 May 13:00
Choosing a Niche market in business is essential for standing out in the crowd, and for making it clear to others what you do and who you work with.
 
Another huge benefit of getting more specific with your Niche is it will add so much more depth and content to your messaging! And the more connection we can create with our ideal clients, the more they will trust us and be more likely to take action in working with us or making a purchase.
 
In this episode, I'm giving you the rundown of what you need to consider when choosing your niche market.

Want our Niche Market Cheatsheet?

Go to girlbossdesigner.com/niche to grab it for free!

Manifesting a Move to the States

42m · Published 18 Apr 13:00
It's a big announcement today,  we are officially moving back to the States this year in July! After nearly 6 years of living down under in Australia, I'm returning back to my homeland to live.
 
I arrived here in Australia back in 2017 with no business, dating my Aussie boyfriend and no idea how things were going to go. And I'm moving back with a design agency, a husband and a baby.
 
In this episode, I take you through all the details with the big move:
  • WHY we're moving
  • WHERE we're moving to (it's somewhere I've never even visited before)
  • and HOW I'm feeling about everything
  • + a quick little back story about how I ended up living overseas in the first place in case you're newer to the podcast
 

The New Girlboss Designer is Here

30m · Published 05 Apr 13:00

Drum roll please … we’ve been working behind the scenes for months on something special—and now the big reveal is ready for you! 

We’re known for creating beautiful brands for our clients, but this time, we’ve given GBD a facelift.

Introducing the new, elevated version of Girlboss Designer—complete with a brand-new website experience.

In the episode, I walk you through what’s different about our new website setup that I’ve never seen done before, plus the new design templates and courses we’ve added.

We hope you love the new tailored experience as much as we do!

Top 5 Tips for New Moms Running a Business

40m · Published 21 Mar 13:00

If you were a new mom also running a business then this is the episode for you. First of all, why do you think classifies you as a new mom? Is it being in the first year of motherhood? Is it the first six months? Is it the first two years? Who freaking knows. I feel like so much is changing all the time with being a mom and what stage are kids at and also balancing all of that with running a business. From my perspective, while recording this our son Jack is 15 months old at this point. So I have 15 months of experience running a business while also being a new mom. In this episode, I’m going to be sharing my top five tips to hopefully help you along your own journey in this new exciting, incredible, and also really difficult stage of life.

Where We Get Our Clients

32m · Published 14 Feb 14:00

In this episode, I am pulling back the curtain and letting you know where we get our clients in Girlboss Designer. Not only will this be helpful to have an insider's peek into what’s working for someone else, but also I want to give you some tips on how this can relate to your own business. Knowing exactly where your clients are coming from will help inform where to put your marketing efforts, and where you can put certain efforts to the side and not worry about them for the time being. I have seen where our clients come from shift and change some over the years, so I like to do a review once a year to see what the trend is lately.

I’m going to give you three different categories of data from our client CRM system, Honeybook.

How to Attract Luxury Clients with Branding

25m · Published 07 Feb 17:19
Before I can share how you can attract luxury clients through your branding, we need to understand what branding actually is! Here is a quick recap to refresh your memory...
 
What Branding Is:
  • The impression you give to others
  • How others perceive you and how you're remembered
 
We then create this impression on others through our Visuals, Messaging and Content. These are the key areas I am going to walk you through in this episode. I also wanted to dive into a little bit about what Luxury actually means. 

Behind the Scenes of My Work Retreat

39m · Published 31 Jan 14:00
Back in December 2022 I treated myself to a mini work retreat here in Sydney. I went away for the weekend, away from mom duties and my typical environment at home, and immersed myself in creating the new version of Girlboss designer. I snatched up an amazing hotel with an incredible view of the city, and I’m so excited to share the ins and outs of my weekend with you on today’s episode, as well as share my tips on how you can create a similar experience for you if this sounds like something you’re interested in doing. I also hope this is an inspiration to any moms out there who are running a business, that you too yes can get away from the weekend and treat yourself.

Top Tips for a Smooth Website Creation

28m · Published 24 Jan 14:00
So you’re so ready to get that website launched ASAP? After working with hundreds of clients with Girlboss a Designer, this is usually the timeline people put in their inquiry form. And while of course, we want that website live sooner than later, we also wanna make sure that the process goes a lot more smoothly for you and for it to feel more enjoyable.
 
Here are our top three tips for making the process faster, easier, and just better overall.

Doing Things Differently in 2023

38m · Published 17 Jan 14:00
As were entering into a whole new year I’ve been reflecting on the previous year and looking ahead at how we will do things differently in 2023. Whenever you are working toward goals and business, or goals in life, it’s important to be conscious of certain patterns and ways of working that are not serving your bigger vision. In today’s episode, I am sharing the changes we are making this year in the Girlboss designer design business as well as Shifts I am making on a personal level.
 

When Sh!t Hits the Fan

37m · Published 10 Jan 14:00
In this episode of the podcast I am sharing about some really difficult times from 2022. A few months ago, to be completely transparent, things kind of felt like they were falling apart. I’ll walk you through exactly what was going down in business, how I was feeling about it all, and how I navigated everything.
 
The reality is - difficult times are a part of the game when you’re in business. With all the success and the highs, also come the periods of lows and struggle. And sometimes, when things feel like it’s all going wrong, it’s actually just the universe re-organizing things for how it was meant to be.

Align & Amplify has 108 episodes in total of non- explicit content. Total playtime is 64:26:58. The language of the podcast is English. This podcast has been added on August 26th 2022. It might contain more episodes than the ones shown here. It was last updated on May 18th, 2024 00:10.

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